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Signet-owned Ernest Jones rolls out free lab-grown diamond ring offer for Valentine’s Day

UK jeweller links natural diamond purchases with complimentary lab-grown rings worth up to £2,000

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UK-based jewellery retailer Ernest Jones, part of the Signet Jewelers group, has introduced a Valentine’s Day promotion that pairs natural diamond purchases with complimentary lab-grown diamond rings.

Under the limited-period offer, customers who spend £1,500 or more on selected natural diamond jewellery will receive a free lab-grown diamond ring featuring a 1-carat stone, valued at £1,000. Shoppers spending £2,500 or above will receive a larger 2-carat lab-grown diamond ring worth up to £2,000.

The promotion is available both online and in Ernest Jones stores across the UK, subject to stock availability. The retailer has clarified that the offer does not apply to items already on sale and will run only while supplies last, without disclosing the number of units allocated for the campaign.

Ernest Jones has also stated that if a customer returns the original natural diamond purchase, the complimentary lab-grown ring must be returned as well, reinforcing the conditional nature of the Valentine’s Day offer.

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International News

GIA Celebrates America’s 250th Anniversary With Special Red, White and Blue Gem Showcase

Through This Curated Exhibition, GIA Highlights The Scientific, Historical and Artistic Dimensions Of Gemstones While Commemorating A Major Milestone In American History.

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The Gemological Institute of America (GIA) has assembled a distinctive collection of red, white and blue gemstones and pearls to mark the 250th anniversary of the United States. The showcase demonstrates the remarkable diversity of gem materials and highlights how crystal structures, trace elements and natural formation processes influence colour and appearance.

The collection presents a patriotic palette through an array of rare and notable gemstones. Featured in the red category are ruby, red spinel, rhodochrosite and red beryl. A standout exhibit is a finely carved ruby portrait of Abraham Lincoln, underscoring the artistic possibilities of gemstone carving. The display also includes red beryl, one of the world’s rarest gemstones, which is commercially mined only at Utah’s Ruby Violet Mine.

Representing the white and colourless segment are zircon, beryllonite, apophyllite and pearls. Colourless zircon is renowned for its exceptional brilliance and fire, while beryllonite from Maine adds a uniquely American element to the collection. Natural pearls further enrich the display, showcasing the fascinating biomineralisation process through which they are formed inside mollusks.

The blue section features blue spinel, dumortierite, euclase and benitoite. Among these, benitoite holds special significance as California’s state gemstone. First discovered in 1907 and officially designated as the state gem in 1985, benitoite is celebrated for its vivid blue colour and striking sparkle. Despite extensive study, scientists have yet to fully determine the cause of its distinctive hue.

Through this curated exhibition, GIA highlights the scientific, historical and artistic dimensions of gemstones while commemorating a major milestone in American history.

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