BrandBuzz
The Cut of a Champion- A limited edition Forevermark X SKY Diamond Pendant in collaboration with Suryakumar Yadav
Forevermark Diamond Jewellery from the De Beers Group has unveiled the SKY × Forevermark Limited Edition Pendant in collaboration with Indian cricket star Suryakumar Yadav. Designed as a tribute to perseverance, excellence, and individuality, the exclusive collection brings together the worlds of fine jewellery and sport through a highly collectible design.
Inspired by cricket, the pendant features a distinctive bat-and-ball motif crafted in 14K gold and set with a Forevermark diamond. The reverse side carries a crisscross pattern along with the limited-edition numbering and Suryakumar Yadav’s laser-engraved signature, making each piece a unique collector’s item. Limited to just 25 individually numbered pieces worldwide, the pendant reflects the parallel journeys of natural diamonds and human achievement, both shaped over time through dedication, resilience, and precision.
Mallikarjuna Reddy Yarabolu, Managing Director, Forevermark, De Beers India Pvt. Ltd commented:
“At Forevermark Diamond Jewellery, we are constantly exploring meaningful ways to celebrate individuality, excellence, and authentic achievement. The SKY × Forevermark Limited Edition Pendant is a reflection of these values, bringing together the enduring beauty of a Forevermark diamond with the passion and precision that define cricket.
Our collaboration with Suryakumar Yadav is a tribute to those who value craftsmanship, rarity and the inspiring journey behind every milestone.”
Available in select finishes, including white gold, yellow gold with red ceramic, and black rhodium with black ceramic accents, the design balances contemporary aesthetics with fine craftsmanship. Each pendant showcases intricate detailing, baguette-set diamonds, and a halo-set Forevermark diamond at its centre. Adding to its exclusivity, every purchase of the limited-edition pendant will be accompanied by a cricket bat personally autographed by Suryakumar Yadav.
The SKY × Forevermark Diamond Jewellery Limited Edition Pendant is available through select Forevermark Diamond Jewellery boutiques and the brand’s e-commerce platform, subject to availability. The limited-edition collection is designed for collectors, cricket enthusiasts, and jewellery connoisseurs who appreciate rarity, craftsmanship and stories of achievement.
BrandBuzz
CaratLane Honours Maharashtrian Heritage With New ‘CHANDRAKOR’ Collection
CaratLane Celebrates Maharashtrian Heritage Through Contemporary Jewellery Inspired By The Iconic Chandrakor Motif.
CaratLane – a TATA product, India’s leading omni-channel jewellery brand, has unveiled their new collection inspired by Chandrakor — an iconic crescent moon bindi that serves as a timeless symbol of Maratha identity, strength, and pride. Rooted in Maharashtrian tradition, the collection pays tribute to this sacred motif by capturing the deep cultural significance it carries.
Designed for jewellery enthusiasts who deeply value their heritage, each design translates the delicate crescent shape into contemporary fine jewellery, allowing wearers to celebrate Maharashtrian cultural roots with elegance.
The collection comes to life in a campaign film featuring the well-known Indian dancer and actress Mukti Mohan. The film opens with Mukti gracefully adorning the crescent-inspired Chandrakor jewellery, and transitions into an energetic celebration of Maharashtrian pride with the beats of dholtasha to reveal the beauty of Chandrakor designs.
Speaking on the launch, Saumen Bhaumik, MD, CaratLane, remarked:
“The Chandrakor motif holds a special place in Maharashtra’s cultural heritage, representing a deep sense of identity, pride and tradition. As Maharashtra comes alive in celebration of Ganesh Chaturthi, this felt like a meaningful moment to honour a symbol so deeply woven into the state’s cultural identity. With this collection, we wanted to reimagine this cherished symbol through contemporary jewellery, allowing people to appreciate and celebrate their heritage in a way that feels personal, elegant and relevant to everyday life.”
The collection is currently available in select stores and online on www.caratlane.com. Through this launch, CaratLane continues to honor its commitment to making fine jewellery more versatile, accessible, and relevant for today’s consumers.
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