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Bhima Jewellery Celebrates Centenary with a Grand Success at the Bhima Fairytale Wedding Exhibition

Jewelry Retailer Embarks on a Cloud-Enabled AI Journey to Enhance Customer Experience & Business Agility

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As part of its Centenary celebrations, Bhima Jewellery recently unveiled the Bhima Fairytale Wedding Exhibition, a distinguished wedding event that brought together the best of the wedding industry. Hosted in the Trivandrum region, the exhibition received an overwhelming response from couples, families, and wedding service providers, cementing its place as one of the leading wedding exhibitions in the jewellery industry. The event, which concluded on March 30th, 2025, was a major success, attracting over 7,500 visitors, surpassing all expectations.

The exhibition showcased more than 350 wedding sets, offering an extensive collection of jewellery styles from across India, and drew in a diverse crowd seeking the perfect wedding pieces. Visitors enjoyed exclusive discounts, turning the event into a shopping paradise for those planning their dream weddings.

In addition to jewellery, the exhibition offered a wide range of services for couples, including informative workshops and seminars on wedding planning, makeup, hairstyling, costume design, and more. These were met with enthusiastic participation from visitors eager to learn tips and trends for their big day.

Among the many highlights were interactive experiences such as a selfie station, consultations with experts, and contests and giveaways, ensuring there was something for everyone at the event. With its unique blend of shopping, learning, and fun, the Bhima Fairytale Wedding Exhibition has undoubtedly set a new standard in the wedding exhibition space.

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GJC lauds GST 2.0, says it is landmark reform that ushers in a new era of trust, transparency, for GJ  sector

It reflects the government’s commitment to ease of doing business and provides jewellers with the confidence to focus on growth, innovation, and customer service.

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Rajesh Rokde, Chairman -GJC issued a statement on The 57th GST Council recommendation. Which included  a series of measures to simplify tax administration, accelerate refunds and reduce compliance costs, with potential benefits for India’s gem and jewellery manufacturers, exporters, wholesalers and retailers.

The statement read:

GST 2.0 is a landmark reform that ushers in a new era of trust, transparency, and efficiency for the gems and jewellery sector. It reflects the government’s commitment to ease of doing business and provides jewellers with the confidence to focus on growth, innovation, and customer service.

 These progressive steps will strengthen industry credibility, safeguard livelihoods, and contribute to sustainable development across India. The Council’s recommendations comprehensively address areas that jewellers have long sought reform in — from smoother movement of goods in transit and faster automated refunds that improve cash flow, to fairer notices that reduce litigation and ensure natural justice.

The rationalization of penalties, reduction of the general penalty cap, and recognition of employee insurance ITC reflect a balanced approach that values both compliance and care for our workforce. Most importantly, the withdrawal of arrest powers and the increase in prosecution thresholds will instill greater trust and confidence across the trade.

 Together, these measures will reduce disruption, improve working capital, safeguard livelihoods, and create a more supportive business environment. GJC wholeheartedly welcomes GST 2.0 as a forward-looking framework that empowers jewellers, enhances industry credibility, and contributes to sustainable growth for one of India’s most vital sectors

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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