OurBuzz
SILVER SHOW OF INDIA is a super success, puts SILVER in the spotlight
Silver show of India was an overwhelming success, beyond the expectations of exhibitors, retailer- and the organizers. SSI moving to Mumbai has been good for one and all, and has paid rich dividends.GES in association with IBJA and JAB—and the dedication of both these organizations has resulted in making SSI a grand success.
SSI which was held at JIO World Convention Centre, BKC, Mumbai from 8th to 11th June 2023 had about 432 stalls comprising of 177 participants from across the country, The exhibition attracted a whooping 11000 trade visitors from various parts of the country.The exhibition showcased more than two lakh designs .
SSI has given silver the prominence it deserves and put the spotlight on silver. Exhibitors and visitors expressed that this is silver’s moment. Some other comments included: Silver is versatile; it is a trendsetter, it is a fashion statement. The future of silver is bright. Silver is here to stay. And, as Nishtashri Srinivasan. Director Emerald Jewels Industries India said: Silver is one the greatest industries to be in.
SSI had everything—the finest silver jewellery and artefacts, astounding craftsmanship, artistic masterpieces. And, serious business. Huge footfalls, serious buyers ranging from biggies like Kalyan Jewellers, Bhima, Thangamayil to small time retailers from little towns and villages.
There was a buying frenzy, with some exhibiting manufacturers saying they have huge orders for the next four to five months, while some exhibitors said their stock was exhausted in the first two days. Visitors from across the country said that they had a great experience – thrilled to be at SSI. They were astounded by a great variety at SSI– fantastic artisanship and marvellous, never seen before designs. There are confirmed reports that there were about 150 tons of Silver Jewelry/Articles orders placed with different Exhibitors.
Retailers said that they will now have to place a greater focus on silver which was not done before and present it to customers in an interesting manner.Leading corporate jewellers like Kalyan Jewellers said plans for exclusive silver jewellery showrooms are underway.
The vast range and each exhibitor’s uniqueness in terms of category, pricing, quality, variety etc made it difficult to pinpoint the top performing categories.
SSI has been a grand success – and exhibitors are demanding larger SSI. A few players who did not participate wish to participate in the forthcoming editions.
GES, the organizers of SSI, announced two bigger and grander editions of SSI, alternating between Mumbai and Bangalore.
BrandBuzz
PNG Launches YOOU, A Lightweight Diamond Jewellery Brand Reflecting The Evolving Identities Of Modern Women
Built On PNG Jewellers’ Legacy Of Trust, YOOU Redefines Lightweight Diamond Jewellery With A Renewed Focus On Individuality, Self-Expression and Everyday Luxury.
PNG Jewellers has announced the rebranding of its lightweight diamond jewellery brand, Litestyle, as YOOU, marking a significant step in the brand’s evolution. The transformation reflects a renewed vision to create jewellery that celebrates individuality, confidence and self-expression. Rooted in PNG Jewellers’ legacy of trust and craftsmanship since 1832, YOOU personifies women who view jewellery not just as an accessory for occasions, but as an extension of their personality and everyday life.
Launched to bridge the gap between traditional jewellery and contemporary everyday wear, YOOU specialises in lightweight diamond jewellery for consumer preferences evolved towards more expressive, design-led pieces, thus creating a brand that resonates more deeply with today’s women. The transition to YOOU reflects this evolution, placing the wearer at the centre of every design philosophy while retaining the quality, purity and craftsmanship that customers have come to associate with PNG Jewellers.
As a contemporary diamond jewellery brand, YOOU offers lightweight designs across 14, 18, 22, and 9 karat gold. Every collection is designed to seamlessly fit into modern lifestyles, offering versatile rings, earrings, chains, pendants, bracelets, bangles, mangalsutras and men’s jewellery that can be worn from the workplace to social occasions. With a presence across 13 EBO locations in shop-in Maharashtra and Goa, YOOU aims to become India’s preferred destination for lightweight diamond jewellery and targets to open 100 new stores (in SIS and EBO format) by 2030.
Sara Tendulkar, Brand Ambassador, YOOU by PNG Jewellers, said:

“Jewellery today is about expressing who you are rather than waiting for a special occasion. What I love about YOOU is that it encourages women to celebrate themselves every single day through designs that are contemporary, effortless and deeply personal. It is a brand that truly reflects the confidence and individuality of today’s generation. You don’t need an occasion to shine. You are the occasion! Welcome to YOOU!“
Dr. Saurabh Gadgil, Chairman and Managing Director, PNG Jewellers, said:
“With YOOU, we are taking that journey forward by creating a brand that speaks directly to today’s woman and her aspirations. Every design has been created to complement her everyday life while carrying forward PNG Jewellers’ enduring promise of trust, purity and craftsmanship. Customers can expect more innovation, more contemporary collections and a jewellery experience that is deeply personal.”

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