National News
Sky Gold & Diamonds unveils new logo, Announces India’s largest AI-driven jewellery hub
In a landmark moment for the Indian jewellery industry, Sky Gold & Diamonds, one of the country’s most reputed fine jewellery brands, unveiled its new logo and announced the ambitious launch of Sky Jewellery Park, India’s largest and most technologically advanced AI-driven jewellery manufacturing facility. The grand reveal took place at the iconic Sky Deck, Jio World Convention Centre, amid an audience of industry leaders, dignitaries, partners, and members of the media.
The new logo of Sky Gold & Diamonds marks a significant evolution in the brand’s journey — one that harmoniously blends modern sophistication with its rich heritage. The refreshed identity reflects the company’s forward-thinking ethos, underscoring its commitment to innovation, sustainability, and excellence in design and manufacturing.
The evening’s highlight was the formal announcement of Sky Jewellery Park, a pioneering manufacturing hub that is poised to revolutionize jewellery production in India. Set to span a massive 5,40,000 square feet, the facility will boast a production capacity of 4.5 tonnes per month, making it the largest of its kind in the nation.
What sets Sky Jewellery Park apart is its integration of artificial intelligence (AI) across all phases of manufacturing — from design optimization and prototyping to quality control and logistics. This marks a significant shift in the traditionally craft-driven jewellery industry, offering an unprecedented blend of automation, precision, and artisanal craftsmanship.
Speaking at the event, senior leadership emphasized how the rebranding aligns with India’s larger economic and cultural narrative, echoing the “Make in Bharat” vision that champions homegrown innovation and global competitiveness.

Mangesh Chauhan, Managing Director & Chief Financial Officer- Sky Gold & Diamonds, said, “This success story wouldn’t have been possible without the unwavering support of our stakeholders, our loyal customers, and our dedicated employees. To our customers—thank you for trusting us to be a part of your journey.To our employees—you are the backbone of Sky, and your hard work is what keeps us moving forward. And to all our stakeholders—thank you for believing in our vision and standing by us through every phase.Sky Gold & Diamonds is not just a company—it’s a family, a legacy, and a movement.”
Darshan Chauhan – Wholetime Director, Sky Gold & Diamonds, speaking at the launch said “At Sky, customer service isn’t a department—it’s our DNA. Whether it’s a boutique client or a large retailer, we treat every order with the same level of care and commitment. We believe in co-creation, understanding our clients’ vision, and helping them bring it to life with Indian craftsmanship and global appeal. Today, as we grow, we’re taking Sky Gold & Diamonds beyond borders.Our upcoming office in Dubai is a strategic step to serve our international clientele faster, better, and more personally.But we’re not stopping there—we plan to expand our global footprint, bringing Indian jewellery to every corner of the world.”


Mahendra Chauhan, WholetimeDirector, Sky Gold & Diamonds said “At Sky Gold & Diamonds, we are proud to unveil a state-of-the-art manufacturing facility that sets new global standards.Equipped with the best-in-class machinery, cutting-edge tools, and a world-class design team, this facility is built to serve every jewellery need.From precision craftsmanship to large-scale production, we ensure speed, quality, and creativity at every step. Our goal is to make Sky not just a manufacturer, but a trusted global partner.With this world-class setup, we are ready to take Indian jewellery craftsmanship to the world stage, proudly representing “Make in Bharat for the World.”
Akash Talesara, President- Sky Gold & Diamonds, said “For years, India has been seen as a traditional jewellery hub—but now, we’re rewriting the narrative. Our factory will position India as a global manufacturing powerhouse, on par with the best in the world.It’s about elevating trust, transparency, turnaround, and trendsetting—all under one roof. Whether it’s gold, diamond, studded, antique, or bridal, we’re building a platform where every category is catered to with perfection.From design to dispatch, everything will be under our control—ensuring speed, quality, and customization.”

The facility is being developed with a keen focus on sustainability, ensuring energy-efficient operations, ethical sourcing, and eco-friendly practices, aligning with global standards and consumer expectations. It will also generate substantial employment, training, and skill development opportunities for the local workforce.
The announcement of Sky Jewellery Park is not just a milestone for Sky Gold & Diamonds, but a transformative development for the Indian gem and jewellery sector. By leveraging cutting-edge AI and modern infrastructure while retaining the finesse of Indian craftsmanship, the company aims to strengthen India’s position as a global leader in jewellery manufacturing and exports.
Industry observers view this as a bold and timely step, especially as Indian jewellers face increasing demand for speed, quality, and transparency in both domestic and international markets. The Sky Jewellery Park is expected to accelerate innovation, reduce lead times, and enhance production scalability, setting new benchmarks for the industry.
As the lights dimmed on a glittering evening of celebration and vision, the message from Sky Gold & Diamonds was clear: the future of Indian jewellery is here, and it is bold, beautiful, and built with purpose. With a fresh brand identity and a game-changing AI-powered infrastructure on the horizon, Sky Gold & Diamonds is not just responding to industry evolution — it is shaping it.
National News
Zithara.AI Partners With Tyaani Jewellery To Enable Smarter Customer Engagement
Collaboration to leverage AI native CRM capabilities for personalised customer interactions and stronger customer relationships
Zithara.AI, an AI native customer engagement platform for offline retailers, has partnered with Tyaani Jewellery by Karan Johar to strengthen customer engagement through technology and data driven insights across the brand’s retail operations.
Through the partnership, Tyaani Jewellery will leverage Zithara.AI’s AI native CRM platform to bring greater structure to customer engagement and relationship management. The platform will enable the brand to organise customer information, understand engagement patterns, and create a more connected view of customer interactions. The platform will help Tyaani Jewellery strengthen its approach to customer engagement by enabling more structured and data driven interactions with its customers.
The collaboration is aimed at helping Tyaani Jewellery build stronger relationships with customers beyond individual transactions while creating greater opportunities to increase sales and repeat purchases. By using customer insights to identify relevant engagement opportunities, the platform will support the brand in following up with potential customers, re engaging existing customers and delivering more personalized communication based on customer preferences and purchase behaviour. This can help improve customer conversions, strengthen retention and enable retail teams to turn customer data into actionable insights that contribute to increased sales, stronger customer lifetime value and long term revenue growth.
Speaking about the partnership Manraj Singh, Chief Marketing Officer, Tyaani Jewellery said:

“Jewellery is a highly personal category, and the relationship between a brand and its customer extends well beyond a single purchase. As customer expectations evolve, it is important for us to understand their preferences and interactions better and use that understanding to create more meaningful experiences. Our association with Zithara.AI will help us bring greater intelligence and personalisation into our customer engagement, while enabling us to build stronger and more lasting relationships with our customers.”
Varun Kashyap, Co-Founder, Zithara.AI, said:
“Tyaani Jewellery has created a distinctive identity in the contemporary jewellery space, and its approach to engaging with modern consumers makes this partnership particularly meaningful for us. We see a strong opportunity to help the brand make better use of customer data and translate those insights into relevant, timely and personalised engagement. Our platform is designed to help retailers strengthen relationships throughout the customer journey rather than limit engagement to the point of purchase.”

Sridevi Reddy, Co-founder, Zithara.AI, added:

“Customer engagement in jewellery retail is increasingly about understanding the individual behind every transaction. With AI native capabilities, retailers can move from broad based communication towards experiences that are more relevant to customer preferences, behaviour and purchase journeys. Through our partnership with Tyaani Jewellery, we aim to support the brand in creating a more connected and intelligent customer engagement framework at scale.”
The partnership reflects the growing role of AI and customer data in shaping the next phase of jewellery retail, where personalised engagement and long term customer relationships are becoming increasingly important. Through the collaboration, Tyaani Jewellery and Zithara.AI aim to create a more connected and data driven approach to customer engagement that supports stronger relationships and the brand’s continued retail growth.
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