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Divine Solitaires strengthens partnership with Anopchand Tilokchand Jewellers to accelerate solitaire growth in Raipur

Jignesh Mehta and Siddharth Baradiya align on future growth as Divine Solitaires scales its natural diamond footprint through local market leadership

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Divine Solitaires is further strengthening its footprint in key regional markets through its focused partner-led expansion strategy. In Raipur, its growing association with Anopchand Tilokchand Jewellers (AT Jewellers) is playing a pivotal role in accelerating the solitaire category and driving stronger business outcomes in the region.

By combining Divine Solitaires’ globally benchmarked solitaire standards with AT Jewellers’ strong local market presence, the partnership is enabling both brands to build deeper consumer trust, enhance category visibility, and capture a larger share of the evolving solitaire demand in the city.

As consumer awareness and preference for solitaires continue to rise, jewellers aligned with structured, branded offerings are increasingly gaining a competitive edge in their respective markets. Divine Solitaires’ partner-driven model is designed to help jewellers capitalise on this shift—offering not just superior product standards but also a clear pathway to scale in a high-growth segment.

Jignesh Mehta, MD & Founder, Divine Solitaires, said:
“Our partnership with Anopchand Tilokchand Jewellers reflects how we are building the solitaire category market-by-market with strong regional players. In markets where we work closely with our partners, we are seeing stronger momentum in solitaire demand and improved category performance.


This model gives jewellers a clear edge—access to globally benchmarked diamonds along with the ability to differentiate and scale in a high-potential category. As we expand, our focus remains on building such strong, long-term partnerships across key markets.”

Jignesh Mehta recently visited the AT Jewellers store in Raipur, where he met with the leadership team led by Siddharth Baradiya to review market performance and align on future growth plans.

Siddharth Baradiya, Owner, Anopchand Tilokchand Jewellers, added:
“Our association with Divine Solitaires has significantly strengthened our solitaire offering and positioned us more competitively in the Raipur market. It has helped us build greater customer trust while driving consistent growth in this category.”

With a presence across 200+ stores in 100+ cities, Divine Solitaires continues to expand its partner network selectively across high-potential markets. Early partner jewellers are already benefiting from stronger category traction, and the brand remains focused on collaborating with leading retailers to drive the next phase of growth in the natural diamond solitaire segment.

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National News

Mark this Mother’s Day with something as precious as she is, with Candere by Kalyan Jewellers

Celebrate her with thoughtfully crafted jewellery that reflects love, elegance, and everyday beauty

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Mother’s Day isn’t just about marking a date; it’s about recognising the everyday moments, the quiet sacrifices, and the effortless grace that often go unnoticed. The most meaningful gifts, then, are those that feel personal—pieces she’ll reach for not just on special occasions, but as part of her everyday life.

In this context, jewellery becomes more than an accessory. It transforms into a keepsake—something that reflects her personality, complements her style, and stays with her through both daily moments and special occasions. Jewellery feels especially fitting here; it mirrors how precious she is, making it not just a gift, but a meaningful reflection of her worth.

From subtle essentials to more expressive designs, Candere, a lifestyle jewellery brand under the house of Kalyan Jewellers, brings together pieces that are easy, wearable, and genuinely thoughtful—perfect for celebrating her in a way that feels natural, not overdone.

Here’s a curated Mother’s Day edit:

Rylie Diamond and Fancy Gemstone Ring


Playful yet refined, this rose gold ring by Candere features a floral-inspired cluster of vibrant pink stones, framed with delicate diamond accents. The open-ended design adds a contemporary twist, with a contrasting circular motif that brings balance and visual interest. Light, expressive, and easy to style, it’s perfect for adding a pop of colour to both everyday looks and special occasions.

Plain Glimmer Diamond V Ring


Sharp, minimal, and very easy to style, this V-shaped ring is all about clean lines. The diamond detailing adds a light sparkle without changing the simplicity of the design. It’s the kind of piece that works well for stacking or wearing on its own when she prefers something understated.

Classic Treand Diamond Cuff Bracelet


A refined blend of colour and craftsmanship, this rose gold bangle by Candere features elegant twin motifs accented with vibrant blue stones and delicate diamond detailing. The sleek, open-ended design keeps it light and versatile, while the intricate elements add just the right amount of character. Perfect for elevating everyday looks or adding a subtle statement to occasion wear, it’s a piece that balances tradition with a modern edge.

Enchanting Floral Diamond and Fancy Gemstone Oval Bracelet

Delicate with a playful twist, this rose gold bangle features a sleek, minimal band accented by a circular motif of multicoloured gemstones and subtle diamond detailing. The vibrant stones add a touch of personality, while the refined silhouette keeps it elegant and easy to wear. Perfect for everyday styling or adding a hint of colour to special moments, it’s a piece that feels both modern and effortlessly graceful.

Armida Diamond Earrings


Sleek with a hint of movement, these gold earrings feature layered, curved forms lined with shimmering diamonds. The cascading drop elements add fluidity and elongation, creating a striking yet balanced silhouette. Designed to catch the light with every turn, they bring a refined edge to both occasion wear and elevated everyday styling.

Giselle Diamond Dangle Earrings


With a graceful drop design, the Giselle Diamond Dangle Earrings bring a sense of movement and lightness. The cascading diamonds add just the right amount of brilliance, making them perfect for evenings or celebratory moments, while still maintaining a sense of everyday elegance.

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