National News
DC Jewellers Launches Indore Showroom with Traditional Ceremony
DC Jewellers has opened a new 5,000 sq. ft showroom at Y N Road, Indore, marking its first outlet outside of Ratlam. The store launch stood out in the jewellery industry for its cultural and spiritual theme, diverging from the typical celebrity-filled inaugurations.
The two-storey retail space is designed to offer a premium shopping experience while staying rooted in the brand’s heritage.
“We wanted this launch event to be different,” said Vikas Kataria, Director of DC Jewellers. “Instead of the typical celebrity appearances, we focused on something deeply rooted in tradition and culture.”
The opening ceremony featured students from Ujjain, known for their expertise in Hindu Ved Shastras, who led the event with Vedic mantras. A group of 21 young pandits performed chanting for 30 minutes, followed by the Navkar Mantra. The spiritual proceedings were accompanied by a 20-minute performance of Mahakal beats, adding a cultural dimension tied to the ancient temple city of Ujjain.
This traditional format was a deliberate choice by the brand, aiming to reflect its values of authenticity and heritage. DC Jewellers positioned the launch not just as a commercial milestone but as a cultural statement.
As part of its Indore launch strategy, the company undertook several outreach campaigns. These included the ‘Indore ke Gehne’ initiative to honor sanitation workers and their contribution to Indore’s cleanliness record, and the ‘DC Jewellers Traffic Awareness Programme’, which aimed to encourage road safety among residents.
The launch marks a significant expansion step for DC Jewellers, reinforcing its identity not just as a retailer but as a custodian of tradition and craftsmanship.
National News
Festive Dressing, But Make It QWEEN: 10 Jewellery Pieces To Add To Your Festive Wardrobe
Festive dressing does not always have to mean going traditionally. QWEEN brings a more contemporary take to fine jewelry, combining natural diamonds and gemstones with unexpected designs, playful names and modern silhouettes.
From statement rings and layered necklaces to easy-to-style earrings and bracelets, the brand makes jewelry feel personal, expressive and easy to work into your festive wardrobe, whether you are dressing up for a celebration, gifting someone special or simply adding a little sparkle to your own look.
1. Moonlit Mischief Ring
A little drama for your festive look, the Moonlit Mischief Ring features a central opal surrounded by diamonds and pink sapphires in rose gold. The opal is designed to shift while the surrounding stones remain fixed, making this a beautiful statement piece for evening celebrations and festive dressing.
2. Girls Night Stackable Rings
Why wear one when you can stack three? The Girls Night Stackable Rings bring together blue sapphires, diamonds and pink sapphires across individual bands in white and yellow gold. Wear them together for a statement moment or split them across fingers to create your own festive combination.
3. Crisscross Ombre Ring
For those who like their jewellery to make an entrance, the Crisscross Ombre Ring combines three sculptural bands with baguette-cut stones and a gradient of pink tones. Its dimensional design makes it an easy pick for festive evenings when your jewellery needs to do some of the talking.
4. Signature Stack Necklace
A modern take on the classic signet, this necklace is crafted in a seamless tricolour band of rose, white and yellow 18K gold. With no stones competing for attention, the beauty lies in the interplay of the three gold tones, making it a refined choice for both festive and after-hours dressing.
5. Understated Icon Necklace
Minimal, polished and incredibly versatile, the Understated Icon Necklace is made for those who prefer their festive jewellery to be subtle but still noticeable. Its clean silhouette makes it easy to pair with a silk saree, a sharp festive co-ord or even a classic evening dress.
6. Teleport Me Pendant
A pop of colour can instantly change a festive look, and the Teleport Me Pendant does exactly that. An amethyst baguette takes centre stage, surrounded by 62 diamonds in QWEEN’s signature split-prong bead setting, with the purple stone standing out beautifully against rose gold.
7. Watch Me Fly Pendant
Inspired by the transformation of a butterfly, this pendant pairs diamond-set wings with a vibrant pink sapphire ombré. It is playful, colourful and symbolic, making it a thoughtful festive gift for someone stepping into a new chapter, or a piece to wear as your own little statement.
8. Leave An Impact Bracelet
Sometimes, less really is more. The Leave An Impact Bracelet uses a clean combination of white and yellow gold, with no stones at all. The design relies on the meeting of the two metals, giving it a sleek, contemporary finish that can easily be worn with festive watches, bangles or stacked bracelets.
9. Fangirling Over Myself Hoops
Your festive wardrobe deserves a pair of hoops that can hold their own. These rose gold hoops feature 54 diamonds set around the entire circumference, creating a continuous line of sparkle that catches the light from every angle. Wear them with an updo, a sleek festive look, or even a simple monochrome outfit.
10. Free Fall Earrings
For a festive look that calls for something unexpected, the Free Fall Earrings bring together an angled octagon-cut amethyst with flowing, diamond-set ribbons. The contrast between the structured gemstone and fluid design gives these earrings plenty of movement and personality.
This festive season, let your jewellery do more than complete the outfit. From statement-making designs to pieces made for everyday layering, QWEEN brings a fresh, personal edge to festive dressing and gifting.
Festive Dressing, But Make It QWEEN: 10 Jewellery Pieces To Add To Your Festive Wardrobe
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Malabar Gold & Diamonds Unveils ‘SWAYE’, A Natural Diamond Collection Inspired By Spiral Forms and Modern Elegance
Festive Dressing, But Make It QWEEN: 10 Jewellery Pieces To Add To Your Festive Wardrobe
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National News2 days agoLimelight Lab Grown Diamonds Crosses 100 Stores Milestone This Dussehra: Targets 200 In 2027
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BrandBuzz11 hours agoMalabar Gold & Diamonds Unveils ‘SWAYE’, A Natural Diamond Collection Inspired By Spiral Forms and Modern Elegance
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National News6 hours agoFestive Dressing, But Make It QWEEN: 10 Jewellery Pieces To Add To Your Festive Wardrobe
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International News8 hours agoWGC Report-Digital Gold: Unlocking a $700bn Opportunity
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