BrandBuzz
Introducing The Octad Collection From Verlas : Where Structure Meets Sculptural Brilliance
Where Precision Finds Its Soul In Brilliance, and Every Line Is Designed To Linger.
There is a quiet power in precision, in lines that meet with intent, in forms that feel both deliberate and effortless. With the launch of the Octad Collection, Verlas explores this very philosophy, translating the purity of eight-sided geometry into fine jewellery that feels as instinctive as it is striking.
Inspired by the symmetry of the octagon, the collection is an ode to balance, with clean lines, sculptural silhouettes, and seamless channel settings that come together to create designs that are at once minimal and memorable. Each design carries a sense of quiet architecture, allowing the wearer to experience structure not as rigidity, but as refined expression.
Crafted in certified lab-grown diamonds and set in BIS Hallmarked 14K and 9K gold, the Octad Collection reflects Verlas’ enduring commitment to conscious luxury. The collection is designed to move with you, lightweight, fluid, and deeply personal, making it as suited to everyday wear as it is to moments of statement styling. Available in yellow, rose, and white gold, each ring becomes an extension of individual style, inviting layering, stacking, or standing alone with understated confidence.
At the heart of the collection lies a thoughtful interplay of diamond cuts from the timeless brilliance of round and oval solitaires to the distinctive character of marquise and emerald shapes. These are set against octagonal geometric bands that elevate the visual narrative, bringing together symmetry and sparkle in a way that feels modern yet enduring.
The collection’s hero designs, including the Octad Marquise Alternate Pavé Ring, Octad Emerald Diagonal Pavé Ring, and the Octad Aura Solitaire Pavé Ring, showcase the brand’s signature approach to detail. Channel-set rings such as the Octad Oval-Cut Channel Ring, Octad Emerald Channel Set Ring, Octad Marquise Channel Set Ring, Octad Round Channel Set Ring, and Octad Oval Channel Set Ring further highlight the precision-led craftsmanship that defines the line. Each design is minimal in form, yet bold in presence, designed to be worn intuitively, styled effortlessly, and remembered distinctly.
With prices starting at ₹18,500, the Octad Collection invites a new perspective on fine jewellery, one where design is thoughtful, luxury is responsible, and beauty lies in the details you choose to carry every day. Octad collection now live online at www.verlas.in
BrandBuzz
P N Gadgil and Sons Welcomes Sonali Bendre As Brand Ambassador
Iconic Actor To Lead Brand’s Flagship Campaign, Launched On 8th May. Campaign Celebrates The Timeless Bond Between Women, Gold, and Grace
P. N. Gadgil & Sons (PNGS), one of India’s most trusted jewellery brands with over 192+ years of legacy, today announced the appointment of celebrated actor Sonali Bendre as its Brand Ambassador. The campaign launched on 8th May 2026, with Sonali as the face of PNGS’s main brand identity — featuring the Mangalsutra, traditional jewellery collections, and the brand’s enduring promise of jewellery as heirloom, not merely adornment.
A Meeting of Legacies
The partnership is rooted in a rare alignment of values. Sonali Bendre is one of India’s most enduring cultural figures — an actor who rose to iconic status in the 1990s and 2000s, and who has since earned equal admiration for her resilience, authenticity, and grace. Her personal journey through adversity, faced with quiet courage, has made her a symbol of strength for generations of Indian women. As a mother deeply rooted in her Indian identity, she is a natural and powerful fit for a brand that has stood beside Indian families at their most meaningful moments for over 192+ years. For PNGS, she is not just a celebrity endorser — she is a cultural mirror. The Mangalsutra she wears in the campaign is not a prop; it is a statement about the women PNGS has always served and celebrated.
192 Years of Gold, Trust, and Heritage
Founded in 1832 in Sangli, Maharashtra, PNGS has grown from a family workshop to a pan-India retail presence synonymous with hallmarked gold, BIS-certified craftsmanship, and deep cultural heritage. The brand’s promise has always been gold that carries meaning — pieces designed for the milestones they mark, weddings, namakaran ceremonies, anniversaries, and the quiet devotion that defines the relationship between Indian women and their jewellery. The campaign that launched on 8th May extends that promise to a new generation — speaking to the woman who is both rooted and aspirational, who values her heritage without being bound by it.
Aditya Modak, CFO and COO, P N Gadgil and Sons, said:
“At PNGS, every piece of jewellery we create carries the weight of trust — trust built over 192+ years with millions of Indian families. Welcoming Sonali Bendre as our Brand Ambassador is a natural extension of that promise. She embodies the grace, strength, and cultural pride that define the women who wear our jewellery. This partnership is not just a campaign — it is a conversation we are beginning with a new generation of PNGS women, and we could not have found a more authentic voice to lead it.”
Sonali Bendre added:
“Jewellery, for Indian women, has never just been about adornment — it is about identity, memory, and love passed down through generations. P N Gadgil and Sons understands this at a cellular level, and that is what drew me to this partnership. Wearing PNGS jewellery is not a role I am playing — it is a reflection of who I am and what I believe in. I am honoured to be the face of a brand that has been woven into the fabric of so many Indian families’ stories over centuries.”
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