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GJC celebrates 25 years of gold hallmarking in India with felicitation of Union Minister Pralhad Joshi

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In a momentous occasion for India’s jewellery sector, the All India Gem and Jewellery Domestic Council (GJC) marked 25 years since the introduction of gold hallmarking in India with a grand celebration and felicitation ceremony honoring Pralhad Joshi, the Hon’ble Union Minister of Consumer Affairs, Food & Public Distribution, and Minister of New & Renewable Energy at GJS 2025

The event served not only as a tribute to the journey of hallmarking in India but also as a platform to chart an ambitious roadmap for the future, with a strong focus on expanding hallmarking coverage and fostering technological innovation.

In recognition of his continued support and instrumental role in advancing hallmarking reforms, Pralhad Joshi was felicitated by GJC for his leadership in steering policies that balance consumer protection with industry development. His ministry’s efforts, in collaboration with the Bureau of Indian Standards (BIS), have been central to enhancing transparency and quality assurance in the jewellery sector.

In his address, Shri Joshi reiterated the government’s unwavering commitment to strengthening consumer trust while also simplifying compliance for jewellers. He emphasized the hallmarking system as a critical trust-building mechanism and a significant step toward formalizing and modernizing the Indian gold market.

One of the most significant announcements of the event was a joint goal set by the Ministry of Consumer Affairs, BIS, and the jewellery industry: to expand mandatory gold hallmarking to 500 districts across India by the end of this financial year.

This expansion aligns with the broader objective of ensuring uniform quality standards nationwide, preventing consumer fraud, and integrating small and medium jewellers into the formal economy. GJC pledged its full support to assist local jewellers in meeting compliance standards and making hallmarking services accessible, especially in tier-2 and tier-3 cities.

In a groundbreaking move to stimulate innovation in hallmarking technology, GJC and BIS jointly announced the launch of a Hackathon aimed at developing a non-destructive testing (NDT) method for hallmarking gold.

This initiative seeks to address a long-standing concern within the industry: the challenge of verifying hallmark authenticity without damaging the piece of jewellery. Currently, traditional methods often involve partial damage or alteration during testing, which discourages on-the-spot verification by consumers and retailers.

The hackathon is open to startups, research institutions, technologists, and innovators across India and will offer funding and incubation support to viable solutions. A successful NDT mechanism would be a game-changer for quality assurance, enabling real-time, damage-free hallmark authentication across retail outlets, trade shows, and even by consumers themselves.

The celebration of 25 years of hallmarking is a testament to India’s evolution into a more structured and credible jewellery market. From its early stages to now becoming an integral part of the industry’s value chain, hallmarking has grown into a symbol of trust, quality, and consumer empowerment.

With the government, BIS, and GJC joining hands to drive expansion and innovation, the next phase of hallmarking promises to be more inclusive, tech-enabled, and consumer-centric than ever before. The GJC’s proactive role in bridging policy, practice, and innovation reinforces its commitment to nurturing a responsible, transparent, and globally competitive jewellery sector in India.

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Limelight Lab Grown Diamonds Inaugurates Showroom In Kalyan, Its 8th Exclusive Store MMR

The new store marks Limelight’s 8th exclusive outlet in Mumbai, further strengthening its retail presence across the Mumbai Metropolitan Region reflects its focus on reaching consumers urban markets.

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Limelight Lab Grown Diamonds, India’s largest and most trusted lab grown diamond jewellery brand, continues to expand its retail footprint with the launch of its new exclusive store in Kalyan, marking its 8th store in Mumbai. The launch further strengthens the Brand’s presence across the Mumbai Metropolitan Region and reflects its focus on reaching consumers across both established and emerging high-potential urban markets.

The store was inaugurated by Karamjyot Chawla, Director, Limelight Lab Grown Diamonds, along with Regional Partner, Lalit Soni, alongside the brand’s leadership team. The launch marks another significant milestone in Limelight’s continued retail expansion across Mumbai.

The new store brings Limelight’s contemporary lab grown diamond jewellery closer to consumers in Kalyan, catering to an evolving customer base that is increasingly seeking modern, design-led and value-conscious jewellery options.

Designed to offer a contemporary and elevated retail experience, the store showcases Limelight’s extensive collection of CVD studded lab grown diamond jewellery crafted using Type IIA diamonds, globally recognised for their exceptional brilliance and purity. Customers can explore a wide range of classic solitaires, elegant necklaces, statement earrings, bracelets and versatile everyday jewellery, catering to both occasion-led purchases and modern lifestyles.

Kalyan represents an important market within the Mumbai Metropolitan Region, with a growing urban consumer base and evolving preferences towards contemporary jewellery formats. With its presence in Khadakpada, one of the most prominent, well-developed residential and commercial localities in Kalyan, Limelight aims to make lab grown diamond jewellery more accessible to consumers while offering a retail experience centred around design, quality and transparency.

To celebrate the launch, Limelight is offering special launch benefits for customers, giving them the opportunity to indulge with and shop their favourite diamond jewellery pieces at last year’s gold rate.  Remarkably enticing, the offer is valid for a limited period only. (T&C apply.)

Pooja Madhavan, Founder & Managing Director, Limelight Lab Grown Diamonds, said:

“The launch of our 8th store in Mumbai is an important milestone for Limelight and reflects our continued confidence in the region. Mumbai has been an important market for us, and we are seeing growing consumer interest in contemporary diamond jewellery and newage formats that align well with their beliefs and ensure no compromises in quality. With our new store in Kalyan, we are more than delighted to extend the Limelight experience to a wider consumer base, cater to their distinctive demands and making high-quality lab grown diamond jewellery more accessible across the region.”

Karamjyot Chawla, Director, Limelight Lab Grown Diamonds, added:

“Reaching our 8th store in Mumbai is a significant milestone in our retail expansion journey. Our strategy is focused on building a strong presence across both established and emerging markets, and Kalyan is an important addition to this network.

The city has a growing consumer base with evolving jewellery preferences, and we look forward to bringing our extensive range and contemporary retail experience closer to consumers in Kalyan and the surrounding areas, diversifying our clientele for conscious luxury and taking it a step further.”

With the launch of its new store in Kalyan, Limelight Lab Grown Diamonds now has 8 exclusive stores across Mumbai, further strengthening its retail network in one of India’s key jewellery markets. The launch is part of the brand’s wider nationwide expansion, as it continues to build awareness and accessibility for lab grown diamond jewellery across India.

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