National News
Sky Gold & Diamonds unveils new logo, Announces India’s largest AI-driven jewellery hub
In a landmark moment for the Indian jewellery industry, Sky Gold & Diamonds, one of the country’s most reputed fine jewellery brands, unveiled its new logo and announced the ambitious launch of Sky Jewellery Park, India’s largest and most technologically advanced AI-driven jewellery manufacturing facility. The grand reveal took place at the iconic Sky Deck, Jio World Convention Centre, amid an audience of industry leaders, dignitaries, partners, and members of the media.
The new logo of Sky Gold & Diamonds marks a significant evolution in the brand’s journey — one that harmoniously blends modern sophistication with its rich heritage. The refreshed identity reflects the company’s forward-thinking ethos, underscoring its commitment to innovation, sustainability, and excellence in design and manufacturing.
The evening’s highlight was the formal announcement of Sky Jewellery Park, a pioneering manufacturing hub that is poised to revolutionize jewellery production in India. Set to span a massive 5,40,000 square feet, the facility will boast a production capacity of 4.5 tonnes per month, making it the largest of its kind in the nation.
What sets Sky Jewellery Park apart is its integration of artificial intelligence (AI) across all phases of manufacturing — from design optimization and prototyping to quality control and logistics. This marks a significant shift in the traditionally craft-driven jewellery industry, offering an unprecedented blend of automation, precision, and artisanal craftsmanship.
Speaking at the event, senior leadership emphasized how the rebranding aligns with India’s larger economic and cultural narrative, echoing the “Make in Bharat” vision that champions homegrown innovation and global competitiveness.

Mangesh Chauhan, Managing Director & Chief Financial Officer- Sky Gold & Diamonds, said, “This success story wouldn’t have been possible without the unwavering support of our stakeholders, our loyal customers, and our dedicated employees. To our customers—thank you for trusting us to be a part of your journey.To our employees—you are the backbone of Sky, and your hard work is what keeps us moving forward. And to all our stakeholders—thank you for believing in our vision and standing by us through every phase.Sky Gold & Diamonds is not just a company—it’s a family, a legacy, and a movement.”
Darshan Chauhan – Wholetime Director, Sky Gold & Diamonds, speaking at the launch said “At Sky, customer service isn’t a department—it’s our DNA. Whether it’s a boutique client or a large retailer, we treat every order with the same level of care and commitment. We believe in co-creation, understanding our clients’ vision, and helping them bring it to life with Indian craftsmanship and global appeal. Today, as we grow, we’re taking Sky Gold & Diamonds beyond borders.Our upcoming office in Dubai is a strategic step to serve our international clientele faster, better, and more personally.But we’re not stopping there—we plan to expand our global footprint, bringing Indian jewellery to every corner of the world.”


Mahendra Chauhan, WholetimeDirector, Sky Gold & Diamonds said “At Sky Gold & Diamonds, we are proud to unveil a state-of-the-art manufacturing facility that sets new global standards.Equipped with the best-in-class machinery, cutting-edge tools, and a world-class design team, this facility is built to serve every jewellery need.From precision craftsmanship to large-scale production, we ensure speed, quality, and creativity at every step. Our goal is to make Sky not just a manufacturer, but a trusted global partner.With this world-class setup, we are ready to take Indian jewellery craftsmanship to the world stage, proudly representing “Make in Bharat for the World.”
Akash Talesara, President- Sky Gold & Diamonds, said “For years, India has been seen as a traditional jewellery hub—but now, we’re rewriting the narrative. Our factory will position India as a global manufacturing powerhouse, on par with the best in the world.It’s about elevating trust, transparency, turnaround, and trendsetting—all under one roof. Whether it’s gold, diamond, studded, antique, or bridal, we’re building a platform where every category is catered to with perfection.From design to dispatch, everything will be under our control—ensuring speed, quality, and customization.”

The facility is being developed with a keen focus on sustainability, ensuring energy-efficient operations, ethical sourcing, and eco-friendly practices, aligning with global standards and consumer expectations. It will also generate substantial employment, training, and skill development opportunities for the local workforce.
The announcement of Sky Jewellery Park is not just a milestone for Sky Gold & Diamonds, but a transformative development for the Indian gem and jewellery sector. By leveraging cutting-edge AI and modern infrastructure while retaining the finesse of Indian craftsmanship, the company aims to strengthen India’s position as a global leader in jewellery manufacturing and exports.
Industry observers view this as a bold and timely step, especially as Indian jewellers face increasing demand for speed, quality, and transparency in both domestic and international markets. The Sky Jewellery Park is expected to accelerate innovation, reduce lead times, and enhance production scalability, setting new benchmarks for the industry.
As the lights dimmed on a glittering evening of celebration and vision, the message from Sky Gold & Diamonds was clear: the future of Indian jewellery is here, and it is bold, beautiful, and built with purpose. With a fresh brand identity and a game-changing AI-powered infrastructure on the horizon, Sky Gold & Diamonds is not just responding to industry evolution — it is shaping it.
National News
Senco Gold & Diamonds Unveils Attractive Rath Yatra Offers
Jeweller Launches A Festival-Inspired Jewellery Collection With Exclusive Discounts On Gold, Diamond, Silver and Gemstone Jewellery, Along With Special Old Gold Exchange Benefits.
Senco Gold & Diamonds, a leading pan-India jewelry retailer with a legacy of over 88 years, is the largest jewelry retail player in Eastern India by showroom count, with more than 200 outlets across India. The brand has announced the launch of its new Rath Yatra Jewelry Collections and festive offers to mark the auspicious occasion. Rath Yatra, also known as the Festival of Chariots, is an important Hindu festival celebrated every year. While observed around the world, the largest celebrations take place in Odisha and West Bengal.
To commemorate the spirit and grandeur of Rath Yatra, Senco Gold & Diamonds has unveiled a thoughtfully curated collection of jewellery inspired by the festival’s rich symbolism and cultural heritage. Expertly crafted by the brand’s master artisans, the collection features intricate motifs of deities, chariots, and other auspicious elements associated with the revered festival.


To make Rath Yatra celebrations even more rewarding, Senco Gold & Diamonds is introducing a host of attractive festive offers across its showrooms. Customers can enjoy up to 40% discount on making charges for gold jewellery, up to 100% discount on making charges and up to 20% discount on diamond value on diamond jewellery, and up to 10% discount on gemstone jewellery. In addition, the brand is offering up to 15% off on making charges for silver jewellery. Further, customers can avail 0% deduction on old gold exchange along with an additional discount of ₹650 per gram.
Each piece is meticulously crafted in BIS Hallmarked Gold, reflecting exceptional craftsmanship, timeless elegance, and enduring quality. Designed to celebrate tradition while appealing to contemporary tastes, these exquisite creations are intended to become treasured heirlooms, passed down from one generation to the next.
Commenting on the occasion, Joita Sen, Director & Head of Marketing & Design, Senco Gold & Diamonds, said:

“Rath Yatra is a festival that holds immense spiritual and cultural significance for millions of devotees across the country. At Senco Gold & Diamonds, we recognize the importance of this auspicious occasion, when many customers choose to invest in jewellery as a symbol of blessings and prosperity.
Inspired by the rich traditions of the festival, our skilled artisans and designers have thoughtfully created a collection that beautifully blends timeless craftsmanship with contemporary elegance. From intricately crafted gold and diamond pendants to vibrant meenakari earrings, the collection offers something special for every taste and preference, making it the perfect way to celebrate the spirit of Rath Yatra.”
Suvankar Sen, MD & CEO, Senco Gold & Diamonds, said:
“Every year we have been doing the celebration in honour of the auspicious period, giving an opportunity to consumers to buy jewellery during this auspicious time.”

Senco Gold & Diamonds offers a diverse jewellery portfolio, including gold, diamond, platinum, and studded jewellery. Its brands include Everlite lightweight jewellery and Gossip, the silver and costume jewellery brand. The company has also launched D’Signia showrooms in India, offering a premium jewellery shopping experience. Its Aham collection caters to men, while the Vivaha collection features premium designer bridal jewellery.
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