National News
GJC celebrates 25 years of gold hallmarking in India with felicitation of Union Minister Pralhad Joshi
In a momentous occasion for India’s jewellery sector, the All India Gem and Jewellery Domestic Council (GJC) marked 25 years since the introduction of gold hallmarking in India with a grand celebration and felicitation ceremony honoring Pralhad Joshi, the Hon’ble Union Minister of Consumer Affairs, Food & Public Distribution, and Minister of New & Renewable Energy at GJS 2025
The event served not only as a tribute to the journey of hallmarking in India but also as a platform to chart an ambitious roadmap for the future, with a strong focus on expanding hallmarking coverage and fostering technological innovation.
In recognition of his continued support and instrumental role in advancing hallmarking reforms, Pralhad Joshi was felicitated by GJC for his leadership in steering policies that balance consumer protection with industry development. His ministry’s efforts, in collaboration with the Bureau of Indian Standards (BIS), have been central to enhancing transparency and quality assurance in the jewellery sector.
In his address, Shri Joshi reiterated the government’s unwavering commitment to strengthening consumer trust while also simplifying compliance for jewellers. He emphasized the hallmarking system as a critical trust-building mechanism and a significant step toward formalizing and modernizing the Indian gold market.
One of the most significant announcements of the event was a joint goal set by the Ministry of Consumer Affairs, BIS, and the jewellery industry: to expand mandatory gold hallmarking to 500 districts across India by the end of this financial year.
This expansion aligns with the broader objective of ensuring uniform quality standards nationwide, preventing consumer fraud, and integrating small and medium jewellers into the formal economy. GJC pledged its full support to assist local jewellers in meeting compliance standards and making hallmarking services accessible, especially in tier-2 and tier-3 cities.
In a groundbreaking move to stimulate innovation in hallmarking technology, GJC and BIS jointly announced the launch of a Hackathon aimed at developing a non-destructive testing (NDT) method for hallmarking gold.
This initiative seeks to address a long-standing concern within the industry: the challenge of verifying hallmark authenticity without damaging the piece of jewellery. Currently, traditional methods often involve partial damage or alteration during testing, which discourages on-the-spot verification by consumers and retailers.
The hackathon is open to startups, research institutions, technologists, and innovators across India and will offer funding and incubation support to viable solutions. A successful NDT mechanism would be a game-changer for quality assurance, enabling real-time, damage-free hallmark authentication across retail outlets, trade shows, and even by consumers themselves.
The celebration of 25 years of hallmarking is a testament to India’s evolution into a more structured and credible jewellery market. From its early stages to now becoming an integral part of the industry’s value chain, hallmarking has grown into a symbol of trust, quality, and consumer empowerment.
With the government, BIS, and GJC joining hands to drive expansion and innovation, the next phase of hallmarking promises to be more inclusive, tech-enabled, and consumer-centric than ever before. The GJC’s proactive role in bridging policy, practice, and innovation reinforces its commitment to nurturing a responsible, transparent, and globally competitive jewellery sector in India.
National News
Aspect Bullion & Refinery Launches “India’s Biggest Gold Fest” With Zero Making Charges On Gold Coins and Bars
~The Month-Long Campaign, Running From October 11 To November 11, 2026, Combines Zero Making Charges With Personalised Gold Gifting Through Its “You Name It, We Make It” Offering~
Marking the festive season with an attractive offer for gold buyers, Aspect Bullion & Refinery has unveiled India’s Biggest Gold Fest, offering zero making charges on all gold coins and bars. Running from October 11 to November 11, 2026, the campaign also highlights the brand’s “You Name It, We Make It” customization offering, enabling customers to create personalised gold coins and bars featuring names, photographs and special messages. Customers can avail of the offer through the Aspect Bullion website and notable E-Commerce retail websites making festive gold shopping more convenient.
Gold holds a special place in Indian festivities, symbolising prosperity, good fortune and new beginnings. With gifting being an integral part of Navratri and Diwali celebrations, the campaign aims to make gold purchases more accessible, meaningful and personal for consumers seeking traditional yet thoughtful gifts for their loved ones.
Complimenting the festive offer, Aspect Bullion brings an element of personalisation to gold gifting through its “You Name It, We Make It” offering. With over 200 ready-to-choose designs, uniform pricing across India and the convenience of purchasing gold at live market-linked prices, the brand aims to make festive gifting more accessible, transparent and personalised.
Customers can also get customised gold coins and bars through the Aspect Bullion website, retail stores, online platforms and vending machines, offering multiple convenient ways to personalise their festive gifts. As part of the offering, customers can purchase gold coins, including a Lakshmi Mata coin, and gold bars with zero making charges through Aspect Bullion official website, retail stores and vending machines.
Commenting on the initiative, Darshan Desai, CEO, Aspect Bullion & Refinery, said:

“Festive season is a time when gold holds special significance for Indian households, symbolising prosperity, tradition and new beginnings. Through Aspect Bullion & Refinery’s India’s Biggest Gold Fest, we aim to make festive gold buying more rewarding by offering zero making charges on all gold coins and bars. With access through our website, retail stores and vending machines, we are making it convenient for customers to bring home gold this festive season.”
Through India’s Biggest Gold Fest, Aspect Bullion seeks to enhance the festive gold-buying experience by combining added value with convenient access across its retail and technology-enabled platforms. With zero making charges, secure and safe free delivery, and customised gifting options across multiple purchase channels, the campaign reflects the brand’s focus on making gold purchases more accessible for customers looking to celebrate the festive season with a timeless symbol of prosperity and tradition.
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