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Celebrating 100 years of Bhima Jewellery:Coffee table book launched at GJS 2025 to mark Bhima Jewellery’s centenary

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Trust, tradition, and timeless craftsmanship took center stage as the Indian jewellery fraternity came together to commemorate a historic moment—100 years of Bhima Jewellery. The centennial celebration was marked by the grand unveiling of a commemorative coffee table book at the prestigious GJS 2025 chronicling the illustrious journey of one of India’s most respected jewellery houses.

The book, a visual and narrative tribute, beautifully captures the evolution of Bhima Jewellery—from a modest store established in 1925 by visionary founder Bhima Bhattar to a household name synonymous with quality, trust, and excellence in jewellery.

Addressing an emotional gathering, Dr. B Govindan, Chairman of Bhima Jewellery, reflected on the brand’s humble origins in Kerala. With heartfelt reverence, he paid tribute to his father, Bhima Bhattar, whose entrepreneurial spirit and unwavering commitment to integrity laid the foundation for the century-old legacy.“This is not just a celebration of a business milestone,” Dr. Govindan said, “but a testament to the enduring values that have guided us—trust, craftsmanship, and our deep-rooted connection with our customers. I express my deepest gratitude to the entire jewellery fraternity for their unwavering love and support throughout this journey.”

Industry veterans, peers, and admirers lauded Bhima Jewellery’s role in shaping India’s modern jewellery landscape while staying true to its traditional roots. The event was a blend of nostalgia and pride, underscoring how heritage brands like Bhima continue to inspire generations in a rapidly evolving industry.

The coffee table book, rich with archival photographs, design evolution, family anecdotes, and cultural context, now stands as a collector’s piece and a symbol of enduring legacy—celebrating not just 100 years of Bhima, but also a century of trust.

Joining Dr B Govindan , Jaya Govindan  and Suhas MS , MD Bhima Jewellery  in the celebrations were Rajesh Rokde,Chairman GJC, Avinash Gupta Vice Chairman GJC, Saiyam Mehra IPC GJC and Convenor GJS,Sachin Jain, Regional CEO India-World Gold Council, Vaishali Banerjee, MD – Platinum Guild International (PGI), India,

Dr Chetan Kumar Mehta, President – Jewellery Division – IBJA, President – JAB, CMD Laxmi Diamonds, Bengaluru and Sumesh Wadhera, MD – AOJ Media.

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Education

GSI Strengthens Experiential Gemological Education Through Vietnam Ruby Mine Field Trip for CSP Students

The activity reinforced GSI’s commitment to real-world learning and global gemological excellence for students

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Gemological Science International (GSI), a global authority in gemological education and certification, reinforced its leadership in experiential learning with an immersive field trip to the Luc Yen Ruby Mine in Vietnam for students of its Color Stone Professional (CSP) Program.

Bridging Classroom Learning with Ground-Level Gemology

Organised from 18th to 22nd January 2026 for the CSP 9th Batch, the international field visit was designed to bridge classroom knowledge with on-ground industry realities. The programme offered students first-hand exposure to ruby geology, mining practices, gemstone sorting, valuation, and live market dynamics, while also fostering cultural awareness and team bonding.

Inside Vietnam’s Renowned Luc Yen Ruby Deposits

Luc Yen, located in Vietnam’s Yen Bai Province, is globally recognised for its ruby and spinel deposits formed within metamorphic marble and gneiss formations. During the mine visit, students closely observed manual and alluvial mining techniques, gravel washing, and on-site sorting of ruby rough. Interactions with local miners provided valuable insight into yield variations, seasonal challenges, and the realities of small-scale gemstone mining.

Understanding Market Dynamics at the Source

A key highlight was the visit to the Luc Yen gemstone market, where students witnessed real-time negotiations between miners, traders, and buyers. From understanding how colour, clarity, size, and cutting potential influence pricing to observing buyer psychology and market behaviour, the experience offered perspectives rarely accessible within a classroom environment.

Holistic Exposure Beyond the Mine

Beyond gemological training, the itinerary included cultural and recreational experiences in Hanoi, such as cave exploration, water rafting, and city sightseeing. These activities added depth to the learning journey, encouraging collaboration, cultural exchange, and holistic development.

Leadership Perspective on Experiential Education

“The future of gemology lies in education that goes beyond textbooks. Exposure to mines, markets, and global trade ecosystems equips students with confidence, context, and credibility,” said Meenu Vyas, Global Head Gemologist (GSI). “At GSI, we believe that true expertise is built when theory meets practice on the ground.”

Reinforcing GSI’s Commitment to Global Gemological Excellence

The Vietnam field trip stands as a testament to GSI’s commitment to nurturing globally competent gemologists through immersive education, international exposure, and industry-relevant learning experiences.

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