National News
Gudi Padwa jewellery sales flat; demand for gold coins surges
Gold prices have surged to nearly Rs 90,000 per 10 grams (excluding GST) in the physical market, leading to a noticeable decline in jewellery sales in Maharashtra/Goa during Gudi Padwa, a festival traditionally associated with gold purchases. Despite this, demand for gold coins as an investment remains strong, as consumers anticipate further price appreciation. Mumbai’s largest gold hub has observed a shift in consumer behavior toward gold coins and bars. Traders said that buyers are purchasing gold coins with the expectation of future price increases.
As of Gudi Padwa, gold prices have reached nearly Rs 90,000 per 10 grams, making gold jewellery significantly more expensive. Higher prices have deterred traditional jewellery buyers, shifting demand towards investment-oriented purchases, such as gold coins. Industry experts anticipate that gold prices may continue to rise, reinforcing gold’s status as a long-term store of value.
Equal demand was observed between gold jewellery and investment-grade coins. Retailers introduced discounts and exchange offers, but high prices still impacted sales volume.Tier-2 cities experienced similar trends, with more gold coin buyers than jewellery shoppers. Lightweight jewellery, silver accessories, and gold-plated ornaments saw higher traction compared to heavy gold jewellery.
Global trade tensions and potential U.S. Fed rate cuts are boosting gold’s attractiveness as an investment. Investors are shifting towards gold due to its historical role as a hedge against inflation and economic instability The Indian Rupee’s performance against the U.S. Dollar is also a contributing factor to local gold price fluctuations.
National News
GJC Announces 15th Edition Of National Jewellery Awards – Celebrating Excellence & Innovation
The All India Gem & Jewellery Domestic Council (GJC) proudly announces the 15th edition of the National Jewellery Awards (NJA’26), India’s most prestigious celebration of excellence in the gem and jewellery industry. Widely regarded as the industry’s highest honour, the National Jewellery Awards recognise and celebrate exceptional achievements in jewellery design, manufacturing, retailing, craftsmanship, innovation, and branding.
Entries for NJA 2026 are now officially open. Jewellers, designers, Women entrepreneurs and students from across India are invited to participate. Submissions will be accepted until 22nd August 2026, through the official GJC portal.
The awards provide a national platform to showcase talent, gain recognition, network with peers, and enhance knowledge of the latest jewellery trends. Winning entries will receive nationwide acclaim and media visibility, reinforcing NJA’s reputation as the industry’s most coveted recognition of excellence. The winners will be announced on 3rd October 2026 at Jio World Convention Centre, Mumbai during India Gem and Jewellery Show – GJS Diwali Edition – A Grand Business to Business Expo #HumaraApnaShow.
By honouring the vision, artistry, and entrepreneurial spirit of India’s finest jewellers, NJA continues to inspire excellence, set new industry benchmarks, and reinforce the country’s position as a global leader in the gem and jewellery sector. Over the years, NJA has evolved into the definitive celebration of India’s finest jewellery artistry, where timeless craftsmanship meets contemporary innovation. Revered as the highest honour in the gem and jewellery fraternity, the awards recognise masterful creations that embody exceptional design, meticulous craftsmanship, artistic excellence, and unparalleled quality.
NJA is GJC’s endeavour to stimulate industry growth. It is the ultimate platform to inspire and recognize true talent among GJC’s valued members and associates. Nurturing creativity and honouring innovation, inspiration, passion, craft, and devotion that inspires the flair for new talent is the core objective of NJA. The immense success and recognition of NJA Awards in the industry have determined the 15th edition, with Ernst & Young (EY) as an Independent Process Advisor to emphasize brilliant aspects catering to every vital sector of the industry. Ultimately, NJA stands as the industry’s recognition by the industry, from the industry, to the industry — a true celebration of collective excellence.
The National Jewellery Awards (NJA’26) will feature five distinguished award segments encompassing 12 carefully curated categories and 28 sub-categories, celebrating excellence across the entire gem and jewellery value chain. From breathtaking jewellery designs and impeccable craftsmanship to retail excellence, branding, manufacturing, and business innovation, the awards honour those who continue to redefine creativity and set new benchmarks for the industry. Each category reflects the evolving aspirations of India’s jewellery sector while recognizing the visionaries whose artistry, precision, and entrepreneurial excellence are shaping the future of fine jewellery.
The winners will be selected through a rigorous, multi-tier evaluation process designed to uphold the highest standards of credibility and excellence. Entries will first be assessed by a distinguished Grand Jury comprising industry veterans, entrepreneurs, advisers, financier who will evaluate each submission for its design aesthetics, originality, craftsmanship, finishing, innovation, quality, and market impact. The process will culminate in a comprehensive Screening Jury review, ensuring every winning creation and brand is judged with fairness, transparency, and uncompromising attention to detail, reinforcing the National Jewellery Awards’ reputation as the industry’s most coveted recognition of excellence.
Announcing the opening of entries, Rajesh Rokde, Chairman, All India Gem & Jewellery Domestic Council (GJC), said,

“The 15th edition of the National Jewellery Awards reflects the remarkable journey and growing stature of India’s jewellery industry. NJA has emerged as a platform that provides nationwide recognition to exceptional talent while helping businesses expand their reach and reputation.
By celebrating excellence in design, craftsmanship and innovation, the awards not only inspire the industry but also strengthen the vision of ‘Make in India’ and showcase the extraordinary capabilities of Indian jewellers to the nation. Importantly, NJA also serves to connect with the national gems and jewellery communities, supporting upcoming talent across India and motivating the traditional essence of Indian culture through jewellery.”
Avinash Gupta, Vice Chairman, GJC, said:
“The 15th edition of the National Jewellery Awards reflects the remarkable journey and growing stature of India’s jewellery industry. NJA has emerged as a platform that provides nationwide recognition to exceptional talent while helping businesses expand their reach and reputation. By celebrating excellence in design, craftsmanship and innovation, the awards not only inspire the industry but also strengthen the vision of ‘Make in India’ and showcase the extraordinary capabilities of Indian jewellers to the nation.

Importantly, NJA also serves to connect with the national gems and jewellery communities, supporting upcoming talent across India and motivating the traditional essence of Indian culture through jewellery.”
Sunil Poddar, Convenor NJA, said:

“As we celebrate the 15th edition of the National Jewellery Awards, our commitment to recognising exceptional talent remains stronger than ever. NJA continues to spotlight artisans, designers and visionaries whose dedication and innovation shape the future of the jewellery industry. Over the years, the awards have evolved into the industry’s most respected and inclusive platform, honouring creativity, passion and excellence while setting new benchmarks for success.”
Rupesh Tambi, Joint Convenor, NJA, added:
“The National Jewellery Awards have consistently celebrated excellence, craftsmanship and innovation across every segment of the industry. The 15th edition further reinforces our commitment to nurturing talent through a fair, transparent and process-driven selection mechanism validated by Ernst & Young (EY). This credibility has made NJA one of the most trusted and respected awards in the Indian jewellery industry.”

Sumeet Anand, Joint Convenor, NJA, Said:

“The NJA has grown into a benchmark of credibility and prestige over the years. As we celebrate the 15th edition, it is not just an award ceremony—it is a recognition of the relentless passion, creativity, and integrity that drive our industry forward.”
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