BrandBuzz
Indriya by Aditya Birla Jewellery Unveils Fifth Store in Delhi with Exclusive Bridal Collection
Indriya, the prestigious jewellery brand under the Aditya Birla Group, has launched its fifth store in Delhi, located in the vibrant Pitampura area
The new store seamlessly combines traditional craftsmanship with modern design, offering a unique, immersive jewellery shopping experience. It features an exclusive kaarigari room and a bridal lounge, allowing customers to explore the intricate artistry and customization options available.
This new store also marks the debut of Indriya’s first bridal collection, which includes stunning designs of bangles, naths, mathapattis, haathphools, rings, and more. The collection caters to both minimalist and traditional tastes, capturing the evolving preferences of today’s brides. The store offers a personalized experience, where brides can discover exclusive designs, receive expert styling advice, and find the perfect jewellery for their special day.
Mr. Sandeep Kohli, CEO of Indriya, shared, “Jewellery today is not just an investment—it’s a reflection of personal identity. At Indriya, we focus on unique designs, personalized services, and authentic regional influences. With the opening of our new store in Pitampura, we are proud to bring our craftsmanship to a new audience in this culturally rich and discerning neighbourhood. Our debut bridal collection is designed to resonate with women celebrating special moments, particularly weddings.”
BrandBuzz
FIFA Unveils First-Ever 18K Gold Diamond Championship Rings to celebrate Spain’s World Cup Victory
FIFA Introduces Exclusive 18K Gold Championship Rings Set With Natural Diamonds and Sapphires, Marking A Landmark ,Moment For Both Football and The Jewellery Industry
FIFA Unveils First-Ever 18K Gold Diamond Championship Rings to celebrate Spain’s World Cup Victory.Alongside the iconic FIFA World Cup Trophy and gold medals, the winning team will receive exclusive Championship Rings—a first in the tournament’s history. Only 30 custom-made rings will be produced for the victorious players and key staff, with each ring personally sized and engraved, making every piece unique.


The championship ring is crafted in 18-karat gold and features 89 natural diamonds and 36 natural sapphires, symbolising victory, prestige and excellence.

Extending the celebration beyond the winning team, FIFA will also release 2,026 individually numbered Championship Rings, including 1,996 collector’s edition rings for football fans worldwide.
The introduction of the Championship Ring marks a significant milestone for the natural diamond industry, with natural diamonds becoming part of one of the world’s most prestigious sporting achievements. The initiative highlights the growing intersection of sport, luxury and fine jewellery, reinforcing the enduring symbolism of natural diamonds in celebrating excellence.
For the global jewellery industry, the launch represents a powerful moment where one of sport’s greatest victories is commemorated not only with a trophy, but also with a timeless piece of diamond jewellery.
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