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Gold prices touch  Rs 1 lakh/10 gm mark: AUGMONT BULLION REPORT

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Gold prices reached a record high of $3397 (~Rs 96747) on exchanges and nearly Rs 1 lakh in the spot market after adding 3% GST. Concerns over global economic growth as a result of the escalating Sino-U.S. trade war are driving the rise, with a weaker dollar adding to the momentum. 

Fundamentally, markets are pricing in increased geopolitical risks, fueled by U.S. trade tensions and stagflation concerns, while persistent central bank demand adds to price pressures. On April 2, US President Donald Trump imposed “reciprocal tariffs” on dozens of countries, and while his administration has suspended duties for some, it has escalated its trade war with China.

China cautioned countries on Monday not to strike a bigger economic deal with the United States at its expense, a move Trump is allegedly looking for from countries seeking tariff reductions or exemptions. Meanwhile, Trump launched a slew of attacks on Federal Reserve Chairman Jerome Powell on Thursday, as his administration considers firing him.

On the geopolitical front, Russia and Ukraine accused one other of hundreds of strikes that breached President Vladimir Putin’s one-day Easter ceasefire, with the Kremlin claiming there was no instruction to extend the pause in frontline fighting.

The next potential milestone for gold could be around $3500 (~Rs 100,000) if this rally continues further, but positioning may appear crowded in the short run, and technical indications suggest near-term overbought circumstances. However, one must exercise extreme caution because prices have skyrocketed in a relatively short period. If prices fall below $3300 (~Rs 94300), profit-booking can lower prices to around $3100 (~Rs 90000). Silver prices have been trading in the range of $32 (~ Rs 94000) and $33 (~ Rs 97000) and to to continue same range in the coming week

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BrandBuzz

TrueSilver Launches ‘Half and Half’ Dual-Tone Silver Jewellery Collection

New range blends sterling silver with gold plating, catering to versatile, everyday styling

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ACPL Exports has expanded its portfolio under its digital-first brand TrueSilver with the launch of the Half and Half collection, a contemporary dual-tone jewellery line combining sterling silver with gold plating.

The collection features 40 designs across necklaces, earrings, bracelets, and rings, designed to transition seamlessly between Indian and Western wear. Crafted in BIS-hallmarked 925 sterling silver, the pieces emphasise durability, quality, and styling versatility for both everyday and occasion wear.

The launch reflects a growing consumer preference for multi-functional jewellery that balances aesthetics with practicality. With products like dual-tone earrings, rings, necklaces, and bracelets, the collection offers modern designs suited to evolving fashion sensibilities.

As part of its strategy, TrueSilver continues to leverage ACPL Exports’ global expertise while strengthening its footprint in India’s digital jewellery market.

Vandana Bhalla CMO, TrueSilver said, “The Half and Half collection celebrates individuality and contrast, combining silver with gold tones to create versatile jewellery that is bold, expressive, and adaptable to every style.”

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