National News
DC Jewellers Launches Indore Showroom with Traditional Ceremony
DC Jewellers has opened a new 5,000 sq. ft showroom at Y N Road, Indore, marking its first outlet outside of Ratlam. The store launch stood out in the jewellery industry for its cultural and spiritual theme, diverging from the typical celebrity-filled inaugurations.
The two-storey retail space is designed to offer a premium shopping experience while staying rooted in the brand’s heritage.

“We wanted this launch event to be different,” said Vikas Kataria, Director of DC Jewellers. “Instead of the typical celebrity appearances, we focused on something deeply rooted in tradition and culture.”
The opening ceremony featured students from Ujjain, known for their expertise in Hindu Ved Shastras, who led the event with Vedic mantras. A group of 21 young pandits performed chanting for 30 minutes, followed by the Navkar Mantra. The spiritual proceedings were accompanied by a 20-minute performance of Mahakal beats, adding a cultural dimension tied to the ancient temple city of Ujjain.
This traditional format was a deliberate choice by the brand, aiming to reflect its values of authenticity and heritage. DC Jewellers positioned the launch not just as a commercial milestone but as a cultural statement.
As part of its Indore launch strategy, the company undertook several outreach campaigns. These included the ‘Indore ke Gehne’ initiative to honor sanitation workers and their contribution to Indore’s cleanliness record, and the ‘DC Jewellers Traffic Awareness Programme’, which aimed to encourage road safety among residents.
The launch marks a significant expansion step for DC Jewellers, reinforcing its identity not just as a retailer but as a custodian of tradition and craftsmanship.
National News
GJEPC Joins Commerce Ministry Delegation To Canada For CEPA Talks
The Delegation Comprises Senior Representatives From More Than 100 Indian Businesses Across Sectors
Union Commerce & Industry Minister Piyush Goyal is leading a high-level Indian delegation to Canada from 25-27 May to advance discussions on the proposed India-Canada Comprehensive Economic Partnership Agreement (CEPA) and strengthen bilateral trade and investment ties.
Anoop Mehta, Convener – Diamond Panel, GJEPC, is representing the Council as part of the Indian delegation accompanying the Minister. The delegation comprises senior representatives from more than 100 Indian businesses across sectors.
India-Canada bilateral merchandise trade stood at around USD 8.6 billion in FY2024-25, while bilateral services trade reached approximately USD 14.3 billion in 2024. Both countries are aiming to significantly expand trade ties, with a long-term target of USD 50 billion in bilateral trade by 2030. India imported rough diamonds worth USD 62.97 million from Canada in FY2025-26.
During the visit, Goyal is scheduled to meet Canadian Minister of International Trade Mr. Maninder Sidhu, Prime Minister Mr. Mark Carney, senior government officials, business leaders, startups and investment institutions to review progress on CEPA negotiations and explore new avenues for economic cooperation.
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