OurBuzz
GJS Diwali ends on a successful note; receive an overwhelming response
The jewellery industry’s most premium B2B Expo, #HumaraApnaShow, India Gem and Jewellery Show (GJS), was organized by the apex industry body, the All India Gem and Jewellery Domestic Council (GJC), from 30th September 2023 to 3rd October 2023, at the prestigious Jio Convention Centre, Mumbai. The four-day event was inaugurated by the honourable Governor of Maharashtra, Shri Ramesh Bais, and was attended by over 400 exhibitors, with over 800 stalls, 250 international guests, and more than 10,000 visitors.
The glittering ceremony also coincided with IDT Gemological Laboratories Worldwide presenting the gems and jewellery sector’s most important networking evening, GJS Nite, on 30th September 2023. This event helped provide a platform for professionals and newcomers in the jewellery industry to network and build relationships with established industry leaders and experts. The sparkling GJS Nite also featured several glamorous celebrities like Soha Ali Khan, Saiee Manjrekar, Shazahn Padamse, Ridhima Pandit walking the ramp to showcase leading jewellery brands. The GJS Nite event highlighted trending jewellery items, which remained the topmost attraction of the event.
In a memorable occasion for innovative jewellers who have truly made a difference in the industry, GJC organized industry’s biggest award show, National Jewellery Awards (NJA) – to honour leaders of all sectors throughout the jewellery value chain. The 12th edition of NJA awarded several jewellery entrepreneurs across all categories to encourage recipients for a better future ahead.
Shri Saiyam Mehra, Chairman, GJC, and Convener, GJS stated, “With the successful organization of GJS Diwali Edition 2023, we are convinced that it has become the industry’s biggest and widest expo. Our premium B2B expo proudly involves all sectors of the industry and provides a platform to discover new designs and provide better reach to exhibitors and visitors.
GJS has generated a business of 25 tonnes in gold jewellery and an overall business of Rs 18000 crores which includes Couture, Loose stones, Diamonds, and Machinery section.
We thank all the guests for visiting and exhibiting in our Diwali Edition and we urge the industry players to be a part of our upcoming editions. We also thank our sponsors, partners, delegates, and associates who cooperated with us to make the GJS Diwali Edition such a remarkable event. It was a wonderful experience for all of us.”
Shri Rajesh Rokde, Vice-Chairman, GJC, and Co-Convener, GJS said, “GJS is appreciated and encouraged for its role in stimulating networking and business growth. Nurturing creativity and craftsmanship, and providing networking opportunities,is the core objective of GJS. We heartily thank all our visitors and exhibitors for being a part of and making the GJS Diwali Edition a success.
DiamondBuzz
Divine Solitaires Reinforces The Value Of Diamonds Amid Rising Gold Prices and Evolving Consumer Sentiment
Divine Solitaires Shares Its Perspective On Why Natural Diamonds Remain A Timeless and Relevant Choice For Modern Buyers.
Amid recent debates about rising gold prices and changing consumer purchasing habits, Divine Solitaires has provided a timely brand viewpoint pushing customers to reconsider how they approach milestone and aspirational purchases. Drawing on the greater economic conversation about reduced gold dependency and smarter purchasing choices, the brand has proposed a simple but relevant idea: halting gold purchases does not have to imply pausing personal celebrations or dreams.
Built around the message, “A Golden Pause. A Diamond Moment.”, the brand’s latest communication reflects the current market reality, where consumers are becoming more mindful of gold purchases amid unprecedented bullion price hikes and evolving government measures impacting the gold sector. Divine Solitaires believes this moment presents an opportunity for buyers to shift their focus toward natural diamonds, which continue to hold emotional, symbolic, and long-term value for milestone moments.
The idea also stems from a broader industry and economic perspective. While more than 90% of the gold consumed in India is imported, India’s natural diamond ecosystem remains deeply connected to the country’s economy, with Indian artisans cutting and polishing over 90% of the world’s diamonds, most of which are exported globally. Divine Solitaires highlights how choosing natural diamonds not only celebrates emotional and milestone moments, but also supports Indian craftsmanship, employment, foreign exchange generation, and the country’s global leadership in the diamond industry.
Additionally, the brand positions solitaire diamond coins as meaningful modern purchases that can serve as a thoughtful alternative to traditional gold coins. While gold coins often offer limited value addition to the Indian economy due to high import dependency, natural diamonds contribute significantly to India’s craftsmanship, exports, employment, and global industry leadership combining emotional value with lasting economic impact.
Commenting on this perspective, Jignesh Mehta, Founder and MD, Divine Solitaires, said:
“Jewellery has always been deeply emotional, whether it marks love, achievement, commitment, or self-reward. At Divine Solitaires, we looked at the current gold price scenario and felt there was a larger, more relevant consumer conversation to participate in. If buyers are consciously holding back on gold due to current market conditions, it doesn’t mean their celebrations or aspirations should be put on hold.”
He further added,”Natural diamonds offer timeless emotional value and remain deeply aspirational. At the same time, they are part of an industry where India has built extraordinary global leadership through its craftsmanship and processing expertise. This is our way of encouraging consumers to think differently, thoughtfully, and meaningfully in the current environment.”
With this, Divine Solitaires maintains its position as a brand that goes beyond product-driven conversations, engaging with real customer sentiment and bigger societal developments while underlining natural diamonds’ enduring value.
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.