BrandBuzz
Malabar Gold & Diamonds unveils New Showroom in Goregaon, Mumbai
Malabar Gold & Diamonds, the responsible jeweller proudly announces the opening of its newest showroom in Bangur Nagar, Goregaon (West), Mumbai. This store is bound to become the largest jewellery showroom in Goregaon spanning an impressive 5000 sqft. The space aims to provide customers with an unparalleled jewellery shopping experience, complete with spacious interiors and ample parking. The showroom also promises a premium experience with the inclusion of a privileged lounge as well as in-house diamond experts simultaneously featuring an extensive range of designs and collections. This milestone highlights the brand’s continued commitment to strengthening its presence in India.
The showroom marks the brand’s 29th outlet in Maharashtra, further solidifying its leadership in the region. The showroom was inaugurated by Mrs. Vidhya Jaiprakash Thakur, hon’ble MLA of Goregaon Vidhansabha in the presence of Mr. Fanzeem Ahmed, Regional Head, West Zone, Management Team Members, customers and well-wishers.
With a global footprint of over 375 plus showrooms across 13 countries—including India, the Middle East, the USA, the UK, Canada, and Australia—Malabar Gold & Diamonds is renowned for its wide-ranging collections, exceptional quality, and customer-centric approach. Backed by a dedicated team of 22,000 multilingual employees across 26 countries, the brand has served over 15 million satisfied customers worldwide.
The new showroom offers an extensive collection of gold, diamond, platinum, and gemstone jewellery, designed to suit various tastes and occasions. From traditional designs that reflect India’s cultural heritage to contemporary styles for modern sensibilities, the showroom caters to diverse preferences.

In a statement marking the momentous occasion, MP Ahammed, Chairman of Malabar Group, stated, “We are thrilled to announce the launch of our new showroom in Mumbai, a city known for its larger-than-life people and opulent lifestyles. At Malabar Gold & Diamonds, we take pride in creating jewellery that celebrates life’s most cherished moments. With an unwavering commitment to quality, ethical business practices, and customer satisfaction, we are excited to present our exceptional collections to Bangur Nagar, Goregaon, and look forward to giving the residents an absolutely fantastic shopping experience.”
The showroom is designed to provide a premium shopping experience, with elegant displays and a highly trained team to guide customers in selecting their perfect jewellery.
This showroom launch underscores Malabar Gold & Diamonds’ vision of becoming the world’s most preferred jeweller, combining traditional craftsmanship with modern innovation to create timeless pieces while prioritising sustainability and societal well-being.
BrandBuzz
This Diwali, You Are The Occasion: Lukson Reimagines Festive Jewellery Shopping With Its New Campaign
Ahead Of Dhanteras and Diwali, The Lab Grown Diamond Jewellery Brand Puts Self Expression At The Heart Of The Season With ‘You Are The Occasion’, A Campaign That Asks Why Anyone Should Wait For A Reason To Shine
With Dhanteras on Friday, 6 November and Diwali on Sunday, 8 November, India is entering its biggest jewellery buying week of the year. This Diwali, Lukson, a contemporary lab grown diamond jewellery brand, is asking a simple question: why wait for an occasion when every moment is worth celebrating? With its festive campaign, ‘You Are the Occasion’, the brand challenges conventional occasion led jewellery shopping and invites consumers to make themselves the reason to sparkle this season.

The campaign builds on a simple idea: celebrations need not be limited to festivals, weddings or milestones. A personal achievement, a spontaneous evening out, or simply the desire to feel good can be reason enough to dress up. In a season when jewellery is so often bought for the calendar, by putting the individual at the centre of the celebration, Lukson encourages consumers to embrace a more personal and spontaneous approach to jewellery, this Diwali and beyond.
Commenting on the campaign, Anand Lukhi, Co Founder, Lukson, said:
“At Lukson, we believe jewellery should reflect the person wearing it, not just the occasion. With ‘You Are the Occasion’, we want to encourage people to find joy in their own moments and celebrate what makes them unique.”

The campaign’s brand film, ‘This Festive Season, Be Your Own Occasion’, brings this philosophy to life, presenting lab grown diamond jewellery as an expression of personal style and individuality rather than something reserved exclusively for special events.
Sharing the consumer insight behind the campaign, Shubham Patil, Head of Marketing, Lukson, said:

“We saw an opportunity to move beyond the usual festive narrative of buying jewellery for a particular event. Our aim was to create a campaign that feels personal and relevant to how people want to express themselves today, making jewellery a choice driven by how they feel, not just by what the calendar says.”
Through its focus on contemporary design and accessible premium positioning, Lukson aims to make lab grown diamond jewellery relevant to a wider range of occasions, from Diwali gatherings and festive evenings to everyday moments of self expression.
The campaign comes as Lukson continues to strengthen its presence across India, with 15 stores across 11 cities and an online shopping platform at www.lukson.co. Through the festive period, the campaign is being brought to consumers across digital platforms and the brand’s retail network, alongside its Big Bling Festival in stores, which offers a flat 30 percent off on diamond value and up to 100 percent off on making charges, with a complimentary gold coin.
With ‘You Are the Occasion’, Lukson offers a fresh perspective on festive jewellery shopping this Diwali, encouraging consumers to define their own reasons to celebrate.
Don’t wait for the occasion. Be the occasion.
Watch the Brand Film
This Festive Season, Be Your Own Occasion | Lukson
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