BrandBuzz
Cartier’s Iconic Panther Leaps Into the Holidays with a Cute New Tale
Maison unveils a magical festive film where baby panthers bring playful charm to its Paris flagship.
Cartier opens the festive season with a magical night inside its Maison on Rue de la Paix, celebrating the belief that all dreams are possible for those who believe in magic. In its enchanting 2024 holiday campaign, crafted by Publicis Luxe, a tribe of baby panthers springs out of a painting and explores the boutique after dark—tumbling through jewels, ribbons, and hidden corners. By dawn, the tiny creatures leave behind a beautifully decorated boutique, transforming the space into a world of wonder.

The film also spotlights Cartier’s creations in a sensorial way, as each fluid, luminous link of the LOVE Unlimited bracelet catches the glow of a festive tree. With hashtags #CartierMagicalNight and #CartierCelebrates, the Maison reimagines its iconic panther with warmth, playfulness, and festive sparkle—proving once again that heritage and imagination can create the most magical stories.



BrandBuzz
Poonam Soni & Nawaz Modi Singhania Launch the Brace-Watch
India’s pioneering luxury jewellery designer collaborates with Nawaz Modi Singhania to launch a limited-edition wearable art piece—marking her first creation designed for a broader collector community.
Poonam Soni, one of India’s most celebrated jewellery visionaries, has introduced her latest innovation—the Brace-Watch, a bracelet crafted like a timepiece and adorned with miniature art by Nawaz Modi Singhania. The launch revives their artistic partnership that began in 2011 with the iconic S2 cuffs.
The Brace-Watch features hand-painted discs of tigers, jaguars, and big cats, encased within a monochromatic, jewel-laden bracelet framed by tightly stacked baguette-cut stones in striking red, green, or cobalt blue.
For the first time in her 36-year career, Poonam Soni steps beyond one-of-a-kind heirloom creations to present a collectible accessible to a wider audience of art and design enthusiasts—a milestone for the House of Poonam Soni. Each piece takes nearly eight months to craft, merging Nawaz’s intricate miniature work with Soni’s sculptural design language.
Her illustrious legacy includes collaborations with masters such as Laxman Shreshtha, a showcase at Harrods, international acclaim, and over 150 awards—earning her the moniker “India’s Coco Chanel.” With daughter Kriti Soni joining the maison, the brand is set to carry forward its philosophy of artistic preservation and modern Indian luxury.
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