DiamondBuzz
Tiffany & Co. Unveils Empire Diamond Necklace Featuring 80-Carat Flawless Gem, Its Most Valuable Jewel for Sale
Featuring an 80-carat, D-colour, internally flawless diamond, the $20 million necklace blends Art Deco heritage with modern craftsmanship—and is the first of its kind from Tiffany to be offered for sale.

Tiffany & Co. has introduced the Empire Diamond Necklace, the most valuable piece ever offered for sale by the iconic jewellery house. The show-stopping centrepiece is an 80-carat, D-colour, internally flawless oval diamond, set in a platinum necklace inspired by a historic Art Deco design.
Valued at over $20 million, the necklace reimagines a piece originally created for the 1939 World’s Fair, which featured a 200-carat aquamarine. The new version replaces it with one of the rarest white diamonds in the world—sourced in Botswana, cut in Israel, and finished at Tiffany’s New York City workshop. Named after the Empire State, the diamond is celebrated for its chemical purity and perfect clarity.
The necklace is adorned with 578 diamonds—including 353 round brilliants and 224 custom-cut baguettes—arranged in a refined Art Deco silhouette. Notably, the centre diamond is removable and can be worn as a ring, enhancing its versatility.
The Empire Diamond Necklace debuted at Tiffany’s Blue Book event in Dubai and quickly garnered global attention. Beyoncé was the first to wear it publicly, including at her 2022 Oscars afterparty and in a British Vogue feature.
While Tiffany’s famous 128.54-carat Tiffany Diamond remains its most iconic (and not for sale), the Empire Diamond Necklace is the first of such calibre to be made available for purchase—solidifying the brand’s position at the pinnacle of luxury and high jewellery design.

DiamondBuzz
De Beers brings Diamonds and Glamour to London

Insiders suggest a star-studded journey to London might be on the cards. But why London? Beyond its glittering reputation as a global hub for jewellery and fashion, whispers point to something far more dazzling — De Beers is set to host a major showcase in the city.
This year, De Beers Group makes its grand debut at Frieze London, marking a landmark moment where the world of natural diamonds meets the world of art. In collaboration with Frieze Masters, the brand will unveil Voyage Through the Diamond Realm — an immersive experience said to capture the mystery, beauty, and brilliance of natural diamonds like never before.
To bring this vision to life, De Beers has invited India’s leading style and art connoisseurs, including Twinkle Khanna, Ananya Panday, Sara Tendulkar, Karan Johar and many more. Known for their refined taste and appreciation of art and design, these tastemakers are the perfect ambassadors to experience natural diamonds in a whole new light — where every facet tells a story of time, pressure, and perfection.
While details remain under wraps, those close to the brand hint that the experience will be nothing short of transformative — a moment where science, storytelling, and rarity converge to celebrate nature’s most extraordinary creations.
One thing’s certain: when De Beers Group meets Frieze London, the city is bound to shine a little brighter — and perhaps, so will those boarding that flight.
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