National News
WGC India gold market update: Investment appetite upheld
Highlights
- Gold’s price momentum remains strong, breaching records, with domestic gold prices gaining 13% y-t-d
- Price rises dampen jewellery purchases but boost old gold sales; investment demand is sustained: gold ETFs see healthy inflows in February, although below January’s peak
- The Reserve Bank of India (RBI) gold holdings remains unchanged in February
- Gold imports drop to an 11-month low in February.
Looking ahead
- Expectation is growing that seasonal factors (auspicious days and festivals) and wedding related purchases could lend support to gold demand over the next couple of months. This may not, however, fully compensate for the price-driven constraints in jewellery demand.
Gold’s unprecedented momentum
Gold’s momentum has been exceptionally strong in 2025. So far this year prices have hit 13 new highs1 and have crossed the psychological threshold of US$3,000/oz.2 This performance, which has been replicated across major currencies, is driven by economic trends and sustained investment demand. Geopolitical and economic uncertainty, a weaker USD, lowering of interest rates across economies, and inflation concerns are fuelling investment demand and influencing prices.
So far in 2025,3 the LBMA gold price AM in USD has risen by US$330/oz or 12%, to US$2,999/oz, with over 4% of that increase taking place in the first half of March. The Indian domestic landed price4 has risen in tandem, gaining 17% to reach a record INR88,946/10g. The larger gains can be attributed to weakness in the INR against the USD (1.3% depreciation y-t-d). However, given the weakness in demand – particularly in jewellery – the domestic gold price remains at a discount relative to the landed price. The discount, or spread, between local and landed prices averaged US$12/oz in the first half of March, slightly narrower than the US$17/oz spread observed in February.
Gold remains India’s top performing asset, with y-t-d gains of 13%,5 in sharp contrast with the negative return from domestic equities and notably surpassing gains in fixed income assets (bonds and bank deposits). This underscores the strategic significance of gold in investor portfolios.
Gold ETFs maintain momentum
Indian gold ETFs continued their inflow in February. While lower than January’s record high, they remained healthy, driven by broadening investor interest amid global economic and market uncertainty and the positive momentum in the gold price.
According to the Association of Mutual Funds in India (AMFI), gold ETFs recorded net inflows of INR19.8bn(~US$227mn) in February,6 marking the tenth consecutive month of positive flows. Although lower than January’s peak,7 this surpassed the average net inflow figure (INR14.8bn/US$175mn) recorded over the preceding nine months. February also witnessed significant redemptions, totalling INR7.8bn/US$89.7mn – the highest since April 2024. This may be attributed to profit taking as gold prices surged.
Despite these redemptions, investor participation remained strong with 0.3mn investor accounts (or folios) added during the month, bringing the total number of gold ETF investor accounts to a record 6.8mn, reflecting a growing investor interest in this instrument. Cumulative assets under management (AUM) of gold ETFs grew to INR55.7bn(~US$6.4bn), up 7% m/m and 95% y/y. Overall holdings increased by 2.2t, taking collective holdings to 64.6t. These figures are in line with our initial estimates based on information available at the time.8 Rising investor interest has encouraged fund houses to introduce new gold ETF products, two of which were launched in February, bringing the total number of domestic gold ETFs to 20. At the end of February gold ETFs accounted for 0.9% of total AUM of mutual funds, up from 0.5% a year ago – an indication of the growing traction among investors.
RBI gold reserves stable, share of gold in forex reserves rising
The RBI held off buying gold in February, marking its second pause in three months, according to our estimates based on the bank’s weekly reporting of forex reserves. However, the bank has been increasing its gold holdings consistently since the beginning of 2024, purchasing an average of 6.3t in 12 of the last 14 months. While its gold reserves remained steady at 879t in February, the share of gold in total forex reserves rose to 11.5%,9 the highest on record and almost 4% higher than a year ago. This highlights the RBI’s continued diversification of its forex reserves.
Gold imports decline further
February gold imports fell to their lowest level since March 2024, marking the third consecutive month of decline and a steep drop from November’s highs. This trend reflects the weak demand environment amid high prices. According to Ministry of Commerce data10 the gold import bill for February totalled $2.3bn – a 14% m/m and 63% y/y decline. We estimate that import volume in February ranged between 25t and 30t.
DiamondBuzz
Jewelbox Expects Festive Momentum as Consumers Embrace Versatile Lab-Grown Diamond Jewellery
In an exclusive JewelBuzz interview, Vidita Kochar Jain, Co-founder, Jewelbox, shares insights on festive jewellery demand, evolving consumer preferences, the growing acceptance of lab-grown diamonds and the brand’s latest personalised diamond offering, Signed Diamonds
Jewelbox, a contemporary lab-grown diamond jewellery brand, is witnessing an evolving jewellery consumption landscape, with consumers increasingly prioritising versatile designs, personal expression and value. As festive and wedding purchases gain momentum, the brand sees growing opportunities in everyday fine jewellery, gifting and personalised diamond offerings.

In an exclusive interview with JewelBuzz, Vidita Kochar Jain, Co-Founder, Jewelbox, discusses expectations for the current festive season, changing consumer sentiment, the growing appeal of lab-grown diamonds and the brand’s latest festive offering, Signed Diamonds, which brings a personal touch to diamond jewellery.
Jb: What are your expectations with regard to jewellery sales during the current festive season?
Vidita Kochar : Every year, the festive season is a strong period for jewellery consumption, with both gifting and self-purchases contributing to demand. Jewellery continues to hold a unique position in Indian celebrations, but the nature of consumption is evolving. Customers are increasingly looking beyond traditional occasion-led purchases towards versatile pieces that can be worn regularly. At Jewelbox, we expect lab-grown diamond jewellery to benefit from this shift, particularly in categories such as everyday fine jewellery, statement pieces and gifting. We remain optimistic about festive demand and expect to see sustained momentum across our retail and digital channels.


Jb: What is the current consumer sentiment regarding jewellery purchases?
Vidita Kochar: Consumer sentiment towards jewellery remains encouraging, although purchasing behaviour is becoming increasingly discerning. Customers are placing greater emphasis on design differentiation, product quality, versatility and the overall value proposition. There is also a discernible shift towards self-purchasing, with consumers increasingly viewing jewellery as a personal expression rather than an occasion-led purchase. Within this evolving landscape, lab-grown diamonds are finding greater acceptance, particularly among younger consumers who appreciate the ability to access fine jewellery across a wider range of designs and price points.
Jb: Are you launching any festive or wedding collections this season? If yes, please share the details?
Vidita Kochar: At Jewelbox, our focus this season is on offering jewellery that brings together contemporary design, versatility and craftsmanship. Our collections cater to festive celebrations as well as weddings, with designs that transition effortlessly from special occasions to everyday wear.
With changing consumer preferences reshaping the jewellery landscape, versatility, personalisation and design-led offerings are emerging as important purchase drivers.


Jewelbox’s focus on contemporary lab-grown diamond jewellery and innovative concepts such as Signed Diamonds reflects its approach to connecting with the evolving expectations of modern consumers. As the festive and wedding seasons bring renewed opportunities for the industry, the brand remains focused on making diamond jewellery more accessible, expressive and meaningful.
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