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Bhima Jewellery Celebrates Centenary with a Grand Success at the Bhima Fairytale Wedding Exhibition

Jewelry Retailer Embarks on a Cloud-Enabled AI Journey to Enhance Customer Experience & Business Agility

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As part of its Centenary celebrations, Bhima Jewellery recently unveiled the Bhima Fairytale Wedding Exhibition, a distinguished wedding event that brought together the best of the wedding industry. Hosted in the Trivandrum region, the exhibition received an overwhelming response from couples, families, and wedding service providers, cementing its place as one of the leading wedding exhibitions in the jewellery industry. The event, which concluded on March 30th, 2025, was a major success, attracting over 7,500 visitors, surpassing all expectations.

The exhibition showcased more than 350 wedding sets, offering an extensive collection of jewellery styles from across India, and drew in a diverse crowd seeking the perfect wedding pieces. Visitors enjoyed exclusive discounts, turning the event into a shopping paradise for those planning their dream weddings.

In addition to jewellery, the exhibition offered a wide range of services for couples, including informative workshops and seminars on wedding planning, makeup, hairstyling, costume design, and more. These were met with enthusiastic participation from visitors eager to learn tips and trends for their big day.

Among the many highlights were interactive experiences such as a selfie station, consultations with experts, and contests and giveaways, ensuring there was something for everyone at the event. With its unique blend of shopping, learning, and fun, the Bhima Fairytale Wedding Exhibition has undoubtedly set a new standard in the wedding exhibition space.

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GRT Jewellers Bets Big on TBZ to Acquire 74% for ₹1,034 Crore

The deal, signed on August 31, 2026, values the transaction at up to ₹209 per share and marks a significant reshaping of India’s organised jewellery retail landscape.The transaction will give GRT sole control of TBZ, including the right to appoint nominee directors.

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In a landmark consolidation move, GRT Jewellers is set to take control of Tribhovandas Bhimji Zaveri (TBZ), acquiring a 74.12% promoter stake for up to Rs.1,034 crore. The deal, signed on August 31, 2026, values the transaction at up to ₹209 per share and marks a significant reshaping of India’s organised jewellery retail landscape.

GRT Jewellers (India) Private Limited will acquire the entire stake held by TBZ’s promoter group, including Shrikant Gopaldas Zaveri (50.06%), Bindu Shrikant Zaveri (5.24%), Binaisha Shrikant Zaveri (7.92%), Raashi Shrikant Zaveri (6.85%) and two promoter-group entities holding 2.02% each.

The acquisition will trigger a mandatory open offer for the remaining public shareholding, with GRT set to launch an offer for up to 26% of TBZ’s equity in accordance with applicable SEBI regulations.

The transaction will give GRT sole control of TBZ, including the right to appoint nominee directors. The existing promoter directors—Shrikant Gopaldas Zaveri, Binaisha Shrikant Zaveri and Raashi Shrikant Zaveri—are expected to step down following completion.

For TBZ, one of India’s oldest and most recognised jewellery brands, the deal signals a major transition from promoter-led ownership to strategic control by one of the country’s prominent jewellery players. For GRT, it represents an ambitious expansion of its footprint and a potentially transformative bet on TBZ’s established brand equity, retail network and customer franchise.

The deal could emerge as one of the most significant strategic moves in India’s organised jewellery sector, underscoring the accelerating consolidation of a market where scale, brand strength and retail reach are becoming increasingly decisive.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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