BrandBuzz
Mia flagship store launched at Oberoi Mall , Mumbai
Mia, from the house of Tanishq, one of India’s leading fine jewellery brands, strengthened its presence in Mumbai with the launch of its latest flagship store at Oberoi Mall, Goregaon. The store was launched by Sanjay Bhattacharjee, Retail Head, Mia by Tanishq.
Designed to offer an immersive and elevated shopping experience, the new store reflected Mia’s commitment to making contemporary fine jewellery more accessible to the modern Indian woman. Located on the first floor of Oberoi Mall, Goregaon, the 800 sq. ft. store housed an exquisite selection of Mia’s signature jewellery, including trendy and lightweight designs in 14kt and 18kt gold, diamonds, and silver. To mark the occasion, customers availed an exciting up to 20% discount from 21st to 23rd March (T&C apply). The store is equipped with Karatmeters enabling a seamless and value exchange of Old Gold Jewellery. Customers can also invest in their shine through our Golden Harvest Scheme with instalments starting just at just Rs. 2000/- and avail exclusive discounts of up to 75% of their monthly investment value on stunning jewellery purchase at any Mia store across the country.
With the auspicious festivity of Gudi Padwa around the corner, Mia marked this special occasion with an exclusive ‘Runway Star Event’—a tribute to the brand’s strong connection with its patrons. The dazzling event showcased confidence, style, and self-expression, bringing together Mia’s loyal customers in Mumbai. The event witnessed Mia’s customers exuding bold elegance, self-reliance, and an unstoppable spirit, adorned in Mia’s exquisite jewellery. Customers and guests experienced Mia’s latest collections first-hand, adding a touch of festive glamour to the launch.

Speaking on the occasion, Sanjay Bhattacharjee, Retail Head, Mia by Tanishq, said, “Mumbai has always been a key market for us, and we are delighted to unveil our latest flagship store at Oberoi Mall. Our customers seek jewellery that is versatile, elegant, and suited for every occasion, and this store brings us closer to them than ever before. The Runway Star Event was our way of celebrating our patrons, empowering them to embrace their unique style with confidence. With 30 stores across Maharashtra, including 19 in Mumbai, Mia continues to strengthen its presence, catering to the city’s fashion-forward audience. This latest launch marks our 31st store in Maharashtra, a testament to our commitment to bringing contemporary fine jewellery to more customers.”
Mumbai, a city where tradition meets contemporary style, is a melting pot of cultures and trends. Its vibrant fashion scene is shaped by a cosmopolitan audience, including trend-conscious millennials and Gen Z consumers who appreciate jewellery that blends everyday practicality with modern elegance. From high-street fashion to luxury indulgences, Mumbai’s distinctive sense of style makes it the perfect home for Mia’s contemporary collections.”
Sameep Pathak, CEO – Malls, Oberoi Realtyadded, “We are proud to further strengthen our partnership with Titan as we welcome MIA by Tanishq to Oberoi Mall, Goregaon—reinforcing our position as the preferred destination for leading luxury and lifestyle brands. With Tanishq and Irth already part of our curated retail portfolio, this addition underscores our commitment to offering an elevated shopping experience. At Oberoi Realty, we consistently collaborate with our brand partners to enhance shopper engagement through immersive retail experiences that strengthen their connection with our vibrant community.”

The newly launched store featured Mia’s latest festive collections, including the recently launched ‘Cupid Edit 3.0’ and the ‘Mia Disco’ collection. Additionally, customers explored a range of lightweight, contemporary designs crafted in 14kt and 18kt gold, reflecting Mia’s ethos of combining style with everyday pra
cticality. Other popular collections included ‘Lovestruck’, featuring unique heart-shaped .
BrandBuzz
TrueSilver Launches The New ‘Dancing Muse’ Collection
~ A bold Collection Of Statement Pieces That Make You Stand Out
TrueSilver, the digital-first sterling silver jewellery brand by ACPL Exports, unveils Dancing Muse, a contemporary collection inspired by fluidity, movement, and the evolving identity of the modern woman. At its core, Dancing Muse is a sense of freedom in motion—unscripted, unfiltered, unapologetic. It captures an effortless energy of expression—confident, authentic, and designed to stand out. This spirit comes alive through soft, wave-like forms and sculptural curves that echo the body’s natural movement. Each piece feels fluid, expressive, and instinctive, designed to move with you.
The collection features over 40 designs, including wavy rings, chains, earrings, and bracelets, available in silver, gold, and rose gold plating. Select designs are accented with cubic zirconia, adding depth and light while enhancing the sense of movement within each form. Designed to transition seamlessly from day to night, the pieces are bold yet versatile, made to stand on their own or be layered for a more personal, expressive style.
Commenting on the launch, Vandana Bhalla, CMO, TrueSilver, said,

“Dancing Muse is for women who express themselves without hesitation. There’s an ease to their confidence—bold, expressive, and unafraid to stand out. The collection mirrors this through fluid, statement-making designs that feel instinctive and personal.”
As a digital-first brand, TrueSilver brings together craftsmanship with a strong focus on contemporary, design-forward aesthetics. Every piece in the Dancing Muse collection is crafted in BIS-hallmarked 925 sterling silver, ensuring purity and durability. Inspired by evolving global design movements, the collection reflects a shift towards expressive, statement-led jewellery that moves across occasions while staying rooted in individuality and form.
Solene Fluid Statement Necklace for Women–

A thoughtfully crafted silver jewellery for women, ideal for birthdays and anniversaries. Made in 925 sterling silver, select designs feature cubic zirconia accents that add a refined brilliance. The polished tone structure brings depth while maintaining a clean, modern aesthetic.
Vanya Ripple Hoops
The Vanya Ripple Hoops capture the beauty of movement in every curve. Handcrafted in 925 sterling silver, their twisted, wavy texture mirrors fluid motion, creating a soft, graceful shimmer that feels effortless yet expressive.

Bella Wavy Hoop

The Bella Wavy Hoop Stud Earrings echo a fluid, sculptural spirit, bringing a graceful curve that moves effortlessly with your style. Crafted in 14K rose-gold-plated sterling silver, they offer a refined yet striking presence.
Aria Graceful Statement Finger Ring
The Aria Graceful Statement Finger Ring balances a clean, sculptural silhouette with quiet intensity, designed to stand out.

Nysa Wavy Bracelet

The Nysa Wavy Bracelet is crafted with a lightweight feel and secure fit, balancing ease with impact. Its gold finish introduces a bold, refined brilliance designed to stand out.
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