OurBuzz
IIJS a Premiere 2023 could see upto 50,000 visitors in attendance
The response to IIJS Premiere has been nothing short of phenomenal. In the first phase alone, over 30,000 visitors and 15,000 companies have registered, surpassing expectations. This tremendous response demonstrates the industry’s support for the dual venue arrangement and highlights the growing significance of IIJS Premiere.This number may go up to 50,000 visitors and 25,000 companies as we approach the date.”
While the majority of visitors are from the local market, IIJS serves as a vital sourcing platform for jewellers catering to Non-Resident Indians (NRIs) worldwide. The show attracts a significant number of NRI jewellers, ensuring its international stature.
Last year, the show generated business worth ₹50,000 crore, and with the current trend of increased visitor footfalls, a 30% to 40% growth in business is anticipated. Stable gold prices, robust economic growth in India and surrounding regions, and positive market conditions add to the optimism.
Source: GJEPC
BrandBuzz
CaratLane Reimagines Polki With Its New Collection Of Natural, Uncut Diamond Jewellery
Blending Heritage With Modern Elegance, CaratLane’s New Polki Collection Brings Natural Uncut Diamonds To Everyday Wear
CaratLane — A TATA Product, India’s leading omni-channel jewellery brand- has unveiled Polki — its new collection of uncut natural diamond jewellery. The Polki range reimagines one of India’s most beloved jewellery styles for the modern woman. Designed to blend into contemporary lifestyles seamlessly, the collection offers a versatile range that can be styled effortlessly for everyday elegance and festive celebrations alike.
Built around the thought – raw, natural, uncut – the collection celebrates the unique character of Polki diamonds, preserving their organic form and natural beauty. Unlike cut and polished diamonds, polki diamonds retain the original, uncut structure, making every piece distinct and one-of-a-kind, celebrating the raw charm of diamonds while offering a fresh expression of individuality and self-expression.


Thoughtfully curated across distinct narratives, the designs include vibrant Meenakari-inspired creations, intricate Talaf craftsmanship, timeless modern classics, and gemstone-studded designs. The curation of 60+ designs is rooted in unique artistic traditions yet modernised by CaratLane’s design language and persona.
Speaking on the launch, Saumen Bhaumik, MD, CaratLane, remarked:

“Polki has always held a special place in Indian jewellery traditions, admired for its natural beauty and timeless appeal. With this collection, we wanted to reimagine Polki for a new generation of consumers who appreciate heritage but seek designs that fit seamlessly into their everyday lives. The result is a collection that celebrates the authenticity of natural, uncut diamonds while making Polki more versatile, wearable, and relevant for the modern woman.”
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