BrandBuzz
Jewellery & Gem ASIA Hong Kong brings together 1,300+ exhibitors from 19 – 22 June 2025 at HKCEC
Jewellery & Gem ASIA Hong Kong (JGA) is gearing up to welcome thousands of trade buyers from around the world this June, offering abundant mid-year opportunities for product discovery, sourcing and partnerships, show organiser Informa Markets Jewellery announced today. JGA is taking place from 19 to 22 June at the Hong Kong Convention and Exhibition Centre (HKCEC). Buyers may skip the long queues onsite by pre-registering online between now and 11 June.

With 1,300+ exhibitors representing 30+ countries and regions, the B2B jewellery and gemstone buying event is uniquely positioned as Asia’s premier summer meeting place for major product debuts and bold ideas, said Celine Lau, Director of Jewellery Fairs at Informa Markets Jewellery.
“The June show offers exceptional buying opportunities for wholesalers and retailers looking to fulfil urgent orders or stock up for the second half of the year – be it loose diamonds, coloured gemstones and pearls, finished jewellery, packaging, equipment & tools and industry-related technologies,” Lau shared. “More importantly, due to its strategic timing, JGA is the perfect venue for suppliers to inspire and energise the industry with their latest collections in between seasons. The show does not only keep buyers attuned to market trends but also prepares them for the world’s largest B2B fine jewellery sourcing destination in September – Jewellery & Gem WORLD Hong Kong (JGW).”
JGA will introduce three standout attractions: The groundbreaking Orient Odyssey 2.0 pearl exhibit (Stand 3M260), a dedicated Gold Jewellery Pavilion and the announcement of the Finalists for the Sustainability Awards 2025 by JWA (Jewellery World Awards).
Launched at JGW last September, Orient Odyssey 2.0 is a new iteration of the curated space celebrating the “Queen of Gems.” Exclusive to the iconic Hong Kong fair, OO 2.0 will present a wider variety of pearl exhibits and interactive elements, offering buyers the opportunity to journey into the world of pearls without ever leaving the show floor. Initiated by Informa’s Jewellery & Gem Knowledge Community, the featured showcase is supported by the biggest names in the pearl industry, led by Platinum Sponsors Autore, Jewelmer, Paspaley Pearling Company and Rio Pearl.
Another highlight is the Gold Jewellery Pavilion. This zone is a hotspot for cutting-edge trends and advancements in gold jewellery production and design, illustrating the endless possibilities achievable with this precious medium.
On the green front, Informa’s Sustainability Awards 2025 by JWA will reveal the finalists at the JGA Media Gathering set for 19 June. The winners will be officially announced in July and honoured at an Awards Presentation Ceremony during the JGW Fair Reception on 17 September at the HKCEC.
JGA will also host panel discussions and exhibitor-led sessions. Among the key events are dialogues on “The Rise of the Eco-Friendly Luxury Consumer” on 19 June and “For the Love of Pearls: A Millennial and Gen Z Affair” on 20 June.
BrandBuzz
P N Gadgil & Sons Unveils Featherlite With Sonali Bendre: Gold Jewellery That Looks Grand and Feels Light
The 194-Year-Old Jewellery House’s Festive Collection Is Made For Women Who Want To Shine Through Long Celebrations Without Being Weighed Down By Their Jewellery
P. N. Gadgil & Sons Ltd (PNGSL), one of Maharashtra’s most trusted jewellery houses with a legacy that began in 1832, has launched Featherlite, a collection of lightweight gold jewellery that offers a rich, festive look while staying easy to wear all day. The collection arrives with a new campaign starring brand ambassador Sonali Bendre, built around a simple line: Looks Grand. Feels Light. In Marathi, the campaign puts it as दिसायला ब्राइट, वजनाला light.


The festive season is one of the busiest stretches of the year for women: pujas, family gatherings, weddings, office celebrations and late evenings, often one after another. Traditional statement jewellery looks beautiful, but wearing it for hours can be tiring. Featherlite is PNGSL’s answer to that. The pieces keep the scale, detailing and finish people expect from heritage gold jewellery, and are crafted to be noticeably lighter, so the look stays grand while the wearer stays comfortable.
A campaign about choosing light

The campaign film follows Sonali through one day before an evening event. She clears her packed schedule to keep the day easy, reaches for an apple instead of a heavy breakfast, and asks her makeup artist to keep the look natural because she wants to look like herself. In the evening a jewellery box opens to reveal an elaborate gold necklace. She braces for its weight, then lifts it and is pleasantly surprised: “It’s so light.” The stylist answers with one word: Featherlite. Sonali looks rich and luxurious in the mirror, yet she barely feels the necklace is there. The voiceover closes the story: When everything feels light, you shine brighter.
The campaign will run across digital and social media, print and outdoor through the festive and wedding season.
The collection
Featherlite brings together necklace sets, earrings, bangles and pendants in 22kt gold, designed with traditional motifs, drops and filigree-inspired detailing in contemporary proportions. Pieces are made for festive dressing, gifting and the wedding season, and for women who want jewellery they will actually wear, not just keep in a locker.
Speaking on the launch, Aditya Modak, Director, P N Gadgil & Sons, said:

“Our customers tell us they love grand jewellery but don’t always enjoy wearing it for long hours. Featherlite comes from listening to them. For 194 years, PNGS has stood for purity and craftsmanship, and with this collection we are bringing that same promise to the way women live today: busy, celebratory and always on the move. Sonali embodies that grace effortlessly, which made her the perfect face for this story.”
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