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DC Jewellers Launches Indore Showroom with Traditional Ceremony

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DC Jewellers has opened a new 5,000 sq. ft showroom at Y N Road, Indore, marking its first outlet outside of Ratlam. The store launch stood out in the jewellery industry for its cultural and spiritual theme, diverging from the typical celebrity-filled inaugurations.

The two-storey retail space is designed to offer a premium shopping experience while staying rooted in the brand’s heritage.

“We wanted this launch event to be different,” said Vikas Kataria, Director of DC Jewellers. “Instead of the typical celebrity appearances, we focused on something deeply rooted in tradition and culture.”

The opening ceremony featured students from Ujjain, known for their expertise in Hindu Ved Shastras, who led the event with Vedic mantras. A group of 21 young pandits performed chanting for 30 minutes, followed by the Navkar Mantra. The spiritual proceedings were accompanied by a 20-minute performance of Mahakal beats, adding a cultural dimension tied to the ancient temple city of Ujjain.

This traditional format was a deliberate choice by the brand, aiming to reflect its values of authenticity and heritage. DC Jewellers positioned the launch not just as a commercial milestone but as a cultural statement.

As part of its Indore launch strategy, the company undertook several outreach campaigns. These included the ‘Indore ke Gehne’ initiative to honor sanitation workers and their contribution to Indore’s cleanliness record, and the ‘DC Jewellers Traffic Awareness Programme’, which aimed to encourage road safety among residents.

The launch marks a significant expansion step for DC Jewellers, reinforcing its identity not just as a retailer but as a custodian of tradition and craftsmanship.

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National News

Mark this Mother’s Day with something as precious as she is, with Candere by Kalyan Jewellers

Celebrate her with thoughtfully crafted jewellery that reflects love, elegance, and everyday beauty

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Mother’s Day isn’t just about marking a date; it’s about recognising the everyday moments, the quiet sacrifices, and the effortless grace that often go unnoticed. The most meaningful gifts, then, are those that feel personal—pieces she’ll reach for not just on special occasions, but as part of her everyday life.

In this context, jewellery becomes more than an accessory. It transforms into a keepsake—something that reflects her personality, complements her style, and stays with her through both daily moments and special occasions. Jewellery feels especially fitting here; it mirrors how precious she is, making it not just a gift, but a meaningful reflection of her worth.

From subtle essentials to more expressive designs, Candere, a lifestyle jewellery brand under the house of Kalyan Jewellers, brings together pieces that are easy, wearable, and genuinely thoughtful—perfect for celebrating her in a way that feels natural, not overdone.

Here’s a curated Mother’s Day edit:

Rylie Diamond and Fancy Gemstone Ring


Playful yet refined, this rose gold ring by Candere features a floral-inspired cluster of vibrant pink stones, framed with delicate diamond accents. The open-ended design adds a contemporary twist, with a contrasting circular motif that brings balance and visual interest. Light, expressive, and easy to style, it’s perfect for adding a pop of colour to both everyday looks and special occasions.

Plain Glimmer Diamond V Ring


Sharp, minimal, and very easy to style, this V-shaped ring is all about clean lines. The diamond detailing adds a light sparkle without changing the simplicity of the design. It’s the kind of piece that works well for stacking or wearing on its own when she prefers something understated.

Classic Treand Diamond Cuff Bracelet


A refined blend of colour and craftsmanship, this rose gold bangle by Candere features elegant twin motifs accented with vibrant blue stones and delicate diamond detailing. The sleek, open-ended design keeps it light and versatile, while the intricate elements add just the right amount of character. Perfect for elevating everyday looks or adding a subtle statement to occasion wear, it’s a piece that balances tradition with a modern edge.

Enchanting Floral Diamond and Fancy Gemstone Oval Bracelet

Delicate with a playful twist, this rose gold bangle features a sleek, minimal band accented by a circular motif of multicoloured gemstones and subtle diamond detailing. The vibrant stones add a touch of personality, while the refined silhouette keeps it elegant and easy to wear. Perfect for everyday styling or adding a hint of colour to special moments, it’s a piece that feels both modern and effortlessly graceful.

Armida Diamond Earrings


Sleek with a hint of movement, these gold earrings feature layered, curved forms lined with shimmering diamonds. The cascading drop elements add fluidity and elongation, creating a striking yet balanced silhouette. Designed to catch the light with every turn, they bring a refined edge to both occasion wear and elevated everyday styling.

Giselle Diamond Dangle Earrings


With a graceful drop design, the Giselle Diamond Dangle Earrings bring a sense of movement and lightness. The cascading diamonds add just the right amount of brilliance, making them perfect for evenings or celebratory moments, while still maintaining a sense of everyday elegance.

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