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GJS Diwali ends on a successful note; receive an overwhelming response
The jewellery industry’s most premium B2B Expo, #HumaraApnaShow, India Gem and Jewellery Show (GJS), was organized by the apex industry body, the All India Gem and Jewellery Domestic Council (GJC), from 30th September 2023 to 3rd October 2023, at the prestigious Jio Convention Centre, Mumbai. The four-day event was inaugurated by the honourable Governor of Maharashtra, Shri Ramesh Bais, and was attended by over 400 exhibitors, with over 800 stalls, 250 international guests, and more than 10,000 visitors.
The glittering ceremony also coincided with IDT Gemological Laboratories Worldwide presenting the gems and jewellery sector’s most important networking evening, GJS Nite, on 30th September 2023. This event helped provide a platform for professionals and newcomers in the jewellery industry to network and build relationships with established industry leaders and experts. The sparkling GJS Nite also featured several glamorous celebrities like Soha Ali Khan, Saiee Manjrekar, Shazahn Padamse, Ridhima Pandit walking the ramp to showcase leading jewellery brands. The GJS Nite event highlighted trending jewellery items, which remained the topmost attraction of the event.
In a memorable occasion for innovative jewellers who have truly made a difference in the industry, GJC organized industry’s biggest award show, National Jewellery Awards (NJA) – to honour leaders of all sectors throughout the jewellery value chain. The 12th edition of NJA awarded several jewellery entrepreneurs across all categories to encourage recipients for a better future ahead.
Shri Saiyam Mehra, Chairman, GJC, and Convener, GJS stated, “With the successful organization of GJS Diwali Edition 2023, we are convinced that it has become the industry’s biggest and widest expo. Our premium B2B expo proudly involves all sectors of the industry and provides a platform to discover new designs and provide better reach to exhibitors and visitors.
GJS has generated a business of 25 tonnes in gold jewellery and an overall business of Rs 18000 crores which includes Couture, Loose stones, Diamonds, and Machinery section.
We thank all the guests for visiting and exhibiting in our Diwali Edition and we urge the industry players to be a part of our upcoming editions. We also thank our sponsors, partners, delegates, and associates who cooperated with us to make the GJS Diwali Edition such a remarkable event. It was a wonderful experience for all of us.”
Shri Rajesh Rokde, Vice-Chairman, GJC, and Co-Convener, GJS said, “GJS is appreciated and encouraged for its role in stimulating networking and business growth. Nurturing creativity and craftsmanship, and providing networking opportunities,is the core objective of GJS. We heartily thank all our visitors and exhibitors for being a part of and making the GJS Diwali Edition a success.
GlamBuzz
Ekta Kapoor Turns Investor, Targets India’s $70 Billion Jewellery Opportunity With Ekatra Jewels
The Woman Who Built India’s Entertainment Legacy Now Sets Her Sights On A $70 Billion Luxury Industry Bringing Her Legacy Of Women-first Storytelling To Ekatra Jewels, The Conscious Diamond House Rewriting The Rules Of Fine Jewellery.
After decades of creating stories that have resonated with millions, acclaimed producer and entrepreneur Ekta Kapoor is stepping into a new chapter — one that extends beyond entertainment and into the world of modern luxury. Ekta Kapoor partners with Ekatra Jewels.
More than a business collaboration, Ekta’s entry into Ekatra Jewels marks the beginning of a women-led movement designed to disrupt the traditional jewellery industry, bringing together storytelling, innovation, technology, and conscious craftsmanship for a new generation of Indian women.
For decades, Ekta Kapoor has shaped Indian culture by creating stories centred around powerful, ambitious women who challenge convention. At Ekatra Jewels, she now brings that same disruptive vision to jewellery, helping redefine jewellery not as something locked away for occasions, but as an everyday expression of identity, ambition, and self-worth.
Ekta Kapoor said:
“For generations, jewellery was treated as something women protected for occasions. I believe jewellery should move with women through everyday life, through ambition, work, celebration, travel, and self-expression. That’s what excited me about Ekatra. At Ekatra, we are building a brand that reflects the woman of today: conscious, expressive, independent, and unapologetically powerful,”
With Ekta Kapoor shaping the cultural and emotional voice of the brand, Ekatra Jewels is positioning itself as India’s first true Design · Technology jewellery house.
At the core of Ekatra Jewels’ innovation are its 100% IGI-certified lab-grown diamonds, including premium Type II-A diamonds — the purest and rarest category of diamonds in the world, known for their exceptional brilliance, chemical purity, and optical performance.
Leading the brand’s innovation is the flagship Shristi Ratna™, Ekatra Jewels’ patented 108-facet diamond cut. While traditional diamonds feature 57 facets, the Shristi Ratna™ is engineered with 108 facets to maximize fire, light return, and brilliance. Inspired by the sacred significance of the number 108 in Indian culture — symbolizing wholeness and cosmic alignment — the cut represents the fusion of ancient Indian philosophy with futuristic precision engineering.
Alongside Kapoor’s announcement, Ekatra Jewels also unveiled “Oh My Gold,” a collection co-created with Sussanne Khan. Using proprietary Hollow-construction Technology, the collection is engineered to be up to 80% lighter than traditional gold jewellery, liberating women from the burden of heavy occasion-wear and transforming gold into effortless, everyday luxury.
By combining Ekta Kapoor’s deep understanding of modern Indian women with Ekatra Jewels’ vision for conscious innovation, lightweight engineering, and future-facing diamonds, the brand is not simply entering the jewellery market — it is setting out to redefine it.
The future of Indian luxury is lighter, smarter, more conscious, and unapologetically female-led.
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