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Celebrating 100 years of Bhima Jewellery:Coffee table book launched at GJS 2025 to mark Bhima Jewellery’s centenary

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Trust, tradition, and timeless craftsmanship took center stage as the Indian jewellery fraternity came together to commemorate a historic moment—100 years of Bhima Jewellery. The centennial celebration was marked by the grand unveiling of a commemorative coffee table book at the prestigious GJS 2025 chronicling the illustrious journey of one of India’s most respected jewellery houses.

The book, a visual and narrative tribute, beautifully captures the evolution of Bhima Jewellery—from a modest store established in 1925 by visionary founder Bhima Bhattar to a household name synonymous with quality, trust, and excellence in jewellery.

Addressing an emotional gathering, Dr. B Govindan, Chairman of Bhima Jewellery, reflected on the brand’s humble origins in Kerala. With heartfelt reverence, he paid tribute to his father, Bhima Bhattar, whose entrepreneurial spirit and unwavering commitment to integrity laid the foundation for the century-old legacy.“This is not just a celebration of a business milestone,” Dr. Govindan said, “but a testament to the enduring values that have guided us—trust, craftsmanship, and our deep-rooted connection with our customers. I express my deepest gratitude to the entire jewellery fraternity for their unwavering love and support throughout this journey.”

Industry veterans, peers, and admirers lauded Bhima Jewellery’s role in shaping India’s modern jewellery landscape while staying true to its traditional roots. The event was a blend of nostalgia and pride, underscoring how heritage brands like Bhima continue to inspire generations in a rapidly evolving industry.

The coffee table book, rich with archival photographs, design evolution, family anecdotes, and cultural context, now stands as a collector’s piece and a symbol of enduring legacy—celebrating not just 100 years of Bhima, but also a century of trust.

Joining Dr B Govindan , Jaya Govindan  and Suhas MS , MD Bhima Jewellery  in the celebrations were Rajesh Rokde,Chairman GJC, Avinash Gupta Vice Chairman GJC, Saiyam Mehra IPC GJC and Convenor GJS,Sachin Jain, Regional CEO India-World Gold Council, Vaishali Banerjee, MD – Platinum Guild International (PGI), India,

Dr Chetan Kumar Mehta, President – Jewellery Division – IBJA, President – JAB, CMD Laxmi Diamonds, Bengaluru and Sumesh Wadhera, MD – AOJ Media.

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National News

Solai Steps Into Its Next Growth Chapter With New Collections, Retail Expansions and Digital Scale

The Brand’s Growth Strategy Is Ultimately Centred On Making Fine Jewellery More Relevant To Everyday Life, While Building Stronger Relationships With Customers Through Personalised Communication

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Solai, the contemporary fine jewellery brand balancing legacy with minimalist elegance, is entering a new phase of growth with a simultaneous expansion across its collections, retail presence and e-commerce business. The brand is introducing four new collections – Bijou Grid, Pod, Split Bezel and Cherry Blossom, while expanding its physical presence across Maharashtra and strengthening its digital reach.

The four collections bring distinct design perspectives while staying true to Solai’s focus on contemporary, versatile fine jewellery. Bijou Grid features structured geometric forms and clean lines; Pod draws from organic, sculptural forms inspired by nature; Split Bezel offers a lighter, sharper interpretation of the classic diamond setting; and Cherry Blossom takes inspiration from blooming flowers, renewal and new beginnings.

Designed to move easily from everyday dressing to occasion wear, the collections encourage jewellery to be worn, layered and stacked rather than reserved only for special moments. Solai continues to work with 9kt, 14kt and 18kt gold, natural diamonds and coloured gemstones where relevant, with a focus on creating pieces that can become part of a customer’s everyday wardrobe.

Commenting on the new collections and the brand’s expansion, Nishka Ranka, Founder, Solai, said:

“We have always wanted Solai jewellery to become part of how people dress every day, rather than something that is kept away for a special occasion. This new phase is about building on that idea of creating more pieces to choose from, being present in more locations and making it easier for customers to discover us online. We are excited about what this next chapter can mean for the brand and, most importantly, for our customers.”

As part of its retail expansion, Solai is opening new and upcoming locations in Baner, Pune, Pune–Satara Road and Chhatrapati Sambhajinagar. These stores mark the beginning of a broader multi-city expansion strategy, with Solai continuing to explore strategic locations across Maharashtra and, eventually, other key Indian markets.

E-commerce is also playing a growing role in the brand’s expansion, helping Solai reach customers beyond cities where it has a physical presence. The brand is strengthening its website and digital experience with improved product discovery, collection storytelling and navigation, supported by growing discovery through social media, digital marketing and content-led commerce.

Solai plans to introduce more digital-first launches, online exclusives, gifting edits and curated collection drops throughout the year, while using customer insights to better understand design preferences, price points and regional demand.

The brand’s growth strategy is ultimately centred on making fine jewellery more relevant to everyday life, while building stronger relationships with customers through personalised communication, private previews and new experiences. With new products, stores and digital channels coming together, Solai sees this as an important milestone in its journey towards becoming a contemporary fine jewellery brand with a stronger presence across India.

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