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Raniwala 1881 Partners with Francorp to Scale Retail Footprint Through Franchising

The iconic Jaipur-based jewellery house adopts FOFO and FOCO models to expand across India while preserving its royal heritage and artisanal legacy

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Raniwala 1881, the luxury jewellery brand rooted in Jaipur’s rich heritage, has announced a strategic alliance with Francorp, the franchising advisory arm of Franchise India Group, to fuel its next phase of growth through a structured franchise model.

This partnership marks a significant milestone for the 140-year-old brand as it seeks to expand its retail footprint across India while staying true to its legacy of regal design and meticulous craftsmanship.

Under the agreement, Raniwala 1881 will implement both Franchise-Owned, Franchise-Operated (FOFO) and Franchise-Owned, Company-Operated (FOCO) models. These formats aim to offer opportunities for entrepreneurs and investors to be part of the evolution of one of India’s most prestigious fine jewellery brands.

“Our jewellery is more than just adornment; it is a representation of centuries-old craftsmanship and a deep-rooted heritage,” said Abhishek Raniwala, Managing Director of Raniwala 1881. “With the growing demand for handcrafted Polki and Jadau jewellery, this partnership with Francorp allows us to expand while preserving our brand’s exclusivity.”

Founded in the 19th century by Rai Bahadur Champalal of Beawar, the brand carries a legacy dating back to the British era, when the family was honored with the title “Raniwala.” The brand continues to be a trusted name in bridal jewellery, known for its 18-karat gold Polki pieces that appeal to both Gen Z and Millennial audiences.

Over the years, Raniwala 1881 has also collaborated with some of India’s top fashion designers, including Sabyasachi Mukherjee, Manish Malhotra, and Rahul Mishra, reinforcing its place at the intersection of heritage and high fashion.

The shift toward franchising comes as India’s jewellery market undergoes a transformation, with consumers increasingly gravitating toward branded, story-driven luxury pieces that offer authenticity and traceability.

Francorp will help guide Raniwala 1881’s expansion across metro cities and fast-growing luxury markets, ensuring a consistent retail experience that honors the brand’s heritage.

“Luxury retail is evolving rapidly, and heritage brands like Raniwala 1881 are leading the way in strategic expansion while maintaining timeless elegance and exclusivity,” said Gaurav Marya, Chairman of Franchise India Group. “Franchising provides an effective model to scale without compromising brand integrity. With FOFO and FOCO formats, we’re introducing a new dimension to luxury jewellery retail in India.”

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National News

Shankesh Jewellers Ltd Listed On The BSE At Rs 102.30 At A Premium Of Rs 9.30

The Positive BSE Debut Comes Against The Backdrop Of Continued Investor Interest In Jewellery and Consumer-Focused Businesses.

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Shankesh Jewellers Ltd  made a strong debut on the Bombay Stock Exchange (BSE), with its shares opening at Rs 102.20, registering a gain of Rs 9.20, or 9.89%, over its issue price of Rs 93 per share.

Following the positive opening, the stock continued to attract buying interest and was trading at Rs 107.04, up Rs 14.04, or 15.10%, from the issue price. During the trading session, the scrip touched an intraday high of Rs 110.99 and a low of Rs 98.30. Around 30.10 lakh shares had been traded on the counter, indicating active investor participation following the listing.

The company’s public offering had received a positive response from investors. The issue was open for subscription from August 18 to August 20, 2026, and was subscribed 2.80 times. The company had fixed the issue price at Rs 93 per share, at the upper end of its price band of Rs 88–93 per share

The strong listing performance reflects the market’s positive response to Shankesh Jewellers and its business positioning in the organised jewellery segment. The company is engaged in the business of handcrafted gold jewellery, with a focus on creating customised jewellery solutions for its clients.

Shankesh Jewellers caters to customers seeking jewellery that combines traditional craftsmanship with personalised design. Its customisation services allow customers to participate in the design process and obtain jewellery tailored to their individual preferences, occasions and requirements.

The company’s focus on handcrafted gold jewellery places it within a segment where design, craftsmanship and customer relationships remain important differentiators. With consumers increasingly seeking personalised and distinctive jewellery, customisation has emerged as an important part of the jewellery-buying experience.

The positive BSE debut comes against the backdrop of continued investor interest in jewellery and consumer-focused businesses. The 15.10% gain over the issue price on the first trading day marks a strong beginning for Shankesh Jewellers as a listed company and puts the spotlight on its future growth prospects, business expansion and ability to build on its established jewellery operations.

The listing also provides the company with greater visibility in the capital markets while giving investors an opportunity to participate in its growth journey. Market participants will now track the company’s financial performance, expansion plans, operating margins and demand for handcrafted and customised gold jewellery as key indicators of its post-listing performance.

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