National News
GJEPC and Trade Opportunities seminar: fostering knowledge-sharing, collaboration, and global competitiveness
GJEPC successfully organized an insightful seminar titled “GJEPC and Trade Opportunities” for the gem and jewellery community of Zaveri Bazaar on April 11, 2025. The event was aimed at raising awareness about the Council’s various initiatives and support systems designed to boost the growth and global reach of the Indian gem and jewellery industry. The seminar drew a strong turnout, with more than 200 industry professionals in attendance, including exporters, traders, wholesalers, young entrepreneurs, and members of prominent trade bodies.
The seminar began with a welcome address by Khusboo Ranawat , Regional Chairperson , Western Region and GJEPC Regional Representative, who highlighted the Council’s ongoing efforts to empower MSMEs and exporters by providing market intelligence, financial assistance, and opportunities for international exposure. The speaker emphasized the importance of capacity building and collaboration within the sector to drive sustainable growth.
This was followed by a detailed presentation by GJEPC officials, which covered the Council’s various export facilitation services, upcoming international trade fairs and buyer-seller meets, financial support schemes, and strategic trade advantages available under agreements such as the India-UAE CEPA. The session was tailored to equip participants with practical knowledge to help them tap into global markets more effectively.
A panel discussion featuring seasoned exporters and trade consultants provided valuable insights into navigating international markets. Panelists discussed strategies for expanding into new regions, overcoming the challenges faced by small businesses, and embracing digital tools and branding to stay competitive in the evolving landscape of the jewellery trade.
The event also included an interactive Q&A session, where participants actively engaged with the speakers on topics like export registration, compliance processes, product certifications, and government funding schemes. The open dialogue fostered a spirit of learning and encouraged first-time exporters to explore new possibilities with greater confidence.
In a special felicitation ceremony, GJEPC honored three key trade bodies for their unwavering support and contribution to the growth of the industry. Mumbai Wholesale Gold Association, Jewellers Youth Forum, and Zaveri Bazaar Welfare Association were felicitated along with their respective teams for their role in strengthening the ecosystem and promoting unity among the trade community.
The seminar was extremely well-received by all attendees, who appreciated the depth of information shared and the opportunity to network with peers and industry experts. The event reinforced GJEPC’s commitment to serving as a guiding force for the Indian gem and jewellery sector by fostering knowledge-sharing, collaboration, and global competitiveness.
National News
Indriya, Aditya Birla Jewellery Unveiled India’s Largest Sustainable Jewellery Rangavalli
The Installation Transformed An Iconic Jewellery Design, From Indriya’s Festive Collection Padmika, Into A Magnificent Rangavalli, A Grand Celebration For Vijayadashami.
Indriya, Aditya Birla Jewellery, on unveiled India’s Largest Sustainable Jewellery Rangavalli, crafted from grains, at Orion Mall and Shri Sathya Ganapathi Shirdi Saibaba Temple on in Bengaluru, as a tribute to our rich cultural heritage and enduring festive traditions. Spanning 400 sq. ft. at Orion Mall and 1,600 sq. ft. at the temple, the large-scale Rangavalli installations, inspired by an iconic jewellery design from Indriya’s latest festive collection, Padmika, transform the intricate artistry of fine jewellery into magnificent expressions of a cherished cultural tradition steeped in devotion, craftsmanship and community spirit.

Padmika crafted in 22KT gold celebrated the revival of Gulabi Meenakari, a rare pink enamel craft, and the necklace featured an intricate nakshi floral detailing alongside the auspicious motif of Goddess Lakshmi seated on a lotus, symbolising prosperity, abundance and new beginnings. Reimagined as a magnificent Rangavalli using eco-friendly materials including rice, millets and seeds, the installation translated the intricate artistry of the necklace into a large-scale tribute to our cultural heritage. Bringing together thousands of individual elements, the artwork reflected the precision, patience and craftsmanship shared by both jewellery-making and Rangavalli creation. Created using grains, millets and seeds, the installation celebrated the enduring beauty of traditional art forms while offering visitors a distinctive and immersive festive experience.


Rooted in cultural authenticity, the initiative drew on the expertise of the renowned Rangoli artist Shikha Sharma popularly known as the “3D Rangoli Queen” and creator of record-breaking Rangoli artworks. By translating the detailing of an iconic temple jewellery design into Rangavalli, Indriya celebrated two art forms that shared a deep appreciation for intricate patterns, craftsmanship and the coming together of individual elements which created something extraordinary.
Sustainability was integral to the initiative and it extended the purpose of the installation beyond the festive celebration. Following Vijayadashami, the rice, millets and seeds used in the artwork were responsibly repurposed through feeding drives for birds and animals in partnership with Akhil Karnataka Prani Daya Sangh Gaushala.
Speaking about the initiative, Shantiswarup Panda, Head of Marketing & Visual Merchandising at Indriya, said:

“At Indriya, our endeavour is to celebrate India’s rich cultural heritage through meaningful and contemporary expressions. The Jewellery Rangavalli is an extension of that vision, reimagining an iconic Padmika design through a beloved festive tradition that resonates deeply with our audiences. As a brand inspired by culture and craftsmanship, we wanted to create an experience that not only showcases the artistry behind our jewellery but also invites consumers to engage with it in a memorable and immersive way. Through this initiative, we celebrate heritage, craftsmanship and the spirit of togetherness that lies at the heart of Vijayadashami.”
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