National News
DC Jewellers Launches Indore Showroom with Traditional Ceremony
DC Jewellers has opened a new 5,000 sq. ft showroom at Y N Road, Indore, marking its first outlet outside of Ratlam. The store launch stood out in the jewellery industry for its cultural and spiritual theme, diverging from the typical celebrity-filled inaugurations.
The two-storey retail space is designed to offer a premium shopping experience while staying rooted in the brand’s heritage.
“We wanted this launch event to be different,” said Vikas Kataria, Director of DC Jewellers. “Instead of the typical celebrity appearances, we focused on something deeply rooted in tradition and culture.”
The opening ceremony featured students from Ujjain, known for their expertise in Hindu Ved Shastras, who led the event with Vedic mantras. A group of 21 young pandits performed chanting for 30 minutes, followed by the Navkar Mantra. The spiritual proceedings were accompanied by a 20-minute performance of Mahakal beats, adding a cultural dimension tied to the ancient temple city of Ujjain.
This traditional format was a deliberate choice by the brand, aiming to reflect its values of authenticity and heritage. DC Jewellers positioned the launch not just as a commercial milestone but as a cultural statement.
As part of its Indore launch strategy, the company undertook several outreach campaigns. These included the ‘Indore ke Gehne’ initiative to honor sanitation workers and their contribution to Indore’s cleanliness record, and the ‘DC Jewellers Traffic Awareness Programme’, which aimed to encourage road safety among residents.
The launch marks a significant expansion step for DC Jewellers, reinforcing its identity not just as a retailer but as a custodian of tradition and craftsmanship.
National News
IAGES Brings Together Accredited Gold Industry Stakeholders At Trust Circle 2026
Trust Circle 2026 Connects Gold Industry Stakeholders To Strengthen Trust, Transparency and Responsible Practices
The Indian Association for Gold Excellence and Standards (IAGES) hosted its Trust Circle 2026 event at The Oberoi, New Delhi, bringing Accredited Partners and stakeholders from across the gold value chain together for an evening centred on trust, transparency and responsible practices in the sector.
The event drew representatives from diverse segments of the gold ecosystem, including refining, bullion trading, manufacturing, assaying and hallmarking, retail and digital investment gold – reflecting the breadth of IAGES’s growing Accredited Partner network.
Cedrick Charles Crowley, Deputy High Commissioner of South Africa to India, attended as Chief Guest alongside Sachin Jain – Regional CEO India, World Gold Council and Kaushlendra Sinha – CEO, IAGES, lending an international perspective to the evening. Conversations through the evening centred on peer-to-peer dialogue, the evolving needs of the gold sector, and the role of consistent standards in strengthening the ecosystem – with stakeholders exchanging perspectives on what responsible practice looks like across different parts of the value chain.
Kaushlendra Sinha – CEO, IAGES said:
“Trust across the gold value chain is strengthened when stakeholders come together, share experiences and work towards a common understanding of excellence and responsible practices. Trust Circle was created to facilitate precisely this kind of industry engagement. The participation of our Accredited Partners reflects the value of coming together as an ecosystem, and we look forward to building on these conversations as the IAGES network continues to expand.”
As the Indian gold industry evolves, platforms that connect different segments of the value chain help encourage greater exchange of knowledge and best practices, and Trust Circle gave Accredited Partners the opportunity to build stronger professional connections within the network.
The evening concluded with cocktails and dinner, giving Accredited Partners and invited guests further opportunity to network.
IAGES Brings Together Accredited Gold Industry Stakeholders At Trust Circle 2026
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