National News
Experience World-Class Jewellery at Joyalukkas Anantapur Showroom
Joyalukkas, the world’s favourite jeweller, marked a significant milestone in its expansion journey with the grand inauguration of its second showroom in Anantapur on 11th April 2025. The opening celebration was inaugurated by Ms. Palle Sindhura Reddy (MLA-Puttaparthi) in the presence of Mr. Joy Alukkas (CMD, Joyalukkas Group), Mr. Antony Jos (Executive Director, Joyalukkas), Mr. Thomas Mathew (Executive Director, Joyalukkas), Mr. Henry George (COO, Joyalukkas) and our esteemed customers along with other dignitaries.
The new showroom boasts international standard decor, expansive facilities and a commitment to delivering incomparable customer service, in addition to hosting an impressive array of award-winning multi-brand jewellery collections meticulously curated for discerning tastes. Shoppers are taking home an assured free gift with every purchase, adding to the magic of the joyous occasion.
From traditional to contemporary styles, Joyalukkas caters to every occasion and preference. Brands showcased include Anugraha Temple Jewellery, Pride Diamonds, Eleganza Polki Diamonds, Yuva Everyday Jewellery, Apurva Antique Collection and Ratna Precious Stone Jewellery. Furthermore, the latest designs of 2025 in gold and diamonds are also showcased, which are sure to be an irresistible draw to all jewellery enthusiasts.

Joy Alukkas, Chairman and MD of Joyalukkas Group, expressed his thoughts on the new opening “We are delighted to open our latest showroom in Anantapur. This expansion allows us to bring our world-class jewellery and exceptional service closer to our valued customers. Each new showroom is a step towards our vision of ornamenting the world, made possible by the unwavering support of our loyal customers. We warmly invite everyone to visit and experience the joy of jewellery shopping at Joyalukkas.”
The Anantapur showroom is now open to the public, inviting everyone to experience the brilliance and grandeur that Joyalukkas is renowned for. Visit us today and indulge in the finest jewellery selections with the promise of superior service and unmatched quality.
National News
Will RBI Rate Hikes Make Gold Loans Costlier?
With Bullion rIces Sliding From Recent Peaks, Borrowers Face A Dual Squeeze: Potential Upward Adjustments On Floating Borrowing Costs and Lower Loan Amounts Against Pledged jJewellery.
Potential rate hikes by the Reserve Bank of India (RBI) could push borrowing costs higher across the financial system, but the transmission to gold loans will not be immediate or uniform across all lenders, analysts and industry executives said. With bullion prices sliding from recent peaks, borrowers face a dual squeeze: potential upward adjustments on floating borrowing costs and lower loan amounts against pledged jewellery.
Key Takeaways for Borrowers & Lenders
Non-Uniform Transmission: A repo rate hike does not guarantee a 1:1 surge in gold loan rates. Lenders pricing credit via non-bank finance company (NBFC) cost-of-funds channels may adjust rates on a different timeline compared to banks operating direct floating-rate transmission models.
Loan Structure Matters: Existing fixed-rate borrowers remain protected for their contract term, while floating-rate borrowers face higher interest costs upon contract reset dates.
Collateral & LTV Risk: A fall in gold prices reduces the value of pledged collateral relative to total debt. Lenders are required under RBI regulations to enforce a strict loan-to-value (LTV) ceiling of 75%, leaving borrowers vulnerable to margin calls or mandatory partial pay-downs if market prices breach regulatory margins.
Commercial banks experience a high and direct immediate impact from a central bank rate hike, as their benchmark-linked External Benchmark Lending Rates (EBLR) force floating borrowing costs to reset quickly.
In contrast, gold loan NBFCs face a moderate or delayed impact, with interest rate adjustments depending on their broader liability structure, wholesale borrowing costs, and competitive market positioning.
For fixed-rate contracts, a rate hike has no immediate impact, keeping borrowing costs steady until the specified term ends. Conversely, floating-rate contracts carry a high impact, with interest charges stepping upward automatically on the loan’s next periodic reset date.
Strategic Considerations
Borrowers considering a gold loan amidst rate uncertainty and volatile commodity prices should evaluate the following structural factors:
Calculate Servicing Capacity: Assess whether monthly cash outflows can accommodate potential interest rate resets on floating-rate agreements.
Review LTV Margins: Evaluate pledged jewellery value at current spot rates to maintain a safety cushion above the mandatory 75% LTV regulatory threshold, mitigating auction risk during sharp gold pullbacks.
Compare Fine Print: Look past headline interest rates to evaluate reset frequencies, processing charges, prepayment penalties, and default auction clauses across competing bank and NBFC offerings.
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