BrandBuzz
Indriya by Aditya Birla Jewellery Unveils Fifth Store in Delhi with Exclusive Bridal Collection
Indriya, the prestigious jewellery brand under the Aditya Birla Group, has launched its fifth store in Delhi, located in the vibrant Pitampura area
The new store seamlessly combines traditional craftsmanship with modern design, offering a unique, immersive jewellery shopping experience. It features an exclusive kaarigari room and a bridal lounge, allowing customers to explore the intricate artistry and customization options available.
This new store also marks the debut of Indriya’s first bridal collection, which includes stunning designs of bangles, naths, mathapattis, haathphools, rings, and more. The collection caters to both minimalist and traditional tastes, capturing the evolving preferences of today’s brides. The store offers a personalized experience, where brides can discover exclusive designs, receive expert styling advice, and find the perfect jewellery for their special day.
Mr. Sandeep Kohli, CEO of Indriya, shared, “Jewellery today is not just an investment—it’s a reflection of personal identity. At Indriya, we focus on unique designs, personalized services, and authentic regional influences. With the opening of our new store in Pitampura, we are proud to bring our craftsmanship to a new audience in this culturally rich and discerning neighbourhood. Our debut bridal collection is designed to resonate with women celebrating special moments, particularly weddings.”
BrandBuzz
Rohit Gandhi + Rahul Khanna Expands Into Accessories With The Launch Of Lapel Jewels
Luxury Menswear Label Rohit Gandhi + Rahul Khanna Debuts Sculptural Brooches Inspired By Nature and The Cosmos, Marking Its Entry Into The Accessories Segment.
Rohit Gandhi + Rahul Khanna expands its design universe with the launch of Lapel Jewels, a collection of sculptural brooches that marks the brand’s entry into the accessories category. Conceived as an extension of the label’s distinctive menswear language, the collection introduces a new dimension to the Rohit Gandhi + Rahul Khanna wardrobe while remaining rooted in the sharp tailoring, refinement, and attention to detail that have long defined the brand.


The inaugural collection features four distinct brooch styles inspired by organic and cosmic forms. Drawing from underwater corals, fluid natural structures, and celestial brilliance, each piece explores asymmetry, movement, and texture through a contemporary lens. The result is a series of sculptural accessories that balance strength with artistry, reflecting the signature design codes synonymous with Rohit Gandhi + Rahul Khanna.


Crafted in a gunmetal finish and embellished with black gemstones, the pieces are designed to add depth, contrast, and individuality to a look. Whether styled on a tailored jacket, bandhgala, sherwani, or contemporary separates, the brooches offer a considered finishing detail that elevates occasion dressing while allowing for personal expression.
As menswear continues to embrace styling and accessorisation as an integral part of self-expression, Lapel Jewels responds to this shift with pieces that are subtle yet impactful. Designed to complement the modern wardrobe, the collection reflects a growing appreciation for details that are both expressive and enduring.
Speaking about the launch, Rohit Gandhi and Rahul Khanna shared:

“Each piece is designed as an intentional punctuation to a look. Lapel Jewels embody accents of power, subtle details that bring individuality and character to modern dressing.”
More than a standalone launch, Lapel Jewels signals the beginning of an ongoing accessories category for the brand. As the brand continues to expand beyond clothing, further accessory offerings are set to follow, extending the label’s design language into new categories while remaining anchored in craftsmanship, modern luxury, and contemporary elegance.
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