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HIJS 2024 exceeds expectations: booming visitor traffic and flourishing business deals

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South India’s Largest B2B Jewellery Exhibition attracts record breaking trade visitors; exhibitors elated with the volume of business done

The Hyderabad International Jewellery Show (HIJS) 2024, South India’s premier B2B jewellery exhibition, was a resounding success. Held at the GMR Arena near Hyderabad Airport from June 21-23, 2024, the event received high praise from exhibitors, visitors, and trade bodies alike. The exhibition concluded on a high note, with booths bustling with activity until the final moments on the last day.

The show was inaugurated in the presence of as Dr B. Govindan, State President, AKGSMA;  Jayantilal Challani, President, MJDTA;  Kailash Charan, President, Twin Cities Jewellers Association;  Jagdish Prasad Verma, President, Telangana Bullion Gems & Jewellers Federation;  Paul Alukka and John Alukka, Managing Directors, Jos Alukkas;  Parasmal Ranka, President, Telangana Pawn Broker Jewellers Association;  Shantilal Jain, Chief Organiser, A.P. Bullion Gold, Silver and Diamond Merchant’s Association;  Yogesh Kothari, President, IBJA – Tamil Nadu;  Mohanlal Jain, COA, GJC; Adv. S. Abdul Nazar, Treasurer, AKGSMA & Director, GJC;  V K Manoj, Project Director- United Exhibitions and other dignitaries of the GJ  industry.

V K Manoj, Project Director of United Exhibitions, the organizer of HIJS 2024, remarked, “The overwhelming response to HIJS 2024 surpassed our expectations. Exhibitors were highly satisfied, particularly with the strict implementation of business-only entry norms and the quality of facilities provided. The success of HIJS 2024 and the industry support we received have been immensely encouraging.”

Broad-based Support

HIJS 2024 was enthusiastically received by all stakeholders. Dr. B Govindan, Chairman, Bhima Jewellery, South Zone Chairman, GJC and also the chief guest, lauded the event and reaffirmed the industry’s support to the serious trade shows like HIJS

A vigorous promotional campaign, including roadshows and door-to-door drives in key jewellery hubs, significantly boosted awareness, backed by local trade associations. Leading personalities from major associations across southern states graced the opening day, highlighting the event’s significance.

Significant Pan-India Participation

HIJS 2024 provided a platform that brought together leading manufacturers from across the country to cater the needs of jewellery retailers from both the South and other key regions. The diverse visitor profile from various states led some participants to compare the show favourably with other national exhibitions. 

The show featured 250+ exhibitors in around 600 booths spread over 1,25,000 sq ft of exhibition space. An estimated 25,00,000 jewellery designs were showcased, offering a vast array of choices across gold, diamond, and silver jewellery, as well as loose gemstones. Additionally, the latest technology and software solutions for the jewellery industry were on display.

High Footfalls, Brisk Business

Exhibitors expressed extreme satisfaction with the steady flow of trade visitors over the three days. Many noted the significant number of footfalls, even on the last day, comparable to the opening day. Large groups of buyers from Telangana, Andhra Pradesh, and South India attended, alongside a significant number of trade visitors from various parts of India. 

Concurrent Events

The significance of HIJS 2024 as a business networking event was highlighted by various key concurrent events which included:

  • Coffee with Dr Chetan Kumar Mehta, in conversation with Mr Varghese Alukkas, Managing Director, Jos Alukkas Jewellers. 
  • Panel Discussion on Lab Grown Diamond Market 
  • Kohinoor Jewellery Awards

United Exhibitions confirmed that nearly all exhibitors have already signed up for HIJS Diwali Edition 2024, scheduled to be held from 18th to 20th October 2024 at HITEX Exhibition Centre, Madhapur, Hyderabad.

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JB Insights

SILVER SHOW OF INDIA: A Revolutionary Platform Empowering India’s Silver Manufacturing and Retail Ecosystem

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Historically, India’s silver jewellery manufacturers operated on the periphery of the major trade exhibition circuit. Despite their rich craftsmanship, they lacked a dedicated, high-profile national stage. To bridge this gap, GES India Incorporated launched the Silver Show of India (SSI) in June 2022. Designed as a structured response to a long-standing industry demand, SSI has rapidly evolved from a foundational spark into one of the country’s most consequential specialized jewellery trade exhibitions.

 From Regional Roots to a Pan-India Powerhouse

The trajectory of SSI reflects a story of deliberate, strategic scaling:

  • The Bangalore Beginnings : The inaugural show drew 74 participants, a number that nearly doubled to 133 by the second edition in December 2022, signaling growing trade acceptance.
  • The Mumbai Strategic Pivot : Moving the exhibition to the premium Jio World Convention Centre in Mumbai was a deliberate move to elevate silver to the same status as fine gold and diamond jewellery. The June 2023 edition validated this choice, drawing 173 companies, 435 stalls, and a record 10,800 trade visitors, transforming SSI into a truly pan-India platform.
  • SSI Mumbai 4th  Edition at JWCC features over 495 exhibiting companies across 1400 stalls, spanning 150,000 sq ft.

 Institutional Backing and Strategic Alliances

SSI’s industry credibility is heavily reinforced by partnerships with premier trade bodies. The IBJA  has been a steadfast national partner in elevating the Mumbai show’s stature. Crucially, SSI has secured the formal alignment of major trade associations from Agra , Rajkot and major silver hubs—bringing invaluable community networks, authenticity, and trade clout to the platform.

Extensive Marketing and Global Footprint

The organizers executed an aggressive, door-to-door outreach campaign encompassing over 500 districts across India, targeting markets frequently overlooked by larger trade bodies. This is supported by deep digital engagement across LinkedIn, WhatsApp, and specialized trade networks. Internationally, the show is drawing buyers from Nepal, Malaysia, Thailand, and the USA. To cater to a premium audience, the organizers have integrated a curated buyer-engagement model, hosting buyers with 1,000 room nights at luxury hotels like Sofitel and Trident.

Market Impact and Future Outlook

The success of SSI correlates directly with a measurable revitalization of the silver sector:

  • Logistics partners report a massive 300% increase in the volume of silver goods transported over the past two years.
  • Corporate retail groups are actively expanding their dedicated silver floor space, with a Southeast-based corporate establishing exclusive silver showrooms.
  • High-end designs typically reserved for gold and diamonds are increasingly being reinterpreted in silver.

Looking ahead, SSI is implementing a robust three-city architecture: Mumbai will anchor the pan-India edition, Bangalore will serve the South Indian market, and a new Delhi edition will capture the North Indian market.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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