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Bhima Jewellery Redefines Bridal Shopping with Exclusive ‘Fairytale Weddings’ Expo

Experience a Magical Wedding Journey with 100+ Wedding Sets, Special Packages, Expert Makeup Tips, and More at Bhima’s Grand Bridal Event Across Three Locations.

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Bhima Jewellery is all set to transform the wedding shopping experience with its exclusive Bhima Fairytale Weddings, an extraordinary event that promises to elevate every bride’s journey. As a leading name in the bridal jewellery industry with a rich 100-year legacy and a history of gracing over four crore weddings, Bhima invites brides and their families to experience a truly unique bridal expo and sale.

This one-of-a-kind event will take place across three prominent locations: the Trivandrum showroom from March 14 to 20, the Attingal showroom from March 21 to 24, and the Pothencode showroom from March 27 to 30. Guests will be treated to an exceptional selection of over 100 wedding sets, each crafted to perfection. In addition to showcasing these exquisite collections, Bhima offers exclusive wedding packages and advance booking deals that ensure customers get the best value for their jewellery and wedding-related services.

Brides-to-be will also benefit from expert advice and styling tips from renowned celebrity makeup artists like Vikas VKS and Jaanmoni Das, ensuring they look their absolute best on their special day. Bhima’s Fairytale Weddings event is more than just a sale—it’s a celebration of love, tradition, and timeless elegance, curated to make every wedding magical.

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EKARAA Debuts Flagship Store in Mumbai

Experience-led retail space blends craftsmanship, customisation, and modern luxury design

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EKARAA has launched its first flagship store in Mumbai, marking its retail debut and establishing its global headquarters. Located at 81 Crest on Linking Road, Santacruz West, the 6,700 sq. ft. space is designed as an immersive, experience-driven destination.

Inspired by the diamond’s four Cs—cut, colour, clarity, and caratthe brand introduces its own pillars: Craftsmanship, Customisation, Creativity, and Credibility. The store offers personalised services including private consultations, at-home try-on concierge, and bespoke jewellery creation for both bridal and everyday wear.

Founder Mehul Jain emphasised the brand’s philosophy of creating meaningful, aspirational jewellery rooted in craftsmanship and emotional connection. Commenting on the launch, Founder, Mehul Jain, who brings nearly two decades of experience in the diamond jewellery industry, says, “EKARAA is guided by the belief that true luxury is born of intention, not excess. Every creation is designed to feel aspirational yet deeply personal, crafted with integrity, shaped by exceptional craftsmanship, and anchored in emotional resonance.

Our vision is to build a globally recognised Indian luxury house, creating jewellery that moves beyond occasion and becomes an intrinsic part of a woman’s life.”

Designed with a seamless flow of curated zones, the flagship balances openness, reflecting EKARAA’s focus on redefining modern luxury through personalised experiences.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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