BrandBuzz
CaratLane celebrates Akshaya Tritiya with the celestial brilliance of Sol & Luna
Celebrate with India’s most generous festive offer – a free 0.5g 22KT gold coin on every ₹30,000 purchase
Akshaya Tritiya, one of India’s most auspicious festivals, marks a time of prosperity, new beginnings, and timeless traditions—especially when it comes to buying gold. This year, CaratLane – A TATA Product and India’s leading omnichannel jewellery brand—is making the celebration even more special with the launch of its latest celestial-inspired collections: Sol and Luna.
Drawing inspiration from the sun and the moon, these exquisite new lines blend symbolism, craftsmanship, and everyday elegance. Their arrival aligns perfectly with the spirit of Akshaya Tritiya and the regional New Year festivities across India—making it the perfect time to embrace fresh beginnings wrapped in brilliance.
Speaking on the launch, Saumen Bhaumik, CEO & MD – CaratLane, shared: “Akshaya Tritiya is one of the most auspicious times of the year—when customers actively seek to buy gold. With Sol and Luna, we’ve launched collections that honour this sentiment while catering to the growing demand for design-led, meaningful jewellery that’s wearable beyond the festive season. We remain committed to making beautiful jewellery more accessible—with exciting offers, faster delivery, and inspiring designs. This festive season, we’re also giving away a free 0.5g gold coin on every ₹30,000 spent—making Akshaya Tritiya even more special.”
Sol, crafted in 18KT yellow gold and special-cut yellow gemstones, channels the golden hues of sunrise—a radiant symbol of new beginnings. Luna, featuring delicate diamond-studded designs in 18KT gold, captures the moon’s serene yet powerful essence, symbolizing transformation and grace.
CaratLane has rolled out an extensive campaign to spotlight Sol & Luna—including high-impact OOH ads, a high-visibility IPL partnership on Star Sports HD and JioHotstar.
With prices starting at just ₹20,000, the collections are available online, via Try-at-Home, and across CaratLane’s 310+ stores.
Akshaya Tritiya Celebrations taken a notch higher with India’s Most Delightful Jewellery Offer: This festive season, CaratLane is offering customers one of the most rewarding jewellery offers in the country. On every ₹30,000 purchase, shoppers receive a free 0.5g 22KT gold coin — and the rewards scale as you shop more.
Here’s how it gets even better:
- ₹15,000–₹30,000: Free 10g silver coin
- ₹30,000–₹60,000: Free 0.5g 22KT gold coin
- ₹60,000–₹90,000: 2 free 0.5g gold coins
- Every additional ₹30,000: Another 0.5g gold coin added!
This limited-time offer is valid on all studded and preset jewellery purchases. For online orders, coins will be shipped after the jewellery has been delivered.
And because CaratLane knows that festivities wait for no one, it is also offering 6-hour home delivery on Sol & Luna pieces when ordered via the CaratLane app or website—ensuring your sparkle arrives right on time.
This Ganpati season, elevate your festive style with Nishani Studio, India’s first truly customizable jewellery brand. For Ganpati, the brand’s KiraKira Collection offers a perfect blend of sophistication and sparkle, making it the ideal festive companion.
Featuring predominantly green-hued designs, a color that beautifully complements traditional Indian attire the collection includes intricately designed danglers, bold hoops, and timeless necklaces, bracelets, and rings. Each piece is crafted to pair effortlessly with a silk saree, a festive kurta set, or vibrant Indo-fusion attire.
Suhani Garg, Co-founder of Nishani Studio, shares: “Festivals like Ganpati are about family, tradition, and togetherness but also about expressing yourself with joy and confidence. With Nishani’s KiraKira collection, we wanted to create jewellery that celebrates both modern versatility and timeless Indian elegance. It’s designed to let every woman shine her own way while keeping the festive spirit alive.”
Onam is a season defined by abundance — of joy, togetherness, and new beginnings. This Onam, platinum is more than a festive purchase. It is a celebration of abundance itself.
At a moment when consumers are seeking jewellery that feels both contemporary and lasting, platinum answers with designs that are versatile, distinctive, and deeply meaningful.
From the bold, resilient creations of Men of Platinum to the graceful expressions of Platinum Evara, and the enduring markers of commitment in Platinum Love Bands, every piece tells a story of individuality that is deeply personal and rich with emotional depth.
Tryst Collection is a celebration of modern design, luxurious craftsmanship, and versatile style. True to its name, Tryst symbolizes convergence — of geometric lines and artistic expression, but also of emotions, generations, and celebrations. Designed to be both contemporary and festive, the pieces resonate across occasions and age groups, offering jewellery that is as meaningful as it is striking. Whether dazzling at a wedding, accentuating a festive gathering, or making a statement at a soirée, the Tryst Collection embodies a refined yet versatile elegance that speaks to the modern jewellery connoisseur.
The Tryst Collection Earrings redefine geometric elegance with a bold, ladder-inspired design. Crafted in warm rose gold, each step showcases a smooth inner surface contrasted by an outer edge adorned with brilliant-cut diamonds, creating a sophisticated play of light and texture. Accentuating the design, two sapphires in varying sizes are set into each earring, offering a captivating pop of deep blue against the gold-and-diamond setting. Versatile and timeless, these statement earrings transition seamlessly from intricate bridal attire to contemporary evening looks, perfectly capturing the modern, graceful, and refined spirit of the Tryst Collection.
The Tryst Emerald Necklace reimagines the collection’s ladder motif with a sunbeam-and-flower-inspired silhouette, radiating both structure and softness. Crafted in warm rose gold, the design alternates between polished segments and diamond-encrusted sections, creating a harmonious play of light and texture. Seven square-cut emeralds bloom along the piece like petals in full splendour, their vivid green hues offering a striking contrast to the gold and diamonds. Distinctive and radiant, this necklace captures the vibrant sophistication at the heart of the Tryst collection.
The Tryst Emerald Earrings reinterpret the signature ladder motif in a radiant sunbeam-inspired silhouette, blending geometry with fluid elegance. Crafted in warm rose gold, the design features alternating segments of polished metal and diamond-encrusted rungs, creating a dynamic interplay of shimmer and shine. At the heart of each earring, two square-cut emeralds in vivid green take centre stage, their rich colour offering a striking contrast to the gold and diamonds. These earrings are a bold yet refined reflection of convergence, where generations meet through shared style, where tradition flows seamlessly into modernity, and where festive joy aligns with contemporary flair. Vibrant and versatile, they embody the many emotions and moments jewellery is meant to celebrate.
The Tryst Collection Necklace is a striking expression of modern luxury, featuring a ladder-inspired design that subtly widens towards the centre for a bold focal point. Its outer edges are sculpted in lustrous rose gold, while the inner surfaces shimmer with a fine pavé of brilliant-cut diamonds, offering an elegant contrast of textures. Seven vivid sapphires are thoughtfully placed along the length, their rich blue hues lending depth and drama to the piece. Created as more than just a statement, this necklace represents the coming together of style and sentiment, festivity and elegance. Just as its geometric lines converge, so too does it bring together multiple emotions, making it a piece equally meaningful for weddings, festivals, and modern soirées.
Celebrate Ganpati with Nishani Studio’s KiraKira Collection
THIS ONAM, CELEBRATE ABUNDANCE WITH THE TIMELESS BEAUTY OF PLATINUM
Tryst Collection: Where Bold Geometry Meets Timeless Elegance The Zen Diamond
Senco Gold & Diamonds unveils Ganesh Chaturthi New Designs & Offers to celebrate the festival of birthday of Lord Ganesha
Senco Gold & Diamonds unveils Ganesh Chaturthi New Designs & Offers to celebrate the festival of birthday of Lord Ganesha
THIS ONAM, CELEBRATE ABUNDANCE WITH THE TIMELESS BEAUTY OF PLATINUM
Celebrate Ganpati with Nishani Studio’s KiraKira Collection
Tryst Collection: Where Bold Geometry Meets Timeless Elegance The Zen Diamond
Celebrate Ganpati with Nishani Studio’s KiraKira Collection
THIS ONAM, CELEBRATE ABUNDANCE WITH THE TIMELESS BEAUTY OF PLATINUM
Tryst Collection: Where Bold Geometry Meets Timeless Elegance The Zen Diamond
Senco Gold & Diamonds unveils Ganesh Chaturthi New Designs & Offers to celebrate the festival of birthday of Lord Ganesha
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National News6 hours agoSenco Gold & Diamonds unveils Ganesh Chaturthi New Designs & Offers to celebrate the festival of birthday of Lord Ganesha
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BrandBuzz2 hours agoTHIS ONAM, CELEBRATE ABUNDANCE WITH THE TIMELESS BEAUTY OF PLATINUM
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BrandBuzz2 hours agoCelebrate Ganpati with Nishani Studio’s KiraKira Collection
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BrandBuzz4 hours agoTryst Collection: Where Bold Geometry Meets Timeless Elegance The Zen Diamond