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US jewellery, watches sales up by 4.4 per cent year-on-year

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Sales of watches and jewelry in the US showed further signs of growth in December 2024, up 4.4 per cent year-on-year, according the latest figures from the US Department of Commerce. But there’s been a marked slowdown since the 10 per cent increases of last September and October.

November saw sales up by just 3.0 per cent, revised down from 5.8 per cent based on actual through-the-till transactions rather than estimates. October has been revised up from 9.7 per cent to 10.0 per cent.

The average monthly year-on-year growth for the full year is 5.4 per cent, so December was little below par. Having said that, it was the 15th consecutive month of growth after a long period (the end of 2022 and much of 2023) of falling sales.

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Chanel Elevates High Jewellery Timepieces with Playful Luxury at Watches and Wonders

Blending haute joaillerie, horology, and pop culture, Chanel unveils the Coco Game and Noeud de Camélia collections

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At Watches and Wonders, Chanel reaffirmed its strength in horology, unveiling a striking lineup of high jewellery timepieces that merge craftsmanship with creativity.

At the heart of the launch is the Coco Game capsule collection, inspired by a luxurious chessboard concept where Gabrielle Chanel appears as the central queen. Crafted in gold, ceramic, and diamonds, these artistic pieces double as secret timepieces, with hidden dials discreetly placed beneath their bases and wearable as necklaces.

The collection extends into graphic, pixel-inspired designs, drawing from retro arcade aesthetics. A standout includes a sculpted figure of Mademoiselle in 18k white gold, set against a diamond-studded dial. The new J12 Coco Game watch, available in black and white ceramic, features a pixelated motif accented with brilliant-cut diamonds.

Balancing playfulness with elegance, Chanel also introduced the Noeud de Camélia collection—a refined series of secret watches and a ring inspired by Mademoiselle’s iconic camellia flower, blending timeless design with hidden functionality.

Through these collections, Chanel seamlessly combines high jewellery, precision timekeeping, and artistic storytelling, proving that luxury can be both sophisticated and imaginative.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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