OurBuzz
IIJS a Premiere 2023 could see upto 50,000 visitors in attendance
The response to IIJS Premiere has been nothing short of phenomenal. In the first phase alone, over 30,000 visitors and 15,000 companies have registered, surpassing expectations. This tremendous response demonstrates the industry’s support for the dual venue arrangement and highlights the growing significance of IIJS Premiere.This number may go up to 50,000 visitors and 25,000 companies as we approach the date.”
While the majority of visitors are from the local market, IIJS serves as a vital sourcing platform for jewellers catering to Non-Resident Indians (NRIs) worldwide. The show attracts a significant number of NRI jewellers, ensuring its international stature.
Last year, the show generated business worth ₹50,000 crore, and with the current trend of increased visitor footfalls, a 30% to 40% growth in business is anticipated. Stable gold prices, robust economic growth in India and surrounding regions, and positive market conditions add to the optimism.
Source: GJEPC
ShowBuzz
TRENDS @ SSI DELHI 3RD EDITION
Tradition and innovation aren’t mutually exclusive — they’re partners
Marketplace balancing heritage storytelling with the practical demands of a market hungry for lightweight, high-quality pieces.
The silver jewellery and articles industry continues to prove that tradition and innovation aren’t mutually exclusive — they’re partners. At SSI Delhi 3rd Edition
it pushes brands to reach new heights in design and craftsmanship, this season’s showcase revealed a marketplace balancing heritage storytelling with the practical demands of a market hungry for lightweight, high-quality pieces.
Shift to Lightweight
High gold prices are driving strong demand for lightweight silver pieces that retain a substantial, premium look without heavy grammage.
Optimistic Retail Sentiment
Retailers are actively acquiring inventory across both heritage temple designs and modern fashion-forward categories in anticipation of positive market momentum.
Hybrid Craftsmanship & Surface Finishes
Brands are blending classical techniques (Kundan, Nakash, Meenakari) with contemporary plating finishes like Black Rhodium and Rose Gold.
Diversification Beyond Jewelry
High-art silverware, sacred sculptures, novelty keepsakes, and men’s/teen wear are creating new, high-margin retail categories.
Threading through every collection was a clear market signal: demand for high-quality, lightweight jewelry is surging, driven largely by rising precious metal prices pushing consumers and retailers alike toward silver as a smart, elegant alternative.
Retailers on the floor were notably willing to pay a premium for innovation and quality — a sign that the market is rewarding craftsmanship rather than just chasing volume.
The mood among buyers was cautiously optimistic. There’s real hope that this season’s positive sentiment isn’t a one-off spike but the start of sustained momentum that carries on till the festive season and beyond.
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