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Bhima Jewellery Celebrates Centenary with a Grand Success at the Bhima Fairytale Wedding Exhibition

Jewelry Retailer Embarks on a Cloud-Enabled AI Journey to Enhance Customer Experience & Business Agility

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As part of its Centenary celebrations, Bhima Jewellery recently unveiled the Bhima Fairytale Wedding Exhibition, a distinguished wedding event that brought together the best of the wedding industry. Hosted in the Trivandrum region, the exhibition received an overwhelming response from couples, families, and wedding service providers, cementing its place as one of the leading wedding exhibitions in the jewellery industry. The event, which concluded on March 30th, 2025, was a major success, attracting over 7,500 visitors, surpassing all expectations.

The exhibition showcased more than 350 wedding sets, offering an extensive collection of jewellery styles from across India, and drew in a diverse crowd seeking the perfect wedding pieces. Visitors enjoyed exclusive discounts, turning the event into a shopping paradise for those planning their dream weddings.

In addition to jewellery, the exhibition offered a wide range of services for couples, including informative workshops and seminars on wedding planning, makeup, hairstyling, costume design, and more. These were met with enthusiastic participation from visitors eager to learn tips and trends for their big day.

Among the many highlights were interactive experiences such as a selfie station, consultations with experts, and contests and giveaways, ensuring there was something for everyone at the event. With its unique blend of shopping, learning, and fun, the Bhima Fairytale Wedding Exhibition has undoubtedly set a new standard in the wedding exhibition space.

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Challani’s Jewelverse – Season 1, A Grand Jewellery Exhibition Opens In Chennai

The exhibition brings together an extensive collection of fine jewellery, featuring gold, diamonds, Polki, rose-cut diamonds and coloured gemstones under one roof.

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Challani Jewellery Mart’s Challani’s Jewelverse – Season 1, a grand showcase of exquisite jewellery, commenced today at Taj Coromandel, Chennai, under the leadership of Jayanthilal Challani, Founder and Chairman of Challani Jewellery Mart. Challani’s Jewelverse – Season 1 is being held from October 9 to 11, 2026, between 10:00 AM and 9:00 PM each day.

The exhibition was inaugurated by Adityaram, Founder and Chairman of the Adityaram Group who formally opened the event by cutting the ribbon and lighting the traditional ceremonial lamp.

The exhibition brings together an extensive collection of fine jewellery, featuring gold, diamonds, Polki, rose-cut diamonds and coloured gemstones under one roof.

Combining traditional craftsmanship with contemporary designs, the showcase offers visitors an opportunity to explore a diverse range of distinctive jewellery collections.

Speaking to the media after the inauguration, Adityaram expressed his appreciation for the collection on display.I have visited several jewellery exhibitions, but the variety of collections showcased here is truly remarkable. What stands out is the range of designs available not only for women but also for men, with distinctive pieces that are visually appealing he said.

Addressing the media, Jayanthilal Challani said,

“Although Challani Jewellery Mart has several branches, our objective is to bring different categories of jewellery together in one place, offering customers a comprehensive shopping experience. This exhibition features an exclusive selection of gold, diamond, Polki, rose-cut and

coloured gemstone jewellery. We are delighted to see jewellery enthusiasts visiting the exhibition and showing keen interest in the collections. Commenting on gold prices, Jayanthilal Challani noted that although prices had eased slightly at present, they were expected to rise gradually from November.”

The inaugural event witnessed the participation of several prominent personalities, including Thangamalar Jagannath and Dr. Vimala Rani Britto, along with other distinguished guests, VIPs and jewellery enthusiasts. Visitors were seen exploring the collections with considerable interest.

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