National News
Palmonas Makes North India Debut with New Store in Delhi’s Omaxe Chowk
The demi-fine jewellery brand brings its affordable, everyday wear collection to the heart of Chandni Chowk, with Bollywood star Shraddha Kapoor leading the charge.
Demi-fine jewellery label Palmonas has launched its first retail store in North India, opening doors at the bustling Omaxe Chowk in Chandni Chowk, New Delhi. The store showcases a wide selection of lightweight, stylish jewellery designed for modern women and features promotional visuals of Bollywood actress and brand co-founder Shraddha Kapoor.

“Palmonas was born out of the idea to offer stylish, long-lasting, and affordable jewellery for modern Indian women,” said Shraddha Kapoor, India Retailing reported. “Each piece is crafted to complement everyday looks while making a statement. I’m so excited to see our first North India store come to life at such a vibrant location like Omaxe Chowk, Chandni Chowk.”
The new outlet offers a curated range of necklaces, rings, bracelets, and earrings tailored to Indian shoppers looking for contemporary, budget-friendly jewellery. With its focus on tarnish-resistant, lightweight designs perfect for everyday use, Palmonas has built a strong global footprint, shipping to over 200 countries.
“Omaxe Chowk, Chandni Chowk, with its blend of heritage and modern infrastructure, is emerging as a launchpad for such brands,” said Omaxe Group’s executive director Jatin Goel. “Palmonas’ entry here is not just a store opening—it represents the growing appetite for curated, experiential retail that resonates with the next generation of shoppers.”

Founded in Pune in 2022 by Pallavi Mohadikar and Amol Patwari, Palmonas later welcomed Shraddha Kapoor as a co-founder. With this Delhi debut, the brand joins an elite line-up of jewellery labels at Omaxe Chowk, including Tanishq, Malabar, CaratLane, Kalyan Jewellers, Senco, and Kisna, as it continues to expand its presence in India’s thriving jewellery market.
National News
Reva Diamonds by PNGS Records 2.51x Revenue Growth, This Gudi Padwa, Signalling Strong Consumer Confidence in Fine Jewellery
The brand sees record-breaking festive sales, reinforcing the buoyancy of India’s organised jewellery retail sector
Reva Diamonds by PNGS, the certified natural diamond jewellery brand from the house of P.N. Gadgil & Sons, has recorded a 2.51x year-on-year surge in revenue this Gudi Padwa — its strongest festive performance since inception. The brand clocked revenue of Rs.7.30 crore on Gudi Padwa FY 2025-26, against Rs.2.08 crore on the same occasion in FY 2024-25. The milestone comes on the heels of the brand’s Rs.380 crore IPO on BSE and NSE and the inauguration of its new exclusive showroom in Kothrud, Pune, and underscores the growing appetite among Indian consumers for accessible, certified, and design-forward diamond jewellery.
Gudi Padwa, one of Maharashtra’s most auspicious occasions for new beginnings and significant purchases, has traditionally been a strong period for jewellery retail. This year, Reva Diamonds by PNGS saw a dramatic acceleration in consumer interest, with revenues rising from Rs.2.08 crore in FY 2024-25 to Rs.7.30 crore in FY 2025-26 on Gudi Padwa — a 2.51x jump that signals certified natural diamond jewellery is no longer a consideration only for high-end buyers, but a mainstream aspiration for Indian households.
The performance is even more meaningful when viewed against Reva’s current footprint: the brand operates 2 exclusive branded showrooms (EBOs) and 34 Shop-in-Shop (SIS) outlets across 25 cities in Maharashtra, Gujarat, and Karnataka. The Gudi Padwa numbers reflect the strength of this multi-format presence — and signal that both the exclusive showroom experience and the accessibility of the SIS format are resonating strongly with consumers.
The numbers are particularly encouraging given the broader context: while premium and luxury categories have seen selective consumer spending, fine jewellery — especially when backed by trust, transparency, and a heritage brand — has emerged as a resilient and aspirational choice. Reva’s certification-first philosophy and its mass-premium pricing, starting at Ra.20,000, have clearly struck a chord.

Aditya Modak, Non-Executive Director, Reva Diamonds by PNGS, said,“A 2.51x growth in revenue this Gudi Padwa — from Rs.2.08 crore last year to Rs.7.30 crore this year — is not just a number we are proud of. It is a reflection of how meaningfully the market has shifted. Consumers today are informed, they care about provenance, and they want jewellery that is both beautiful and responsibly sourced. Reva was built for exactly this consumer.
This performance tells us we are on the right path, and it gives us tremendous confidence as we continue to expand our footprint and deepen our connection with buyers across Maharashtra and beyond.”
For jewellers across the organised sector, the Gudi Padwa numbers offer a welcome and instructive data point. Consumer sentiment towards fine jewellery remains strong, and brands that combine legacy credibility with modern product innovation are seeing disproportionate returns. Reva Diamonds by PNGS, with its PNGS heritage spanning over 190 years, its certified natural diamond portfolio across 13 distinct collections, and its sharp design language, is well-positioned to continue riding this momentum through the year.
With its Kothrud showroom now fully operational, 34 SIS outlets active across 25 cities, and additional expansion earmarked from IPO proceeds, the brand enters the next quarter with both the intent and infrastructure to match growing consumer demand.
Source: Reva Diamond by PNGS
-
New Premises8 hours agoChandukaka Saraf Opens New Showroom in Kalaburagi, Karnataka
-
National News10 hours agoReva Diamonds by PNGS Records 2.51x Revenue Growth, This Gudi Padwa, Signalling Strong Consumer Confidence in Fine Jewellery
-
National News11 hours agoIndia-Armenia Business Forum To Explore Trade, Investment, and Collaboration
-
JB Insights16 hours agoGold Slips, Sentiment Surges: Gudi Padwa, Ugadi Drive Robust Jewellery Sales


