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Palmonas Makes North India Debut with New Store in Delhi’s Omaxe Chowk

The demi-fine jewellery brand brings its affordable, everyday wear collection to the heart of Chandni Chowk, with Bollywood star Shraddha Kapoor leading the charge.

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Demi-fine jewellery label Palmonas has launched its first retail store in North India, opening doors at the bustling Omaxe Chowk in Chandni Chowk, New Delhi. The store showcases a wide selection of lightweight, stylish jewellery designed for modern women and features promotional visuals of Bollywood actress and brand co-founder Shraddha Kapoor.

“Palmonas was born out of the idea to offer stylish, long-lasting, and affordable jewellery for modern Indian women,” said Shraddha Kapoor, India Retailing reported. “Each piece is crafted to complement everyday looks while making a statement. I’m so excited to see our first North India store come to life at such a vibrant location like Omaxe Chowk, Chandni Chowk.”

The new outlet offers a curated range of necklaces, rings, bracelets, and earrings tailored to Indian shoppers looking for contemporary, budget-friendly jewellery. With its focus on tarnish-resistant, lightweight designs perfect for everyday use, Palmonas has built a strong global footprint, shipping to over 200 countries.

“Omaxe Chowk, Chandni Chowk, with its blend of heritage and modern infrastructure, is emerging as a launchpad for such brands,” said Omaxe Group’s executive director Jatin Goel. “Palmonas’ entry here is not just a store opening—it represents the growing appetite for curated, experiential retail that resonates with the next generation of shoppers.”

Founded in Pune in 2022 by Pallavi Mohadikar and Amol Patwari, Palmonas later welcomed Shraddha Kapoor as a co-founder. With this Delhi debut, the brand joins an elite line-up of jewellery labels at Omaxe Chowk, including Tanishq, Malabar, CaratLane, Kalyan Jewellers, Senco, and Kisna, as it continues to expand its presence in India’s thriving jewellery market.

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National News

Gold, Silver Prices Fall As US-Iran Tensions Raise Rate Hike Concerns

Higher US Treasury Yields, A Stronger Dollar and Expectations Of Further US Federal Reserve Rate Hikes Were Weighing On Gold and Silver.

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Gold and silver prices fell on September 21 as renewed tensions between the US and Iran increased concerns about inflation and possible further interest-rate hikes. A fall in crude oil prices, however, provided some support to bullion markets.

On the Multi-Commodity Exchange (MCX), October gold futures were trading at Rs 1,53,494 per 10 grams, down Rs 887, or 0.57%. The contract had earlier fallen by as much as Rs 1,331, or 0.86%, to Rs 1,53,050.

December silver futures were quoted at Rs 2,40,400 per kg, down Rs 1,203, or 0.50%. Silver had earlier declined by as much as Rs 2,553, or 1%, to Rs 2,39,050.

Why Gold Prices Fell

The decline came after a recent rally in precious metals, leading some investors to book profits.

higher US Treasury yields, a stronger dollar and expectations of further US Federal Reserve rate hikes were weighing on gold and silver.

Although the latest 25-basis-point rate hike was largely expected by markets, concerns about another possible hike have made investors more cautious.

US-Iran Tensions Add to Market Uncertainty

Fresh tensions in Yemen have also increased geopolitical concerns. Houthi forces, which are backed by Iran, have taken positions near the Babel-Mandeb Strait, an important shipping route.

The Houthis have launched missile and drone attacks towards Saudi Arabia, including targets linked to energy infrastructure. Saudi Arabia has responded with strikes on Houthi positions.

The developments are part of the wider confrontation involving the US and Iran. Iran’s Revolutionary Guards have warned of attacks on additional targets and the use of new weapons if the US launches another strike.While tensions remain high, the US and Iran have so far avoided a return to full-scale fighting.

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