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Mia flagship store launched  at Oberoi  Mall , Mumbai

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Mia, from the house of Tanishq, one of India’s leading fine jewellery  brands, strengthened its presence in Mumbai with the launch of its latest flagship store at Oberoi  Mall, Goregaon. The store was launched by Sanjay Bhattacharjee, Retail Head, Mia by Tanishq. 

Designed to offer an immersive and elevated shopping experience, the new store reflected Mia’s  commitment to making contemporary fine jewellery more accessible to the modern Indian woman.  Located on the first floor of Oberoi Mall, Goregaon, the 800 sq. ft. store housed an exquisite selection  of Mia’s signature jewellery, including trendy and lightweight designs in 14kt and 18kt gold, diamonds,  and silver. To mark the occasion, customers availed an exciting up to 20% discount from 21st to 23rd  March (T&C apply). The store is equipped with Karatmeters enabling a seamless and value exchange  of Old Gold Jewellery. Customers can also invest in their shine through our Golden Harvest Scheme with instalments starting just at just Rs. 2000/- and avail exclusive discounts of up to 75% of their  monthly investment value on stunning jewellery purchase at any Mia store across the country. 

With the auspicious festivity of Gudi Padwa around the corner, Mia marked this special occasion with  an exclusive ‘Runway Star Event’—a tribute to the brand’s strong connection with its patrons. The  dazzling event showcased confidence, style, and self-expression, bringing together Mia’s loyal  customers in Mumbai. The event witnessed Mia’s customers exuding bold elegance, self-reliance, and  an unstoppable spirit, adorned in Mia’s exquisite jewellery. Customers and guests experienced Mia’s  latest collections first-hand, adding a touch of festive glamour to the launch. 

Speaking on the occasion, Sanjay Bhattacharjee, Retail Head, Mia by Tanishq, said, “Mumbai has  always been a key market for us, and we are delighted to unveil our latest flagship store at Oberoi  Mall. Our customers seek jewellery that is versatile, elegant, and suited for every occasion, and this  store brings us closer to them than ever before. The Runway Star Event was our way of celebrating our  patrons, empowering them to embrace their unique style with confidence. With 30 stores across  Maharashtra, including 19 in Mumbai, Mia continues to strengthen its presence, catering to the city’s  fashion-forward audience. This latest launch marks our 31st store in Maharashtra, a testament to our  commitment to bringing contemporary fine jewellery to more customers.” 

Mumbai, a city where tradition meets contemporary style, is a melting pot of cultures and trends. Its  vibrant fashion scene is shaped by a cosmopolitan audience, including trend-conscious millennials and  Gen Z consumers who appreciate jewellery that blends everyday practicality with modern elegance.  From high-street fashion to luxury indulgences, Mumbai’s distinctive sense of style makes it the perfect  home for Mia’s contemporary collections.” 

Sameep Pathak, CEO – Malls, Oberoi Realtyadded, “We are proud to further strengthen our  partnership with Titan as we welcome MIA by Tanishq to Oberoi Mall, Goregaon—reinforcing our  position as the preferred destination for leading luxury and lifestyle brands. With Tanishq and Irth  already part of our curated retail portfolio, this addition underscores our commitment to offering an  elevated shopping experience. At Oberoi Realty, we consistently collaborate with our brand partners  to enhance shopper engagement through immersive retail experiences that strengthen their  connection with our vibrant community.” 

The newly launched store featured Mia’s latest festive collections, including the recently launched  ‘Cupid Edit 3.0’ and the ‘Mia Disco’ collection. Additionally, customers explored a range of lightweight,  contemporary designs crafted in 14kt and 18kt gold, reflecting Mia’s ethos of combining style with  everyday pra

cticality. Other popular collections included ‘Lovestruck’, featuring unique heart-shaped .

BrandBuzz

GIVA Celebrates The Many Expressions Of Navratri With Its New Campaign, ‘Tyohar Anek, Feeling Ek’

The Campaign Brings Together The Diverse Traditions, Styles and Celebrations Of Navratri, United By One Feeling, The Joy Of Coming Together, Celebrated In Silver

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GIVA, India’s fastest growing fine jewellery D2C brand, has launched its latest Navratri campaign, ‘Tyohar Anek, Feeling Ek’, celebrating the many expressions of the festival across India and the shared emotion that brings people together.

Navratri is celebrated differently across regions, communities and cultures. From the energy of garba nights and pandal hopping to dressing up in vibrant chaniya cholis and the timeless elegance of a Laal Paar Shada saree, every celebration has its own rhythm and every tradition its own story. Yet, at the heart of each is the same feeling of joy, togetherness and celebration.

Bringing this thought to life, GIVA’s campaign captures these varied festive moments through the lens of contemporary Indian style and silver jewellery. The campaign showcases how jewellery can seamlessly become part of different traditions and celebrations, whether it is dancing through a garba night, visiting a pandal with family or dressing up for a festive gathering.

At the heart of the campaign is the idea that every occasion deserves a little more sparkle in silver. With its wide range of contemporary silver jewellery, GIVA offers versatile pieces that can complement different festive looks, personal styles and occasions, making silver an easy choice for celebrations big and small.

As a brand that has built a strong connect with consumers through accessible, contemporary and trusted jewellery, GIVA continues to make fine jewellery a part of everyday life as well as special moments. Its silver collections bring together contemporary design, quality and versatility, allowing consumers to celebrate their traditions while expressing their individual style.

Through ‘Tyohar Anek, Feeling Ek’, GIVA celebrates the many ways India celebrates Navratri while highlighting the one feeling that connects them all. This festive season, the brand invites consumers to embrace their traditions, their style and their celebrations, and make every moment a little more special in silver.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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