National News
Experience World-Class Jewellery at Joyalukkas Anantapur Showroom
Joyalukkas, the world’s favourite jeweller, marked a significant milestone in its expansion journey with the grand inauguration of its second showroom in Anantapur on 11th April 2025. The opening celebration was inaugurated by Ms. Palle Sindhura Reddy (MLA-Puttaparthi) in the presence of Mr. Joy Alukkas (CMD, Joyalukkas Group), Mr. Antony Jos (Executive Director, Joyalukkas), Mr. Thomas Mathew (Executive Director, Joyalukkas), Mr. Henry George (COO, Joyalukkas) and our esteemed customers along with other dignitaries.
The new showroom boasts international standard decor, expansive facilities and a commitment to delivering incomparable customer service, in addition to hosting an impressive array of award-winning multi-brand jewellery collections meticulously curated for discerning tastes. Shoppers are taking home an assured free gift with every purchase, adding to the magic of the joyous occasion.
From traditional to contemporary styles, Joyalukkas caters to every occasion and preference. Brands showcased include Anugraha Temple Jewellery, Pride Diamonds, Eleganza Polki Diamonds, Yuva Everyday Jewellery, Apurva Antique Collection and Ratna Precious Stone Jewellery. Furthermore, the latest designs of 2025 in gold and diamonds are also showcased, which are sure to be an irresistible draw to all jewellery enthusiasts.

Joy Alukkas, Chairman and MD of Joyalukkas Group, expressed his thoughts on the new opening “We are delighted to open our latest showroom in Anantapur. This expansion allows us to bring our world-class jewellery and exceptional service closer to our valued customers. Each new showroom is a step towards our vision of ornamenting the world, made possible by the unwavering support of our loyal customers. We warmly invite everyone to visit and experience the joy of jewellery shopping at Joyalukkas.”
The Anantapur showroom is now open to the public, inviting everyone to experience the brilliance and grandeur that Joyalukkas is renowned for. Visit us today and indulge in the finest jewellery selections with the promise of superior service and unmatched quality.
National News
Consumers Are Offloading Gold For Cash On Fears Of Further Decline In Prices
Major Scrap-Buying Operations Are Reporting Unprecedented Volume Growth
A growing conviction that the precious metal has peaked is driving a historic selling spree across India, the world’s second-largest gold consumer. Indian consumers offloaded nearly 50 metric tons of old gold during the April-June quarter—a staggering 43% surge compared to the same period last year. The rush to liquidate highlights a fundamental shift in how Indian consumers view their gold: less as an emotional keepsake, and more as a tactical financial asset to be traded for profit.
While gold prices have retreated from an all-time high of roughly Rs 1.8 lakh per 10 grams ($2,160) earlier this year, they remain elevated at around Rs 1.4 lakh. Fears that the market could cool further—potentially dropping to Rs 1.2 lakh—have triggered a wave of profit-taking. Instead of the traditional practice of exchanging old necklaces and bangles for new designs, consumers are increasingly demanding cold, hard cash.
This behavior is fueling a boom for India’s organized gold recycling sector. Major scrap-buying operations are reporting unprecedented volume growth. Muthoot Exim, a prominent player in the space, saw a 40% year-over-year volume spike across its network of more than 100 “Gold Point” centers.
The surge in domestic recycling comes at a critical time for India’s macroeconomic balance. The country is overwhelmingly dependent on foreign bullion to satisfy domestic demand, splurging an estimated $72.4 billion on gold imports in the fiscal year ended March 2026.By pushing idle gold back into the supply chain, the recycling boom provides a vital domestic cushion, reducing the country’s reliance on fresh mining imports.
For global gold markets, the behavior of the Indian consumer remains a crucial swing factor. If the selling pressure persists, a steady stream of recycled domestic supply could cap India’s import appetite, potentially easing broader global price pressures.
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