OurBuzz
IIJS Signature 2023 Extended To 5-Day Show
Mumbai, 13th September: The Gem & Jewellery Export Promotion Council (GJEPC) announces that IIJS Signature 2023 has been extended to a five-day show format owing to the popular demand from participants and the gem & jewellery trade at large.
IIJS Signature will be almost double in size compared with IIJS Signature 2022, with more than 2500 stalls and it is estimated that more than 1300 exhibitors will participate. The largest ever IIJS Signature show to date, spread over an area more than 65,000 sq m, will now be held from 5th to 9th January, 2023 at the Bombay Exhibition Centre, Mumbai. The show is expected to draw an estimated 32000+ visitors.
Nirav Bhansali, Convener, National Exhibitions Sub-committee, GJEPC, explained, “The magnitude of the upcoming IIJS Signature show will be similar to that of IIJS Premiere 2022. The astonishing success of the August show has created a ripple effect in terms of demand that is expected to last until IIJS Signature. We had been receiving requests to extend IIJS Signature by one day as the four-day format was limiting the visitors’ ability to cover the entire show floor.”
The show is extended by another day making it a 5-Day show similar to the duration of IIJS Premiere, with no additional participation cost to the exhibitors for the extension to facilitate participation from small exhibitors.
The different product sections of IIJS Signature 2023 will include Gold & Gold CZ Studded Jewellery; Diamond, Gemstone & Other Studded Jewellery; Loose stones, Lab-grown diamonds; Silver Jewellery, Artefacts & Gifting Items; Laboratories & Education; and Machinery & Allied.The Combo Space Application form for the two shows, IIJS Signature 2023 and IIJS Tritiya 2023, is already LIVE and the Registration ends on 15th September, 2022.
GlamBuzz
Kalyan Jewellers Celebrates The Joy Of Togetherness With Actress Ms. Pooja Sawant This Ganesh Chaturthi
Pooja Sawant Joins Kalyan Jewellers In A Heartwarming Celebration Of Faith, Family and Festive Traditions.
Kalyan Jewellers, one of India’s most trusted and leading jewellery companies, has unveiled its latest Ganesh Chaturthi campaign featuring brand ambassador and actress Ms. Pooja Sawant. A festival rooted in faith, new beginnings and togetherness, Ganesh Chaturthi reflects values that have long been associated with Kalyan Jewellers and its presence in some of life’s most important occasions. The campaign captures the warmth of tradition and the happiness of celebrating the festival with those closest to us.
Set in a beautifully decorated home, the film brings together three generations, a young girl, her grandmother and a young woman, as they prepare for the festivities. At its heart is a special moment as they come together to offer jewellery to Ganpati Bappa, sharing in the excitement of the occasion. The young girl’s enthusiasm, the grandmother’s affection and the bond between the three capture the simple pleasure of observing cherished customs with loved ones. Jewellery naturally becomes part of this moment, reflecting its place in festivals and traditions shared across generations.
Featuring Ms. Pooja Sawant, the campaign also reflects how traditions continue to be passed down over time, with each generation adding its own warmth to the occasion. The film culminates with the three generations gathered before Ganpati Bappa, sharing a moment of faith, happiness and celebration.
Through the campaign, Kalyan Jewellers highlights the place jewellery holds in festivals and other special occasions, becoming part of traditions and memories that are shared over the years.
The campaign is now live across Kalyan Jewellers’ digital and social media platforms, bringing the festive spirit of Ganesh Chaturthi to audiences across the country.
Campaign film: https://www.youtube.com/watch?v=o0VQErtjGTw
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.