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GJIIF 2023 Festive Edition is all set to rock the season with strong support from industry

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Sep 16, 2023

  • Grand Inauguration by Leaders of Indian Jewellery Industry
  • India’s Only B2B Show consistently catering to South Indian jewellery fraternity to be held at Chennai from Sept 29 – Oct 1
  • Over 800 stalls, 350+ exhibitors and nearly 15,000 trade visitors expected

The Gem & Jewellery India International Fair (GJIIF) 2023, the only B2B trade show which has consistently catered to the South Indian jewellery fraternity with its exclusive focus on South Indian jewellery, is to be held in Chennai Trade Centre, Chennai from September 29 to October 1, 2023.

GJIIF, which is timed to help the trade prepare for the forthcoming festive and wedding season, will begin with a Grand Inauguration by leading names from the Indian jewellery industry. There is strong support for the show among the industry, and nearly 15,000 visitors from across the region and key all-India centres are expected to participate.

The show will have over 350 exhibitors spread over 800 stalls covering a mammoth 2, 00,000 sq ft area. 

Among the exhibitors are many of the renowned manufacturers and wholesalers, while all of India’s top jewellery chains, many with their corporate headquarters in the South, will also be among the buyers.

GJIIF is the ideal opportunity for retailers, big and small, to explore multiple new collections and place orders well in time for the festival and wedding season that follows a few weeks later.

Strong Support from Trade

GJIIF is being organised by two of the largest G&J trade associations in South India – the Jewellers and Diamond Traders Association, Madras (MJDTA) and Tamil Nadu Jewellers Federation (TNJF). 

Additionally, it is supported by National Gems & Jewellery Council of India (NGJCI), Indian Bullion and Jewellers Association (IBJA), The A.P. Bullion Gold Silver & Diamond Merchants Association (APGSMA) and the All Kerala Gold & Silver Merchants Association (AKGSMA). The exhibition is managed by United Exhibitions, Chennai.

Leaders of all India trade bodies such as Pramod Agrawal (Chairman, NGJCI) and Prithviraj Kothari (National President, IBJA) among others have also shared messages of support to the show and urged jewellers from across the country to attend this 3-day jewellery extravaganza. 

Wide Array of Designs

Every visitor to GJIIF will have the opportunity to view about 10, 00,000 designs: the widest array of products and choices in South Indian jewellery at one point. 

The creations are in gold, silver and platinum; plain as well as studded jewellery with diamonds and coloured gemstones; traditional designs for weddings and festive occasions, and jewellery for daily wear. Suppliers of loose stones, pearls, precious metals and designers, gemmologists and machinery manufacturers too, also participate in large numbers.

Exhibitors include both established players and new entrants, due to which GJIIF been recognised as the ideal platform to view fresh collections based on new fashion trends, designs and colours that are expected to be popular during the forthcoming season. Alongside the traditional bestsellers there will also be more than a few potential path-breaking new trendsetters.

Unique Networking Opportunities

In addition to offering a platform for manufacturers and retailers to transact business, GJIIF also has a number of special events which add further value for participants.

Among the special programmes scheduled alongside the show are:

Shining Stars Awards and Networking Nite on Sept 29: An evening event where stalwarts and iconic brands will be felicitated and jewellers can interact.

India Lab-Grown Diamond Conclave on Sept 29: A special session on one of the new and rapidly growing product segments in jewellery.

TNJF Annual General Body Meeting on Sept 30: Meeting of jewellers from across the state representing 81 regional trade bodies

Special Talk Show on Sept 30: Sessions on two important themes – Upcoming Jewellers and Various Government Schemes 

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Welcoming members of the trade to Chennai, Jayantilal Challani, Convener-GJIIF and President, MJDTA, said, “South India represents one of the largest and most important segments of the Indian jewellery industry and South Indian jewellery styles are popular all across the country. GJIIF is a must-visit show for all members of our fraternity especially those who deal in these product segments.”

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BrandBuzz

Forevermark Diamond Jewellery Unveils Avaanti: A Celebration Of Life’s Never-Ending Symphony

The Campaign Stars Actor Nupur Sanon, Chef Guntas Bhasin & Singer Lisa Mishra

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Forevermark Diamond Jewellery introduces Avaanti, a new diamond jewellery collection that captures the beauty of becoming – a journey that does not seek a final note. Rooted in the philosophy of “my never-ending symphony,” Avaanti by Forevermark Diamond Jewellery reflects the rhythm of evolving identities, personal reinvention, and the quiet power of moving forward.

Designed with Forevermark’s signature natural diamonds, Avaanti by Forevermark Diamond Jewellery is defined by fluid, sculptural forms that appear to fold seamlessly into one another, an expression of continuity, movement, and the interconnectedness of life’s many chapters. Each piece mirrors the idea that growth is not linear, but layered, with every moment leading into the next.

Bringing this philosophy to life, Forevermark Diamond Jewellery collaborates with three distinct voices – entrepreneur Nupur Sanon, Chef Guntas Bhasin, and Singer – Lisa Mishra – in a campaign film that captures journeys defined not by endings, but by constant evolution.

Through deeply personal narratives, the film traces pivotal turning points that shaped each of them. For Nupur Sanon, it is the courage to step away from a conventional path in engineering to find her voice in music and films, a journey still unfolding. For Guntas Bhasin, it is a story of reinvention – from chartered accountancy to culinary artistry, building a name through resilience, belief, and starting over. For Lisa Mishra, it is the transformation of a single moment of discovery into an enduring artistic voice – moving beyond first impressions to become undeniable.

Across each story, a shared sentiment emerges – “Not the end. Still becoming.” – echoing the spirit of Avaanti by Forevermark Diamond Jewellery.

Commenting on the launch, Mallikarjuna Reddy Yarabolu, Managing Director, Forevermark, De Beers India Pvt. Ltd., said:

“With Avaanti, Forevermark Diamond Jewellery celebrates a new expression of luxury – one that embraces individuality, change, and the courage to evolve. Each piece flows into the next without a defined beginning or end, much like the journeys we experience in life. The name ‘Avaanti’ reflects forward movement.

Translating this philosophy into lived experiences, Forevermark Diamond Jewellery brings together entrepreneur Nupur Sanon, chef Guntas Bhasin, and singer Lisa Mishra – three contemporary voices whose stories mirror Avaanti’s spirit of forward motion and fearless change. Through this campaign, we wanted to spotlight narratives that resonate with a generation that is constantly discovering, evolving, and redefining itself not the end, but still becoming.”

With Avaanti, Forevermark Diamond Jewellery continues to evolve the language of fine jewellery – where each piece is not just an adornment, but a reflection of an ever-unfolding journey. A reminder that every step forward, no matter how unexpected, is part of a larger symphony still in the making.

Forevermark Avaanti Open Ring in Gold:

A contemporary interpretation of fluidity and form, the Avaanti Open Ring features a graceful open silhouette that reflects movement and individuality. Anchored by a radiant Forevermark diamond, the design balances minimalism with bold expression, making it a versatile statement for everyday elegance.

Forevermark Avaanti Pendant in Gold:

Delicate yet impactful, the Avaanti Pendant captures effortless sophistication. Suspended with precision, the diamond appears to move with the wearer, symbolising progress and continuity. Its refined design makes it perfect for layering or wearing as a standalone signature piece.

Forevermark Avaanti Bangle in Gold:

Defined by a slender, refined silhouette, the Avaanti Bangles embody modern minimalism with effortless elegance. Featuring a distinctive design with a culet-inspired tip on one end and a radiant Forevermark solitaire diamond on the other, the piece captures a sense of movement and balance.

Forevermark Avaanti Wrap Hoop Earrings in Rose Gold:

The Avaanti Wrap Hoop Earrings reinterpret classic hoops with a contemporary twist. Featuring a dynamic wrap design, they frame the face while offering a perfect balance of boldness and sophistication.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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