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Raniwala 1881 Partners with Francorp to Scale Retail Footprint Through Franchising

The iconic Jaipur-based jewellery house adopts FOFO and FOCO models to expand across India while preserving its royal heritage and artisanal legacy

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Raniwala 1881, the luxury jewellery brand rooted in Jaipur’s rich heritage, has announced a strategic alliance with Francorp, the franchising advisory arm of Franchise India Group, to fuel its next phase of growth through a structured franchise model.

This partnership marks a significant milestone for the 140-year-old brand as it seeks to expand its retail footprint across India while staying true to its legacy of regal design and meticulous craftsmanship.

Under the agreement, Raniwala 1881 will implement both Franchise-Owned, Franchise-Operated (FOFO) and Franchise-Owned, Company-Operated (FOCO) models. These formats aim to offer opportunities for entrepreneurs and investors to be part of the evolution of one of India’s most prestigious fine jewellery brands.

“Our jewellery is more than just adornment; it is a representation of centuries-old craftsmanship and a deep-rooted heritage,” said Abhishek Raniwala, Managing Director of Raniwala 1881. “With the growing demand for handcrafted Polki and Jadau jewellery, this partnership with Francorp allows us to expand while preserving our brand’s exclusivity.”

Founded in the 19th century by Rai Bahadur Champalal of Beawar, the brand carries a legacy dating back to the British era, when the family was honored with the title “Raniwala.” The brand continues to be a trusted name in bridal jewellery, known for its 18-karat gold Polki pieces that appeal to both Gen Z and Millennial audiences.

Over the years, Raniwala 1881 has also collaborated with some of India’s top fashion designers, including Sabyasachi Mukherjee, Manish Malhotra, and Rahul Mishra, reinforcing its place at the intersection of heritage and high fashion.

The shift toward franchising comes as India’s jewellery market undergoes a transformation, with consumers increasingly gravitating toward branded, story-driven luxury pieces that offer authenticity and traceability.

Francorp will help guide Raniwala 1881’s expansion across metro cities and fast-growing luxury markets, ensuring a consistent retail experience that honors the brand’s heritage.

“Luxury retail is evolving rapidly, and heritage brands like Raniwala 1881 are leading the way in strategic expansion while maintaining timeless elegance and exclusivity,” said Gaurav Marya, Chairman of Franchise India Group. “Franchising provides an effective model to scale without compromising brand integrity. With FOFO and FOCO formats, we’re introducing a new dimension to luxury jewellery retail in India.”

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National News

MCX gold rate falls below Rs.1.61 lakh, silver slips 1% on strong dollar

Rising US Dollar Index and higher US 10‑Year Treasury Yield weigh on bullion as Multi Commodity Exchange gold dips below ₹1.61 lakh and silver declines despite ongoing US–Iran tensions.

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Gold and silver prices in India opened lower on Monday, following weakness in international bullion prices as a stronger dollar weighed on the prices of precious metals.

MCX gold rate today for April futures contracts opened 0.6% lower at Rs. 1,60,651 per 10 grams as against its previous close of Rs.1,61,634 level. MCX silver price for May futures contracts opened 0.29% lower at Rs. 2,67,497 per kilogram as against its previous close of Rs. 2,68,285 level. Selling pressure intensified and MCX gold and MCX silver prices were trading over 1%3.1 Dollar Strength

The US Dollar Index (DXY) rose to 99.695, hovering near a three-month high reached the prior week. Since bullion is priced in dollars globally, a stronger greenback makes gold and silver more expensive in local currencies, suppressing international demand and exerting downward pressure on prices.

US 10-year Treasury yields climbed to a near one-month high, elevating the opportunity cost of holding non-yielding assets such as gold. Investors rotating into higher-yielding fixed-income instruments contributed to the sell-off in precious metals.

A sharp rise in crude oil prices has reignited inflation concerns, causing markets to revise downward their expectations for near-term interest rate reductions by the US Federal Reserve. Delayed rate-cut prospects are bearish for gold, which typically benefits from lower real interest rate environments.

The ongoing US-Iran conflict in the Middle East escalated further during the reporting period. Iran named Mojtaba Khamenei to succeed his father Ali Khamenei as supreme leader, adding an additional layer of geopolitical uncertainty. Paradoxically, while geopolitical risks are traditionally positive for safe-haven assets like gold, the stronger dollar and rate-cut repricing dominated market sentiment, offsetting any safe-haven premium.

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