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IIJS Premiere 2023 starts with a bang, sets an optimistic outlook for the future
- The show is held concurrently at JIO World Convention Centre (JWCC) and Bombay Exhibition Centre (BEC)
- 42,000 pre-registered visitors pouring in from across India
- 2,000 visitors from over 65 countries
- 3,250 stalls with 1,850 exhibitors, covering an expansive area of 70,000+ sq. mtrs of Exhibition Area.
National, 3rd August 2023: The much-awaited 39th edition of IIJS Premiere 2023, organized by the Gem & Jewellery Export Promotion Council (GJEPC), kick-starts today in Mumbai. This prestigious event brings together the gems and jewellery industry for an extraordinary showcase of excellence, innovation, and sustainability. IIJS Premiere 2023 promises to be the largest gathering of domestic and international buyers, offering Indian jewellery manufacturers an unparalleled platform to connect with retailers and explore product design and demand trends.
This year the IIJS Premiere is show simultaneously organised at two venues – the Jio World Convention Centre (JWCC) from 3rd to 7th August, and the Bombay Exhibition Centre (BEC) from 4th to 8th August. Combined, these venues will accommodate 3,250 stalls and welcome 1,850 exhibitors, covering an expansive area of 70,000+ sq. mtrs of Exhibition Area.
The grand opening of the show was marked with the gracious presence of Guests of honour Mr. Mike Hankey, Consul General, Consulate General of USA; Dr. Sanjay Mukherjee, IAS, Metropolitan Commissioner, MMRDA; Mr. Paul Rowley, Executive Vice President, Diamond Trading, De Beers Group; Mr. G.R. Radhakrishnan, Managing Director, GRT Jewellers India Pvt. Ltd. along with Mr. Vipul Shah, Chairman, GJEPC; Mr. Kirit Bhansali, Vice Chairman, GJEPC; Mr. Nirav Bhansali, Convener, National Exhibitions; and Mr. Sabyasachi Ray, Executive Director amongst others.
The response to IIJS Premiere 2023 has been overwhelming, with a record-breaking 42,000 pre-registrations from across India. The event will witness more than 2,000 visitors from over 65 countries, including the USA, UK, UAE, Australia, Canada, New Zealand, Fiji, Saudi Arabia, Qatar, Iran, Muscat, Italy, Bangladesh, Bahrain, Kuwait, Germany, Turkey, Singapore, Thailand, Vietnam, Cambodia, Sri Lanka, and many more. The distinguished guest list includes delegations from 16 nations, elevating the event to an unparalleled international stature.
Mr. Vipul Shah, Chairman, GJEPC, said, “Last year, the show generated business worth ₹50,000 crore, and with the current trend of a 30% increase in visitor footfalls, we are optimistic about achieving at least 30% to 40% growth in business. More exhibitors and visitors translate to more opportunities for business transactions. Additionally, the market conditions are favourable, with stable gold prices and a robust economic growth in India and the surrounding regions like the Middle East. After some initial challenges, the market has stabilised. Considering the positive response we have received so far, I think IIJS Premiere 2023 will break all records of the past in terms of doing business. This will be our most successful show till date.”
Mr. Mike Hankey, Consul General, Consulate General of USA, said, “Like the rest of the world, the United States recognises the staggering potential of the Indian economy to bring prosperity to all of its citizens and to world partners. I congratulate those in the gem and jewellery industry who are doing so much to expand that prosperity to hire and advance those from underserved communities, from women into leadership roles on their staff. The United States understands the considerable importance of the diamond manufacturing industry to India and its immense contribution to employment that I’ve seen personally.”
Mr. Paul Rowley, Executive Vice President, Diamond Trading, De Beers Group said, “India was already one of the world’s top markets, but it has also been the fastest growing major market this year. The number of middleclass households is expected to grow 30 million in the next decade alone, something like almost 15 times the population of Botswana today. It’s clear that the landscape in India will be a perfect platform for growth.”
“Two of the most important trends, we see in De Beers are around provenance and lab grown diamonds. In matters of provenance, we’re seeing a growing interest about where diamonds come from, and more importantly, perhaps the impact they have on the people and places on their journey to the consumer.”
“It’s not much of a surprise to see that natural diamonds at LGDS are rapidly diverging from each other. In such an environment of change, once again, the key to analysis to understand how to capture that opportunity.”
Mr. Nirav Bhansali, Convener, National Exhibitions, GJEPC, announced the success of the “One Earth” initiative, “Since the beginning of this year, GJEPC has embarked on a transformative journey towards environmental sustainability with the launch of the ‘One Earth’ initiative. Today, we are proud to announce that the initiative has surpassed all expectations, achieving the target of planting 1 lakh trees. This remarkable accomplishment is not only making a positive impact on the environment but also generating an astonishing Rs. 100 crore for marginal farmers, fostering robust economic growth in rural communities. Moreover, our collective efforts will lead to a reduction of 40,000 tons of Carbon dioxide, and will produce an impressive 67,000 tons of vital oxygen and create 220 acres of lush green cover, nurturing biodiversity.”
Recognizing the labour-intensive nature of this sector, the government on its part has taken several steps to boost exports. Shah said that the new e-commerce policy promises to boost retail exports, opening up exciting avenues for growth, while Strategic Free Trade Agreements (FTAs) with UAE and Australia have facilitated international trade. The Ministry is on the verge of finalising couple of more FTAs with in the near future.
Shah pointed out that the Ministry of Commerce and Industry’s backing has led to the establishment of a Mega Common Facility Center (CFC) in SEEPZ, while the Maharashtra Government’s support has paved the way for a Jewellery Park in Mumbai. The India Jewellery Park Mumbai is set to be a transformative project that propels the gem and jewellery industry in Maharashtra to new heights. Through its integrated approach, state-of-the-art infrastructure, and comprehensive support services, the Park will contribute significantly to the growth and expansion of the Indian jewellery sector. It is estimated to generate 1 lakh jobs in the sector.
These initiatives demonstrate the commitment of both central and state governments to foster the growth of this dynamic industry. With such robust governmental support, our sector shines with renewed vigor, poised for even greater achievements in the future, said Shah.
Shah announced a series of initiatives as GJEPC is hosting the India Show alongside the Hong Kong show in September, providing a valuable platform for Indian gem and jewellery businesses to showcase their offerings to international buyers.
The India Jewellery Exposition (IJEX) Centre in Dubai is yet another initiative by GJEPC, serving as a one-stop destination for the world to source Indian jewellery. This 365-day exhibition platform will promote specific categories of ‘Made in India’ gems & jewellery, reinforcing India’s leadership role in the global market.
USA accounts for 33% of India’s gem & jewellery exports. However, after the termination of India’s GSP (Generalized System of Preferences) designation by the USA, exports of around 45 gem and jewellery commodities, which were previously enjoying duty-free benefits, are now attracting duties in the USA. Shah requested the US Counsel General to look into this matter, and hoped to foster an environment that will facilitate a mutually beneficial trade relationship between the two nations.
In the presence of Mr. Paul Rowley, Executive Vice President, Diamond Trading, De Beers Group, Shah said that there is a need to further boost the generic promotion of diamonds. De Beers and GJEPC share a common vision of enhancing the overall appeal and desirability of diamonds. By joining forces, we can leverage our collective expertise and resources to create impactful marketing campaigns that resonate with consumers globally, nurturing a deeper appreciation for diamonds as cherished symbols of love, beauty, and enduring value, he added.
IIJS Premiere 2023 is all set to make history as it goes completely paperless. Embracing sustainability and convenience, attendees can now enjoy the ease of fully digital badges, taking a giant leap towards eco-consciousness.
IIJS is introducing an initiative, Innov8 Global, for the first time, facilitating tailored product-specific matchmaking between international buyers and manufacturers. This innovative platform aims to enhance business interactions and foster productive partnerships like never before.
Retailers, get ready to experience the “Prime” Visitor Package, offering VIP access to the show! With priority access, a high-speed WiFi zone, a dedicated Prime Lounge, and a special Help Desk, this package promises to elevate your experience to the next level.
As the curtains rise on IIJS Premiere 2023, the gems and jewelry industry gears up for an unparalleled event, showcasing exquisite craftsmanship, cutting-edge designs, and a commitment to environmental sustainability. We look forward to welcoming you to this exceptional extravaganza!
At the Jio World Convention Centre (JWCC), prepare to be dazzled by an extraordinary showcase of 500 exhibitors occupying 700 booths, presenting a stunning array of diamond, gemstone, and studded jewellery, including gold and gold CZ studded jewellery. In addition, JWCC features exclusive sections dedicated to loose diamonds, lab-grown diamonds in both loose and jewellery forms, laboratories, and education for diamonds and loose stones.
In line with its commitment to sustainability and convenience, IIJS Premiere 2023 has taken a giant leap towards eco-consciousness by going completely paperless. Attendees now enjoy the ease of fully digital badges, making their participation seamless and environmentally friendly.
The organizers have gone the extra mile to ensure the comfort and convenience of exhibitors and visitors alike, securing an astounding 10,000 room nights across 25 hotels.
Among the show-stopping features lined up, attendees can look forward to the highly anticipated innov8 talks at both venues – JWCC and BEC, offering insightful discussions on the industry’s latest trends and innovations. Moreover, IIJS Premiere 2023 is celebrating the future leaders in the industry with its “40 under 40” program, acknowledging outstanding talent and recognizing the best of the best.
Highlighting the achievements and contributions of the industry, IIJS celebrated leading retailers and industry icons at the IIJS Celebration Night, paying tribute to the true shining stars of the gems and jewellery world.
Retailers are in for a treat with the exclusive “Prime” Package, which grants VIP access to the show, offering priority entry, access to a high-speed WiFi zone, a dedicated Prime Lounge, and a special Help Desk, elevating the overall experience to the next level.
IIJS Premiere 2023 continues to impress with its remarkable statistics and impressive offerings, bringing together the world’s gems and jewellery industry in a dazzling extravaganza that showcases the very best in craftsmanship, innovation, and global connections.
- The opening marks Keemti’s 3rd store in Delhi-NCR in just 2 months, & takes the brand’s operational retail network to 11 stores across India.
- The milestone reflects both the pace of Keemti’s expansion in one of India’s most important jewellery markets & its broader ambition to build a significant national retail footprint.
- The Gurgaon launch is a part of Keemti’s larger growth strategy to build a strong retail network across key cities in India.
Keemti Jewels, the contemporary lab grown diamond jewellery brand founded by Armaan Kothari, who comes from the Kothari Group’s longstanding jewellery legacy, and backed by the Kothari Group, entrepreneur Nikhil Kamath, and Kavin Shah, continues its rapid retail expansion with the launch of its newest store at M3M Route 65, Gurgaon.
Built on the Kothari Group’s extensive manufacturing expertise and over four decades of experience in the global jewellery industry, Keemti combines this legacy with a contemporary, design-led approach to lab grown diamond jewellery.
The opening marks Keemti’s third store in Delhi-NCR in just two months, following South Extension and Pitampura, and takes the brand’s operational retail network to 11 stores across India. The milestone reflects both the pace of Keemti’s expansion in one of India’s most important jewellery markets and its broader ambition to build a significant national retail footprint.
The Gurgaon launch is a part of Keemti’s larger growth strategy to build a strong retail network across key cities in India. Following its expansion across Mumbai, Pune and Indore, the brand has moved quickly to establish a significant presence in Delhi-NCR, with three locations catering to distinct consumer catchments across the region.
Delhi-NCR has emerged as a key growth market for Keemti, driven by its mature luxury ecosystem, discerning consumer base, and growing acceptance of lab grown diamonds. By building a network across South Extension, Pitampura and Gurgaon, Keemti is bringing its contemporary jewellery collections, certified lab grown diamonds, and factory-direct value closer to consumers across the region while laying the foundation for its next phase of growth in North India.
The expansion in Delhi-NCR also reflects Keemti’s broader ambition to scale rapidly across the country. As it strengthens its presence in existing markets, the brand is building a national retail and omnichannel network designed to make high-quality lab grown diamond jewellery more accessible to a new generation of Indian consumers.
Keemti’s stores feature an extensive range of jewellery across 14K gold and 925 sterling silvers, including both studded and non-studded collections. The assortment spans everyday jewellery, workwear, rings, earrings, pendants, bracelets, mangalsutras, and occasion wear, designed for the many facets of modern life. Rooted in Keemti’s philosophy of intentional design and accessible luxury, the collections combine contemporary aesthetics, exceptional craftsmanship, and the brilliance of certified lab grown diamonds. Customers also benefit from lifetime buyback and exchange on eligible jewellery, reinforcing the brand’s commitment to quality, trust, and long-term value.
A key differentiator for Keemti is its access to the Kothari Group’s extensive manufacturing expertise across the USA, Europe, and the Middle East. Through strong in-house manufacturing capabilities and a factory-direct approach, Keemti eliminates multiple layers of intermediaries in the traditional jewellery supply chain. This vertically integrated model gives the brand greater control over quality, craftsmanship, and pricing, enabling it to offer thoughtfully designed jewellery at compelling value without compromising on design or finish.
Speaking about the brand’s continued expansion, Sunil Kothari, Chairman, Keemti, said:
“Delhi-NCR is an important growth market for Keemti, and the opening of our third store in the region reflects the confidence we have in it as one of India’s most important jewellery markets. We are seeing a clear shift in the way consumers here engage with lab grown diamonds. Awareness and acceptance are growing, and purchase decisions are increasingly being driven by design, quality and value rather than convention alone. Consumers are also looking at diamond jewellery beyond traditional occasions, choosing contemporary, versatile pieces that can become part of their everyday wardrobes and reflect their individual style.
With South Extension, Pitampura and now Gurgaon, we are able to serve these evolving preferences across distinct consumer catchments, while offering thoughtfully designed jewellery, exceptional craftsmanship and factory-direct value. This growing adoption gives us strong confidence in the market and is an important part of our larger ambition to build Keemti into a national jewellery brand with a meaningful presence across India.”
Sharing his vision, Armaan Kothari, Founder, Keemti, added:
“Keemti was created for a new generation of Indian consumers who see jewellery as an expression of individuality, ambition, and personal milestones. The response to the brand has given us the confidence to scale rapidly, and Delhi-NCR is central to that journey. Its vibrant and discerning consumer base has a strong affinity for design and luxury, making it a natural market for Keemti. As we scale across India, we want to build Keemti into a brand that grows with a fundamental shift in how the next generation is buying jewellery.
Consumers are becoming more design-conscious, more open to lab grown diamonds, and more focused on versatility, individuality and value. Our vision is to respond to that change at scale, building a strong national footprint while creating a jewellery brand that remains closely connected to how consumers’ tastes, aspirations and purchase behaviors are evolving.”
The Gurgaon launch marks the latest step in Keemti’s accelerated national expansion strategy. Alongside its flagship store in Andheri, Mumbai, and its growing presence across Pune, Indore and Delhi-NCR, the brand is scaling its physical retail network while strengthening its e-commerce and marketplace presence. Through this omnichannel approach, Keemti aims to expand into high-potential markets across India and make lab grown diamond jewellery increasingly accessible to consumers nationwide.
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BrandBuzz22 hours agoKeemti Jewels Launches Its New Store In Gurgaon
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BrandBuzz2 days agoMalabar Gold & Diamonds Unveils Nayraa, A New Expression Of Natural Gemstone Jewellery Featuring Srinidhi Shetty
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National News1 day agoJoyalukkas to Supply 1-Gram Gold Rings to 4.41 Lakh Newborns Under Tamil Nadu Government’s “Thai Maman Thanga Mothiram” Scheme
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.