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Palmonas Makes North India Debut with New Store in Delhi’s Omaxe Chowk

The demi-fine jewellery brand brings its affordable, everyday wear collection to the heart of Chandni Chowk, with Bollywood star Shraddha Kapoor leading the charge.

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Demi-fine jewellery label Palmonas has launched its first retail store in North India, opening doors at the bustling Omaxe Chowk in Chandni Chowk, New Delhi. The store showcases a wide selection of lightweight, stylish jewellery designed for modern women and features promotional visuals of Bollywood actress and brand co-founder Shraddha Kapoor.

“Palmonas was born out of the idea to offer stylish, long-lasting, and affordable jewellery for modern Indian women,” said Shraddha Kapoor, India Retailing reported. “Each piece is crafted to complement everyday looks while making a statement. I’m so excited to see our first North India store come to life at such a vibrant location like Omaxe Chowk, Chandni Chowk.”

The new outlet offers a curated range of necklaces, rings, bracelets, and earrings tailored to Indian shoppers looking for contemporary, budget-friendly jewellery. With its focus on tarnish-resistant, lightweight designs perfect for everyday use, Palmonas has built a strong global footprint, shipping to over 200 countries.

“Omaxe Chowk, Chandni Chowk, with its blend of heritage and modern infrastructure, is emerging as a launchpad for such brands,” said Omaxe Group’s executive director Jatin Goel. “Palmonas’ entry here is not just a store opening—it represents the growing appetite for curated, experiential retail that resonates with the next generation of shoppers.”

Founded in Pune in 2022 by Pallavi Mohadikar and Amol Patwari, Palmonas later welcomed Shraddha Kapoor as a co-founder. With this Delhi debut, the brand joins an elite line-up of jewellery labels at Omaxe Chowk, including Tanishq, Malabar, CaratLane, Kalyan Jewellers, Senco, and Kisna, as it continues to expand its presence in India’s thriving jewellery market.

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National News

JOS ALUKKAS Announces Special Offers for Akshaya Tritiya

Festive Deals Include Up to 50% Off Making Charges, Diamond Discounts, Gold Rate Protection & Exclusive Cashback Benefits

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Jos Alukkas, a trusted name in quality, innovation, and trendy jewellery in India, has announced an array of special offers as part of Akshaya Tritiya celebrations, which fall on 19th & 20th April 2026.

Booking offers are currently available at Jos Alukkas, allowing customers to pay just 10% and benefit from gold rate protection, providing an enhanced and rewarding shopping experience with a wide selection of gold, platinum, and diamond jewellery.

Customers can avail a flat 50% discount on making charges for selected gold, diamond, and platinum jewellery. In addition, an exclusive offer of a flat 30% discount on diamond value is available on all collections.

Customers can also receive a free gold coin with every purchase of 10 grams of gold jewellery, as well as a free gold coin per carat on diamond purchases. Additionally, there is a 0% loss on the exchange of old 22kt gold.

Commenting on the campaign, Paul Alukkas, Managing Director, Jos Alukkas, said:

Akshaya Tritiya is a significant and celebratory occasion for us at Jos Alukkas, just as it is for our customers. This year, we are presenting an exquisite and diverse range of jewellery across categories, offering something for every preference. We are also witnessing a growing demand for lightweight, contemporary designs. Our specially curated festive offers reflect our commitment to blending tradition with evolving consumer preferences, making this occasion truly memorable.”

As part of the festive promotion, customers purchasing gold jewellery can receive a cashback of Rs. 100 per gram from stores. This cashback can be redeemed between 19th April and 3rd May and is not applicable to gold coins, gold bars, or silver purchases.

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