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Bangkok Gems and Jewelry Fair 2025

Shines Bright, Generating Over 3.7 Billion Baht in Sales

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The Department of International Trade Promotion (DITP) and the Gem and Jewelry Institute of Thailand (GIT) have announced the remarkable success of the 71st Bangkok Gems and Jewelry Fair, held from February 22–26, 2025, at the Queen Sirikit National Convention Center. The event exceeded all expectations, drawing nearly 40,000 visitors from across the globe and generating over 3.7 billion baht in trade value. This reinforces Thailand’s position as a global hub for the gem and jewelry industry. With demand surging, organizers are already preparing for the 72nd edition, with exhibition space nearly fully booked.

Sunanta Kangvalkulkij, Director-General of DITP, highlighted the significance of the event: “The Bangkok Gems and Jewelry Fair is a premier international trade show that serves as a key platform for buyers and traders worldwide. Held twice a year, in February and September, the 71st edition saw an expanded exhibition area to accommodate growing industry demand, featuring over 2,628 booths. The response was overwhelmingly positive, with more than 40,000 visitors—71% of whom were international attendees—driving total trade value to 3.718 billion baht, a 3.35% increase from the previous edition. The top five best-selling product categories included gemstones, fine jewelry, silver jewelry, gold and fine jewelry, and diamonds. The fair’s continued success underscores its reputation as a premier global business platform for the gems and jewelry sector.

Her Royal Highness Princess Sirivannavari Nariratana Rajakanya graciously presided over the opening ceremony of the 71st Bangkok Gems and Jewelry Fair on February 22, 2025. In a moment of great honor, Her Royal Highness granted permission to showcase her high jewelry creations in the special exhibition AMOUR ÉTERNEL HAUTE JOAILLERIE. This prestigious display was a highlight of the event, demonstrating the Princess’s commitment to preserving Thai craftsmanship and promoting the Thai jewelry industry on the global stage. The exhibition received an overwhelming response from visitors.”

Sumed Prasongpongchai, Director-General of GIT, emphasized the fair’s role in reinforcing Thailand’s status as a leading gem and jewelry hub: “Bangkok Gems and Jewelry Fair is a must-attend event in the global gem and jewelry industry. It highlights Thailand’s expertise as a center for gemstone enhancement and trading, as well as its world-class artisans known for their exquisite craftsmanship. The fair also offered a range of industry-focused activities, including marketing seminars, technical knowledge-sharing sessions, and the highly anticipated Networking Reception, which brought together key figures from the Thai and international jewelry industries.” The overwhelmingly positive reception from exhibitors and buyers alike has resulted in strong demand for the next edition, with most exhibition booths already reserved. Organizers are confident that the upcoming 72nd edition will be even bigger and more successful.

Save the Date: 72nd Bangkok Gems and Jewelry Fair

The next edition of the Bangkok Gems and Jewelry Fair will take place from September 9–13, 2025, at the Queen Sirikit National Convention Center. Interested exhibitors and visitors can find more information or book exhibition space in advance by contacting +66 2 634 4999 ext. 639 or visiting www.bkkgems.com.

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Van Cleef & Arpels Gives Its Iconic Alhambra a Pink Enamel Makeover

The Maison Introduces Five New Alhambra Creations Featuring Translucent Pink Enamel and Yellow Gold

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Van Cleef & Arpels has unveiled a vibrant new chapter for its iconic Alhambra collection, introducing translucent pink enamel to the signature four-leaf clover motif for the first time. The new creations combine the Maison’s emblem of luck with yellow gold, bringing a fresh, contemporary expression to the enduring design.

The new five-piece selection comprises a Vintage Alhambra pendant, five-motif bracelet, 10-motif necklace, 20-motif long necklace and Magic Alhambra two-motif earrings. The earrings additionally feature guilloché yellow gold, adding texture and contrast to the pink enamel.

The distinctive pink is the result of several years of research at Van Cleef & Arpels’ enamel workshops. Inspired by the historic 17th-century “gold-ruby” technique, the colour is created using fine particles of gold rather than traditional pigments. Carefully controlled particle size, shape and concentration produce the desired translucent hue.

Adding to its visual depth, the enamel contains tiny bubbles, giving each Alhambra motif a distinctive character while creating subtle variations as the surface catches and reflects light. The motifs are framed by the Maison’s signature gold beaded contours, further enhancing the interplay between the pink enamel and yellow gold.

Since its debut in 1968, Alhambra has continually evolved through different stones, materials and colours while retaining its instantly recognisable four-leaf clover silhouette. The introduction of enamel marks another significant step in that evolution, bringing together heritage craftsmanship, technical innovation and contemporary colour.

With its new pink interpretation, Van Cleef & Arpels continues to reinvent one of jewellery’s most recognisable motifs, demonstrating how traditional savoir-faire can give a familiar icon an entirely new expression.

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