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Let us continue to harness our collective strengths, seize emerging opportunities, and embrace change with enthusiasm.

Let us uphold our legacy of craftsmanship and integrity, and propel the industry towards unparalleled success – Vipul Shah

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The Indian gem and jewellery sector is a force to reckon with in the international GJ market. GJEPC has been the apex body driving India’s export-led growth in the gem and jewellery sector since 1966.Vipul Shah, Chairman GJEPC speaks to JewelBuzz on the initiatives, strategies for growth of the GJ industry, impact of geopolitical crisis on GJ sector and government policies and regulatory frameworks aiding the growth of Indian GJ sector.

Take us through the GJEPC roadmap for the year 2024—events and initiatives, strategies for growth of the GJ industry.

GJEPC is focused on growing India’s share of the global gem and jewellery pie. The Council also has a dual focus of driving export growth and creating job opportunities in the industry. Despite challenges faced in 2023, the industry is optimistic for the year 2024.

Efforts are directed towards sustaining and increasing exports to major markets like the USA, Hong Kong, and UAE. Additionally, the industry is exploring new markets such as the UK, Italy, France, Latin America, and Cambodia among many others.

Marketing efforts will be intensified to promote Indian gems and jewellery globally. This includes organising the IIJS, the India International Gem & Jewellery Show (IGJS) in Dubai and Jaipur, actively participating in major international gem and jewellery exhibitions; and facilitating product-specific and market-specific Buyer Seller Meets.

There is also a focus on investing in technology and innovation to enhance productivity, efficiency, and competitiveness. GJEPC, in collaboration with the Ministry of Commerce & Industry and SEEPZ, has launched a Mega Common Facility Center in SEEPZ Mumbai. This initiative aims to increase manufacturing capacities, drive technological advancements, and provide extensive skill development opportunities. Importantly, the services offered will benefit both SEEPZ and Domestic Tariff Area (DTA) units, reflecting inclusivity and industry-wide progress.

The geopolitical crisis and G7 sanctions banning Russian diamonds are major concerns. What is the impact on Indian diamond industry with the manufacturing sector affected drastically with shortage of rough diamonds?

The G7/EU has considered March 1st to August 31st as the “Sunrise Period.” During this phase, the US has opted for self-certification for import shipment clearance, while the EU provides two alternatives: G7 certification and a documentary evidence-based system, facilitating Indian trade in importing goods directly to India using the documentary evidence option. Certain countries allow Mixed Origin relaxation, subject to documentary evidence. The UK has provided clarification on Grandfathering diamonds movement and the necessary procedures. As of March 1, 2024, the immediate impact of G7 sanctions appears relatively manageable, with the industry adjusting to uphold support documents, coordinate two supply chains, and comprehend country-specific requirements for legal compliance. While it is still early, being only 3 weeks into the sanctions, inquiries and feedback from members are being actively received and assessed to gain a comprehensive understanding of the situation.

How are government policies and regulatory frameworks aiding the growth of Indian GJ sector?

Based on its potential for growth and value addition, the Government of India has declared the Gems and Jewellery sector as a focus area for export promotion. Over the years, through trade-friendly policies, the government has facilitated a remarkable surge in gem and jewellery exports, which now stand at USD 40 billion.

The recent Free Trade Agreements with key partners such as the UAE, Australia, and the European Free Trade Association (EFTA) countries—Switzerland, Iceland, Norway, and Liechtenstein—hold substantial promise for further boosting Indian gem and jewellery exports.

However, to enhance the industry’s competitiveness in global markets and ensure sustainable development, several measures have been proposed to the government:

  • Safe harbour rule for sale of rough diamonds in Special Notified Zones (SNZs)
  • Introduction of Diamond Imprest License and reduction in import duty on cut & polished diamonds to 2.5%
  • Reduction in import duty on gold/silver/platinum bars to 4%
  • Introduction of a mechanism like “Rates & Taxes Refund” through EDI system similar to GST refund.

Despite the various challenges there is always a positive spirit. What is your message to the GJ industry?

Despite facing challenges, the Indian gem and jewellery industry has always shown resilience, relying on its renowned craftsmanship and skills recognized worldwide.

Understanding its inherent strengths, the industry perceives setbacks as temporary hurdles, consistently striving for improvement by integrating the latest technologies. Today, it stands capable of meeting the diverse demands of global markets.

My message to the GJ industry is simple: Let us continue to harness our collective strengths, seize emerging opportunities, and embrace change with enthusiasm. Together, we can navigate through any adversity, upholding our legacy of craftsmanship and integrity, and propel the industry towards unparalleled success.

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JB Insights

Isha Ambani Turns Heads At Met Gala 2026 With Heirloom Diamonds and A Celebration Of Indian Craftsmanship

Her 200-Carat Diamond Necklace and Intricately Crafted Couture Looks Redefine Red Carpet Glamour With Art, Heritage, and Statement Jewellery At The Met Gala 2026.

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Day 1 – A Tribute to India in 26 States

Isha Ambani began her Met Gala 2026 appearances with a look that celebrated the diversity of India’s 26 states, turning the red carpet into a canvas of cultural storytelling. Her ensemble brought together elements inspired by regional textiles, crafts, and traditional artistry, reflecting the richness and unity of Indian heritage. Each detail was thoughtfully curated to represent different parts of the country, making the look not just fashion-forward but deeply symbolic. The styling highlighted intricate craftsmanship, vibrant textiles, and cultural motifs, setting the tone for her presence at this year’s theme, “Fashion is Art.”

Day 2- Jewellery Spotlight

Isha Ambani made a powerful statement at the 2026 Met Gala, marking her sixth appearance at fashion’s biggest night. Embracing the theme “Fashion is Art,” she delivered what is arguably her most extraordinary look to date—an ode to Indian heritage, craftsmanship, and couture at its finest.

At the heart of Isha Ambani’s ensemble was a breathtaking heirloom necklace from Nita Ambani’s personal collection. Featuring old-cut diamonds accumulated over the years, the piece totalled over 200 carats and was anchored by a striking 50-carat emerald at its centre. The jewellery not only elevated the look but also added a layer of legacy and timeless elegance, making it one of the most talked-about diamond moments on the red carpet.

The Look
Complementing the jewels was a custom couture saree by Gaurav Gupta, styled by Anaita Shroff Adajania. More than just attire, the saree was a work of art—crafted over 1,200 hours by more than 50 artisans. It featured hand-woven pure gold threads, pichwai-inspired hand-painted motifs, and intricate layers of Zardozi, Aari, and relief embroidery, drawing inspiration from ancient Indian frescoes. Adding a contemporary artistic touch, she carried a mango-shaped sculptural bag by Subodh Gupta, tying the look back to the evening’s theme.

From heirloom diamonds to couture craftsmanship, Isha Ambani’s Met Gala 2026 appearance was a seamless blend of jewellery, art, and heritage—setting a new benchmark for red carpet excellence while celebrating India’s rich cultural legacy on a global stage.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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