National News
Celebrating 100 years of Bhima Jewellery:Coffee table book launched at GJS 2025 to mark Bhima Jewellery’s centenary
Trust, tradition, and timeless craftsmanship took center stage as the Indian jewellery fraternity came together to commemorate a historic moment—100 years of Bhima Jewellery. The centennial celebration was marked by the grand unveiling of a commemorative coffee table book at the prestigious GJS 2025 chronicling the illustrious journey of one of India’s most respected jewellery houses.
The book, a visual and narrative tribute, beautifully captures the evolution of Bhima Jewellery—from a modest store established in 1925 by visionary founder Bhima Bhattar to a household name synonymous with quality, trust, and excellence in jewellery.
Addressing an emotional gathering, Dr. B Govindan, Chairman of Bhima Jewellery, reflected on the brand’s humble origins in Kerala. With heartfelt reverence, he paid tribute to his father, Bhima Bhattar, whose entrepreneurial spirit and unwavering commitment to integrity laid the foundation for the century-old legacy.“This is not just a celebration of a business milestone,” Dr. Govindan said, “but a testament to the enduring values that have guided us—trust, craftsmanship, and our deep-rooted connection with our customers. I express my deepest gratitude to the entire jewellery fraternity for their unwavering love and support throughout this journey.”
Industry veterans, peers, and admirers lauded Bhima Jewellery’s role in shaping India’s modern jewellery landscape while staying true to its traditional roots. The event was a blend of nostalgia and pride, underscoring how heritage brands like Bhima continue to inspire generations in a rapidly evolving industry.
The coffee table book, rich with archival photographs, design evolution, family anecdotes, and cultural context, now stands as a collector’s piece and a symbol of enduring legacy—celebrating not just 100 years of Bhima, but also a century of trust.
Joining Dr B Govindan , Jaya Govindan and Suhas MS , MD Bhima Jewellery in the celebrations were Rajesh Rokde,Chairman GJC, Avinash Gupta Vice Chairman GJC, Saiyam Mehra IPC GJC and Convenor GJS,Sachin Jain, Regional CEO India-World Gold Council, Vaishali Banerjee, MD – Platinum Guild International (PGI), India,
Dr Chetan Kumar Mehta, President – Jewellery Division – IBJA, President – JAB, CMD Laxmi Diamonds, Bengaluru and Sumesh Wadhera, MD – AOJ Media.
- Safe Heaven Dynamics – Gold rebounding above $5000 and silver above $80 reflects renewed safe-haven demand after a sharp correction. However, upside remains capped as fading expectations of near-term US rate cuts increase real yields, raising the opportunity cost of holding Gold and Silver. This creates a tug-of-war between geopolitical support and monetary headwinds, leading to volatile but range-bound price action.
- Geopolitical Developments – The prolonged US–Israel–Iran conflict, particularly threats to Iran’s oil infrastructure at Kharg Island, has kept crude prices elevated. Higher energy prices are feeding inflation concerns, reducing the likelihood of aggressive monetary easing. While geopolitical risk supports gold and silver, persistent inflation fears indirectly pressure prices by strengthening the dollar and bond yields.
- Monetary Policy stance – The Federal Reserve and other major central banks maintaining a pause signals a “higher-for-longer” rate environment. This limits immediate upside in precious metals by keeping real interest rates elevated. However, any shift toward dovish guidance or delayed tightening could quickly revive bullish momentum, making policy signals the key trigger for the next directional move.
Technical Triggers
- Gold briefly broke the key $5000 (~Rs.157,000) support but failed to sustain lower levels, indicating near-term consolidation. However, short-term bias remains bearish with strong support seen around $4850 (~₹150,000).
- Silver also slipped below $80 (~Rs.255,000) but recovered quickly. A renewed break below $77 (~Rs.247,000) could trigger further profit-booking, dragging prices towards $70 (~Rs.230,000) in the near term.
| Metal | Market | Support Level | Resistance Level |
|---|---|---|---|
| Gold | International | $4850 / oz | $5250 / oz |
| Gold | Domestic | ₹158,500 / 10 gm | ₹165,000 / 10 gm |
| Silver | International | $77 / oz | $85 / oz |
| Silver | Domestic | ₹247,000 / kg | ₹268,000 / kg |
Source:AUGMONT BULLION REPORT
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