DiamondBuzz
The Luanda Accord expands as Namibia joins, GJEPC and DMCC move toward Natural Diamond Council membership
Minimal silhouettes and fancy-cut diamonds define a contemporary collection designed for effortless, everyday elegance this Valentine’s season
The Republic of Namibia is the latest government to sign the Luanda Accord while India’s Gem and Jewellery Export Promotion Council (GJEPC) and DMCC (Dubai Multi Commodities Centre) are set to become new members of the Natural Diamond Council.
The Luanda Accord held its second high-level meeting at the African Mining Indaba 2026, marking an expansion of collective action in support of global generic marketing for natural diamonds, led by the Natural Diamond Council (NDC).
The Accord brings together diamond-producing governments and industry stakeholders committed to sustained investment in protecting and promoting the natural diamond category. Its inaugural meeting took place in June 2025, with participation from producing countries and leaders across the global natural diamond value chain.
At today’s meeting, the Government of the Republic of Namibia formally became a signatory to the Luanda Accord, joining Angola, Botswana and the Democratic Republic of Congo. By signing, Namibia commits to supporting the natural diamond industry through an agreed contribution to global category marketing in alignment with the principles of the Luanda Accord. The announcement follows Namibia’s expression of strong support in principle at the first Luanda Accord meeting and the subsequent completion of all required governmental authorizations.
With a diamond industry dating back to 1908, Namibia is today the fifth largest diamond producer in the world by value and home to a significant diamond cutting and polishing industry. For decades, diamonds have been a cornerstone of Namibia’s economy, generating employment, supporting local communities and providing vital government revenue that has funded infrastructure, healthcare, and education for the people of Namibia.

Honourable Modestus Amutse, Minister of Industries, Mines and Energy of the Republic of Namibia, said: “Natural diamonds have helped shape Namibia’s economic story for more than a century, creating jobs, supporting communities and contributing directly to national development.
By joining the Luanda Accord, Namibia is affirming that producing countries have both a stake and a responsibility in telling the true story of natural diamonds. This is about ensuring that the value created by our resources continues to benefit our people, today and for generations to come.”
Amber Pepper, CEO of the NDC, said: “Namibia’s decision to formally join the Luanda Accord is a powerful signal of leadership from one of the world’s largest diamond-producing nations. Collective action is essential to protect the integrity and desirability of natural diamonds, and Namibia’s commitment strengthens our ability to tell the compelling story of their positive impact.”

At the same meeting, the Gem and Jewellery Export Promotion Council (GJEPC) and the NDC signed a Memorandum of Understanding that sets out a pathway for GJEPC to become an NDC member by 1 May 2026. Membership is subject to agreement on the level and structure of financial contribution, followed by completion of legal and regulatory requirements. Accession by May 2026 will enable GJEPC and the NDC to work together ahead of the 2026 holiday season. This step builds on GJEPC’s signature of the Luanda Accord in June 2025 and reflects its continued commitment to collective action in support of the natural diamond sector.

On signing the MOU, Shaunak Parikh, Vice Chairman of GJEPC said: “India sits at the heart of the global natural diamond value chain, from cutting and polishing to a fast-growing domestic consumer market. Joining forces with the Natural Diamond Council reflects our belief that the future of natural diamonds depends on collaboration, transparency and a shared commitment to building long-term consumer confidence.”
Amber Pepper added: “GJEPC have long been a valued partner of the Natural Diamond Council. Their move toward membership deepens that partnership and strengthens our ability to reach the next generation of consumers with clear, compelling information about what makes natural diamonds rare, authentic and meaningful.”
Additionally, the Dubai Multi Commodities Centre (DMCC) signed a Letter of Intent reflecting their continued commitment to advancing the objectives of the Luanda Accord, including through becoming a member of the NDC by 1 May 2026.
Ahmed Bin Sulayem, Executive Chairman and Chief Executive Officer of DMCC commented: “As the world’s largest diamond trading hub, DMCC is home to a leading community of companies operating across the global diamond trade. Our move toward membership of the Natural Diamond Council reflects our commitment to supporting this community, while also contributing to the continued growth and long-term stability of the natural diamond industry.

Strengthening the way natural diamonds are presented to consumers is key to building awareness and sustaining demand. We also recognise the important role African producing nations play in the industry and will continue to work with partners to help ensure the value generated supports economic progress in the countries and communities from which these resources originate.
By connecting production with international markets through Dubai, DMCC will continue to support a transparent, competitive and future focused diamond sector.”
Amber Pepper noted: “I welcome the opportunity to work with DMCC to ensure that the industry’s efforts to support the natural diamond sector are aligned and amplified around the world.”
Together, these developments represent a significant step forward for the Luanda Accord and for the NDC as it advances its mission to protect and promote the integrity, desirability, and enduring value of natural diamonds worldwide.
The Luanda Accord signatories and the NDC continue to call on all participants across the diamond value chain – from miners and traders to manufacturers and retailers – to support this initiative. A shared vision, matched by sustained investment in consumer demand, is essential to the future of the natural diamond industry.
source: NDC
DiamondBuzz
Pandora Adds Carbon Footprint Labelling For LGDs
New Level Of Transparency Empowers Consumers To Compare Climate Impact Of Their Diamond Jewellery
For decades, diamonds have been graded by the traditional 4Cs: Cut, Colour, Clarity and Carat. Now Pandora is adding the 5th C, declaring the carbon footprint of every Pandora Lab-Grown Diamond as part of the product information on pandora.net alongside the traditional four grading criteria.
The carbon footprint covers all emissions from the diamond crafting process: from producing the raw materials used to grow the diamond all the way until it is cut and polished, ready to leave the diamond facility.
As an example, a one carat Pandora Lab-Grown Diamond has 12.58 kg of CO2e emissions. This is around 90% lower than a mined diamond of the same size.
By adding carbon footprint to the diamond conversation, Pandora gives customers an extra point of comparison and essential insight into the climate impact of their desired diamond jewellery.
CARBON FOOTPRINT COMPARABLE TO A PAIR OF JEANS
Lab-grown diamonds are chemically, optically, thermally and physically identical to mined diamonds.
Pandora stopped using mined diamonds in 2021 and is now only using lab-grown diamonds made with 100% renewable electricity and set in jewellery crafted from 100% recycled silver and gold.This significantly reduces the carbon footprint of the Pandora Lab-Grown Diamonds collection. For example, a 14k gold Pandora Infinite ring with a 1 carat lab-grown diamond has a comparable carbon footprint to a pair of jeans.
PANDORA TO SHARE FINDINGS
The carbon footprints of Pandora’s lab-grown diamonds have been calculated by external life-cycle assessment experts and published in a study verified by auditing firm EY. The study uses best practice methodology and is available on pandoragroup.com.
Adding a 5th C is a response to increasing consumer expectations to sustainability, and Pandora will share its methodology and findings with other jewellery makers to inspire greater transparency across the sector.
Pandora Lab-Grown Diamonds are currently available in the US, UK, Canada, Australia, New Zealand and Denmark with more countries to be added soon.
-
National News5 days agoPNG Jewellers stock touches 52-week high of Rs 727.80 amid strong market momentum, strong festive demand
-
National News21 minutes agoMalabar Gold & Diamonds Supports Prime Minister Narendra Modi’s Appeal On Gold; Submits Proposal To Strengthen Gold Monetisation Scheme
-
National News4 hours agoThe Invisible Giant Behind India’s jewellery Industry Turns 30
-
BrandBuzz4 hours agoIntroducing The Octad Collection From Verlas : Where Structure Meets Sculptural Brilliance


