National News
GJEPC Showcases Export Growth Strategies and Membership Benefits at Maharashtra’s District Investment Summit
At the 2025 Summit hosted by the Directorate of Industries, GJEPC emphasized its key initiatives to boost exports, support MSMEs, and empower jewellery manufacturers across districts.
The Gem & Jewellery Export Promotion Council (GJEPC) actively participated in the District Investment Summit 2025, organized by the Directorate of Industries (MMR, Mumbai), Government of Maharashtra, on 16th April in Mumbai, under the theme “Attracting Investment, Promoting Growth, Empowering Districts.”
Representing GJEPC, Mr. Mithilesh Pandey, Director – Membership, presented the Council’s wide array of initiatives and services designed to empower gem and jewellery businesses, particularly MSMEs and regional manufacturers.
Mr. Pandey highlighted the core benefits of GJEPC membership, including participation in prestigious platforms like IIJS (India International Jewellery Show) and IJEX (India Jewellery Exposition Centre), along with export facilitation tools such as courier and hand-carry modes, India Post’s Dak Niryat Kendras, and e-commerce tie-ups with platforms like eBay.
He also outlined GJEPC’s efforts to make logistics more affordable through subsidised services, and detailed how members can leverage free trade agreements like CEPA (with UAE) and ECTA (with Australia) to access global markets more competitively.
In addition, Mr. Pandey spoke about business development programs such as buyer-seller meets, the IC Scheme, and Capacity Building Scheme, as well as financial support options like collateral-free loans under the India Jewellery Park Mumbai (IJPM). He further emphasized the comprehensive infrastructure solutions available to jewellery manufacturers, designed to streamline operations and enhance productivity.
The session underlined GJEPC’s commitment to supporting regional growth, empowering entrepreneurs, and making India a global leader in gem and jewellery exports.
National News
VBJ Announces ‘Amazing Aadi Sale’ With Exclusive Festive Offers
Festive offers on gold, diamonds, solitaires, platinum and silver until August 16.
VBJ, Vummidi Bangaru Jewellers, India’s most trusted heirloom jewellery brand has announced the launch of its ‘Amazing Aadi Sale’, a month-long festive campaign running until 16th August 2026. The campaign brings exclusive offers across VBJ’s extensive range of gold, diamond, platinum, silver, solitaire and precious stone jewellery, making this auspicious season the perfect time to celebrate life’s special moments.

As part of the Amazing Aadi Sale, customers can avail 20% off on making charges and value addition (VA) on gold, diamond, platinum, silverware and precious stone jewellery. The campaign also features 3-5% off on solitaire diamonds and 10% off on silver jewellery. These offers are valid across VBJ showrooms at Anna Salai and Anna Nagar.


Speaking about the campaign, Amarendran Vummidi, Managing Partner, VBJ, said,

“Aadi has always been a season that brings families together in celebration of faith, prosperity and new beginnings. At VBJ, we are honoured to be a part of these cherished moments by offering jewellery that becomes a lasting part of our customers’ stories. We look forward to welcoming customers this festive season with our Amazing Aadi Sale and helping them celebrate every occasion with timeless creations.”
Jithendra Vummidi, Managing Partner, VBJ, added:
“At VBJ, every collection is thoughtfully designed to cater to diverse tastes and occasions, while staying true to our legacy of fine craftsmanship. The Amazing Aadi Sale is an extension of our commitment to making premium jewellery more accessible through meaningful festive offers, without ever compromising on quality, authenticity or design excellence.”

As a fifth-generation family-run brand, VBJ takes immense pride in its legacy as the creator of the historic Sengol (sceptre) – a sacred symbol of India’s democratic journey. Rediscovered after 72 years through meticulous research by the VBJ team, the Sengol was reinstated beside the Speaker’s chair in India’s new Parliament building, Sansad Bhavan, by Hon’ble Prime Minister Narendra Modi, marking VBJ’s enduring bond with India’s cultural and national heritage. Continuing this legacy, VBJ is now set to unveil its largest jewellery showroom on Coimbatore’s 100ft Road.
The Amazing Aadi Sale reflects VBJ’s continued endeavour to celebrate the spirit of the festive season by bringing together timeless craftsmanship, meaningful designs and exceptional value for its patrons.
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