National News
Gold prices touch Rs 1 lakh/10 gm mark: AUGMONT BULLION REPORT
Gold prices reached a record high of $3397 (~Rs 96747) on exchanges and nearly Rs 1 lakh in the spot market after adding 3% GST. Concerns over global economic growth as a result of the escalating Sino-U.S. trade war are driving the rise, with a weaker dollar adding to the momentum.
Fundamentally, markets are pricing in increased geopolitical risks, fueled by U.S. trade tensions and stagflation concerns, while persistent central bank demand adds to price pressures. On April 2, US President Donald Trump imposed “reciprocal tariffs” on dozens of countries, and while his administration has suspended duties for some, it has escalated its trade war with China.
China cautioned countries on Monday not to strike a bigger economic deal with the United States at its expense, a move Trump is allegedly looking for from countries seeking tariff reductions or exemptions. Meanwhile, Trump launched a slew of attacks on Federal Reserve Chairman Jerome Powell on Thursday, as his administration considers firing him.
On the geopolitical front, Russia and Ukraine accused one other of hundreds of strikes that breached President Vladimir Putin’s one-day Easter ceasefire, with the Kremlin claiming there was no instruction to extend the pause in frontline fighting.
The next potential milestone for gold could be around $3500 (~Rs 100,000) if this rally continues further, but positioning may appear crowded in the short run, and technical indications suggest near-term overbought circumstances. However, one must exercise extreme caution because prices have skyrocketed in a relatively short period. If prices fall below $3300 (~Rs 94300), profit-booking can lower prices to around $3100 (~Rs 90000). Silver prices have been trading in the range of $32 (~ Rs 94000) and $33 (~ Rs 97000) and to to continue same range in the coming week
National News
boAt and GIVA celebrate women who wear their charm
Every woman faces her own set of challenges, whether in her profession or in the everyday chaos of life. In the latest ‘Wear Your Charm’ campaign, boAt, India’s number 1 audio and wearable brand, and GIVA, leading D2C fine jewellery brand come together to celebrate women who continue to show up with confidence and individuality, with Chrome Ivory as a companion that reflects the charm they carry with them.
Staying synonymous with boAt and GIVA’s philosophy of authenticity, the Wear Your Charm campaign features Chetna Pande, Bhavika Sharma, Sanjana Ganesan, Aisha Ahmed, and Cipia Artul, women who represent different professions and journeys. Through their stories of navigating everyday chaos and challenges, the campaign subtly highlights confidence and individuality as defining traits. At the heart of it is Chrome Ivory, with its bright AMOLED display and GIVA crafted elegant pure silver charm accessory, reinforcing that the smartwatch is not just a gadget but a statement of style and personality.
Commenting on the first of its kind collaboration with GIVA, one of the most celebrated jewelry brands of India, a boAt spokesperson shares, ‘Charm is not just about what you wear, it is also about the confidence you bring to it. With boAt’s premium technology and GIVA’s expertise in thoughtful design and understanding of what women love, we wanted Chrome Ivory to be more than just a gadget, something women would genuinely enjoy wearing every day as part of their personal style’.

Adding to this, Resha Jain, Chief Brand Officer, GIVA, spoke about the seamless blend of jewellery design and technology, saying, “At GIVA, jewellery has always been about storytelling and self-expression. With Wear Your Charm, we wanted to celebrate the idea that every woman carries her own individuality and charm. Partnering with boAt brings that sentiment into an everyday accessory, where the addition of a 925 silver charm turns Chrome Ivory into something more personal, an expression of individuality that can be worn every day or gifted with meaning.
Blending boAt’s premium technology with GIVA’s refined design sensibility, Chrome Ivory offers a seamless balance of style, functionality, and wellness. Thoughtful design paired with practical features and health tracking makes it the perfect companion for women who carry their charm effortlessly across work, leisure, and personal moments, reflecting modern living at its finest.
Available in three colour options and four variants featuring silicone and metallic straps, the boAt Chrome Ivory Premium Smartwatch is now available across Amazon, Flipkart, boAt-lifestyle.com, and select retail stores across India.
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