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Palmonas Makes North India Debut with New Store in Delhi’s Omaxe Chowk

The demi-fine jewellery brand brings its affordable, everyday wear collection to the heart of Chandni Chowk, with Bollywood star Shraddha Kapoor leading the charge.

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Demi-fine jewellery label Palmonas has launched its first retail store in North India, opening doors at the bustling Omaxe Chowk in Chandni Chowk, New Delhi. The store showcases a wide selection of lightweight, stylish jewellery designed for modern women and features promotional visuals of Bollywood actress and brand co-founder Shraddha Kapoor.

“Palmonas was born out of the idea to offer stylish, long-lasting, and affordable jewellery for modern Indian women,” said Shraddha Kapoor, India Retailing reported. “Each piece is crafted to complement everyday looks while making a statement. I’m so excited to see our first North India store come to life at such a vibrant location like Omaxe Chowk, Chandni Chowk.”

The new outlet offers a curated range of necklaces, rings, bracelets, and earrings tailored to Indian shoppers looking for contemporary, budget-friendly jewellery. With its focus on tarnish-resistant, lightweight designs perfect for everyday use, Palmonas has built a strong global footprint, shipping to over 200 countries.

“Omaxe Chowk, Chandni Chowk, with its blend of heritage and modern infrastructure, is emerging as a launchpad for such brands,” said Omaxe Group’s executive director Jatin Goel. “Palmonas’ entry here is not just a store opening—it represents the growing appetite for curated, experiential retail that resonates with the next generation of shoppers.”

Founded in Pune in 2022 by Pallavi Mohadikar and Amol Patwari, Palmonas later welcomed Shraddha Kapoor as a co-founder. With this Delhi debut, the brand joins an elite line-up of jewellery labels at Omaxe Chowk, including Tanishq, Malabar, CaratLane, Kalyan Jewellers, Senco, and Kisna, as it continues to expand its presence in India’s thriving jewellery market.

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National News

PNGS Reva Diamond Jewellery Limited Posts Record Q4 FY26, Nearly Doubles Core Diamond Business Year-on-Year

Revenue surges 139% YoY in Q4 FY26, Driven By Strong Diamond Demand, Festive Traction, and Continued Retail Expansion

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PNGS Reva Diamond Jewellery Limited, a branded certified natural diamond jewellery retailer backed by the 190+ year legacy of the P. N. Gadgil & Sons Group, reported robust revenue growth for the quarter ended March 31, 2026, reflecting strong consumer demand and continued retail expansion momentum.

Revenue from Operations for Q4 FY26 stood at Rs. 1,382.14 million, registering a 139.07% year-on-year increase compared to Rs. 578.14 million in Q4 FY25. Excluding gold sales, revenue grew 96.90% YoY, highlighting strong growth in the Company’s core diamond jewellery segment. (Figures are subject to limited review by Statutory Auditors.)

The quarter’s revenue included Rs. 243.81 million from gold sales, arising from the disposal of excess gold received as part consideration for diamond jewellery purchases.

Operationally, performance was supported by strong festive and occasion-led demand. Gudhi Padwa sales rose to approximately Rs. 70 million, up from Rs. 20 million last year (2.5x growth), while Valentine’s Day also contributed meaningfully to quarterly performance.

Retail expansion remained a key growth driver. In March 2026, the company added 1 COCO (Company-Owned Company-Operated) store and 1 Shop-in-Shop (SIS) outlet, taking the total store count to 36 (2 COCO + 34 SIS stores) as against 33 SIS stores a year ago. The shift toward a COCO-led format aims to enhance operating leverage and support long-term scalability.

Commenting on the performance, Amit Modak said:


“Our Q4 performance reflects a structural shift towards branded and certified natural diamond jewellery. Encouragingly, we are seeing deeper customer engagement and repeat purchases. As we expand our COCO footprint, our focus remains on building a scalable retail platform with strong inventory discipline and a consistent brand experience.”

Looking ahead, the company plans to roll out ~15 COCO stores over the next 24 months, supported by IPO proceeds allocated towards store capex, inventory, and brand-building initiatives. One store has already been launched in March 2026.

In parallel, PNGS Reva will continue leveraging SIS placements within promoter group stores, enabling capital-efficient expansion alongside exclusive outlets.

With a disciplined expansion strategy across Maharashtra and high-growth pan-India markets, and backed by the strong heritage and credibility of PNGS, the company is well-positioned to sustain growth momentum in the organised diamond jewellery segment.

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