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Raniwala 1881 Partners with Francorp to Scale Retail Footprint Through Franchising

The iconic Jaipur-based jewellery house adopts FOFO and FOCO models to expand across India while preserving its royal heritage and artisanal legacy

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Raniwala 1881, the luxury jewellery brand rooted in Jaipur’s rich heritage, has announced a strategic alliance with Francorp, the franchising advisory arm of Franchise India Group, to fuel its next phase of growth through a structured franchise model.

This partnership marks a significant milestone for the 140-year-old brand as it seeks to expand its retail footprint across India while staying true to its legacy of regal design and meticulous craftsmanship.

Under the agreement, Raniwala 1881 will implement both Franchise-Owned, Franchise-Operated (FOFO) and Franchise-Owned, Company-Operated (FOCO) models. These formats aim to offer opportunities for entrepreneurs and investors to be part of the evolution of one of India’s most prestigious fine jewellery brands.

“Our jewellery is more than just adornment; it is a representation of centuries-old craftsmanship and a deep-rooted heritage,” said Abhishek Raniwala, Managing Director of Raniwala 1881. “With the growing demand for handcrafted Polki and Jadau jewellery, this partnership with Francorp allows us to expand while preserving our brand’s exclusivity.”

Founded in the 19th century by Rai Bahadur Champalal of Beawar, the brand carries a legacy dating back to the British era, when the family was honored with the title “Raniwala.” The brand continues to be a trusted name in bridal jewellery, known for its 18-karat gold Polki pieces that appeal to both Gen Z and Millennial audiences.

Over the years, Raniwala 1881 has also collaborated with some of India’s top fashion designers, including Sabyasachi Mukherjee, Manish Malhotra, and Rahul Mishra, reinforcing its place at the intersection of heritage and high fashion.

The shift toward franchising comes as India’s jewellery market undergoes a transformation, with consumers increasingly gravitating toward branded, story-driven luxury pieces that offer authenticity and traceability.

Francorp will help guide Raniwala 1881’s expansion across metro cities and fast-growing luxury markets, ensuring a consistent retail experience that honors the brand’s heritage.

“Luxury retail is evolving rapidly, and heritage brands like Raniwala 1881 are leading the way in strategic expansion while maintaining timeless elegance and exclusivity,” said Gaurav Marya, Chairman of Franchise India Group. “Franchising provides an effective model to scale without compromising brand integrity. With FOFO and FOCO formats, we’re introducing a new dimension to luxury jewellery retail in India.”

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National News

Government adds 7 new districts  for mandatory gold hallmarking, taking total to 380

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New Delhi, March 5, 2026 — In a decisive step towards fortifying consumer safeguards and elevating transparency in the precious metals ecosystem, the Central Government has promulgated the Hallmarking of Gold Jewellery and Gold Artefacts (Amendment) Order, 2026, effective March 2, 2026. This pivotal amendment, issued by the Ministry of Consumer Affairs, Food and Public Distribution and published in the Official Gazette, revises the territorial annexure originally established under the 2020 Hallmarking Order.

The notification substitutes the prior district schedule with an optimized, expanded framework, progressively incorporating additional jurisdictions to achieve broader nationwide coverage. As part of the sixth phase of phased implementation, this update integrates seven new districts—Rupnagar (Punjab), Banda (Uttor Pradesh), Beed (Maharashtra), Gomati (Tripura), Katihar (Bihar), Beawar (Rajasthan), and Neemuch (Madhya Pradesh)—elevating the total number of districts under mandatory BIS hallmarking to 380.

This calibrated expansion aligns with the Bureau of Indian Standards (BIS) Act, 2016, and follows extensive stakeholder consultations, underscoring the Government’s commitment to public interest priorities. In notified districts, all gold jewellery and artefacts must now bear the authoritative BIS hallmark, encompassing the BIS logo, precise purity grade (covering 14K to 24K caratages), and requisite identification marks. This standardized certification mechanism effectively mitigates adulteration risks, empowers informed consumer decision-making, and fosters greater accountability across the gold value chain.

Building on successive amendments—including the most recent prior update in July 2025—the 2026 Order accelerates the phased mandate initiated in 2021, transitioning from initial coverage of 256 districts towards comprehensive penetration in tier-2 and tier-3 markets. The initiative reinforces trust in domestic gold transactions amid elevated commodity prices and positions India’s jewellery sector for enhanced global competitiveness through uniform quality assurance protocols.

Industry participants in the newly designated districts are advised to expedite alignment with BIS certification and assaying requirements to ensure seamless compliance and uninterrupted operations.

This forward-looking regulatory measure reaffirms the Government’s proactive stance in delivering value-driven consumer protection while driving sustainable growth in one of India’s cornerstone retail and cultural sectors.

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