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SILVER SHOW OF INDIA- 4th Edition concludes on a high note

Serious buyers, brisk business, and a big boost to the silver jewellery and artefacts segment

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The 4th edition of SILVER SHOW OF INDIA (SSI) – India’s Biggest Silver Specific Trade Show held at Bengaluru from 15-17 December 2023 was an astounding success. SSI was all about serious buyers, brisk business; the show was truly instrumental in providing a big boost to the silver jewellery and artefacts segment.

The SSI was formally inaugurated by Chief Guest M Chandra Sekhar, IPS , Addl DGP- Internal Security Division, Bengaluru along with Guest of Honour   T A Sharavana, MLC, Govt of Karnataka.

Present at the inauguration were Suresh Ganna, President -JAB, Srikanth Kari, Chairman KJF,Dr Chetan Kumar Mehta, Chairman, Organization Committee SSI, National VP, IBJA and VP-JAB, Bipin Mehta,Hon Secretary -JAB, Tushar RV, Hon Treasurer-JAB, Praveen K Oswal, Jt Sec JAB alongwith board members and mentors of JAB– and  stalwarts and dignitaries of the GJ industry.

SILVER SHOW OF INDIA is organized and promoted by GES India Inc. SSI is presented by JAB and supported by IBJA and KJF, Bangalore.

Silver Show of India saw nearly 300 exhibitors participating in the event. There was an overwhelming response from the trade with around 10,000 visitors from Karnataka and across the country including silver hubs like Rajkot and Agra.

Dr Chetan Kumar Mehta, Chairman, Organization Committee SSI said, “The response was overwhelming with over 10, 000 visitors from across the country. The success of the show underlines the fact that SSI is one of the premium jewellery trade shows in the country. The range and variety of products, the master craftsmanship and artistry on display is truly astounding. I thank the exhibitors, retailers, trade associations and every well-wisher who has contributed to the success of SSI.”

Nishtashri Srinivasan, Director at Emerald Jewels Industries India Ltd said “ We are always excited to be at SSI, the true platform for silver jewellery . SSI is the show that that has given recognition to the jewellery industry.”

Nitesh Jain, Purple Jewels said “WE thank GES, JAB for giving silver jewellery a platform like SSI. We thank them for getting us out of our shell; out of the shadow of gold jewellery.”

SSI was astounding with its wide range and variety of silver jewellery and artefacts.  All categories of silver jewellery, from mass to premium were on offer. Also on offer were silver payals, kamarpathi, temple jewellery, idols, mandirs, utensils and exquisite silver artefacts and masterpieces.

There was a buying frenzy, with some exhibiting manufacturers saying they have huge orders; some said their stock was exhausted in the first two days.

Visitors from across the country said that they had a great experience – thrilled to be at SSI. They were astounded by great variety at SSI– fantastic artisanship and marvellous, never seen before designs.

Silver trade shows like SSI have contributed in driving the growth of silver jewellery and artefacts. A cross section of retailers at SSI said that they will now have to place a greater focus on silver which was not done before and present it to customers in an interesting manner.

SSI has given silver the prominence it deserves and put the spotlight on silver. Exhibitors and visitors alike expressed that this is silver’s moment. Some other comments included: Silver is versatile; it is a trendsetter, it is a fashion statement. The future of silver is bright.

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SSI SUFI NIGHT: A scintillating evening of networking, music and glam

The soul stirring sufi singers, their energetic renditions set the stage for a great evening. The evening saw exhibitors, visitors and dignitaries of the trade and industry.

SSI SUFI NIGHT was an evening of music, models in dazzling jewellery gracing the ramp, an opportunity to meet up with friends, networking for business and more.

It was an evening where the SSI team recognized and honoured all well-wishers, supporters and everyone who contributed to SSIs success.

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JB Insights

Gold Loans Fuel MSME Expansion

Industry Seminar Focuses On E-Commerce Growth, Logistics Solutions and Global Shipping Opportunities For The Gem and Jewellery Sector

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Across India, gold loans are rapidly shifting from purely personal-finance products into a go-to source of working capital and business-expansion funding for MSMEs, with non-bank lenders such as Muthoot Finance playing a central role in this transition. Record-high gold prices and easier documentation, combined with short-term tenures and relatively quick disbursal, are making gold-loan collateral attractive for small manufacturers, traders, and services-sector entrepreneurs who struggle to access traditional bank credit.

Gold loans have become a key contributor to India’s consumption-loan growth, with originations surging amid slowing personal-loan and credit-card growth and elevated gold prices improving collateral coverage.

Rating agencies and brokers note that high gold prices not only allow larger loans against the same jewellery but also help maintain asset quality, as borrowers are more incentivised to repay rather than forfeit precious metal.

Why MSMEs are turning to gold loans

  • Many MSME borrowers use family-held gold as collateral to finance working-capital gaps, inventory purchases, machinery upgrades, or local-market expansion, especially where cash-flow cycles are irregular or credit history is thin.
  • Gold loans typically offer lower interest and faster processing than unsecured personal loans or credit cards, and the presence of a tangible asset (gold) makes lenders more comfortable with shorter-tenor, higher-ticket loans.

Role of organised lenders like Muthoot Finance

  • Muthoot Finance and other large NBFCs explicitly position gold loans as flexible, short-term credit for “business-related” needs, including trade, small-scale manufacturing, and micro-retail, and have reported that a significant share of new disbursements go to self-employed professionals and small business-owners.
  • Digital-first interfaces, branch-network expansion into semi-urban and Tier-2/3 towns, and features such as missed-call status checks and mobile-based payment reminders help MSME-type borrowers manage repayments without frequent visits to branches.

Regulatory and risk-management angle

  • Regulators and rating agencies note that channeling gold-loan funds toward productive MSME activity can improve asset quality, as business cash flows often support repayment better than purely consumption-driven loans.
  • At the same time, tighter supervision on re-pledging and stricter documentation—from April 2026 onward—are pushing MSME borrowers toward organised players, reducing reliance on informal pawn-shop-style lending and improving transparency in SME-oriented gold-loan portfolios.

Market-level impact

  • With the organised gold-loan market expected to breach ₹15 lakh crore by March 2026, MSME-oriented lending is emerging as one of the key growth segments, particularly for NBFCs that combine branch-level trust with digital ease.
  • This trend is encouraging gold-loan houses to design quasi-MSME packages—such as higher ticket-sizes, flexible moratoriums around festival seasons, and payment-tracking tools—while keeping the underlying product clearly tagged as a secured gold-loan.
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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