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Raniwala 1881 Partners with Francorp to Scale Retail Footprint Through Franchising

The iconic Jaipur-based jewellery house adopts FOFO and FOCO models to expand across India while preserving its royal heritage and artisanal legacy

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Raniwala 1881, the luxury jewellery brand rooted in Jaipur’s rich heritage, has announced a strategic alliance with Francorp, the franchising advisory arm of Franchise India Group, to fuel its next phase of growth through a structured franchise model.

This partnership marks a significant milestone for the 140-year-old brand as it seeks to expand its retail footprint across India while staying true to its legacy of regal design and meticulous craftsmanship.

Under the agreement, Raniwala 1881 will implement both Franchise-Owned, Franchise-Operated (FOFO) and Franchise-Owned, Company-Operated (FOCO) models. These formats aim to offer opportunities for entrepreneurs and investors to be part of the evolution of one of India’s most prestigious fine jewellery brands.

“Our jewellery is more than just adornment; it is a representation of centuries-old craftsmanship and a deep-rooted heritage,” said Abhishek Raniwala, Managing Director of Raniwala 1881. “With the growing demand for handcrafted Polki and Jadau jewellery, this partnership with Francorp allows us to expand while preserving our brand’s exclusivity.”

Founded in the 19th century by Rai Bahadur Champalal of Beawar, the brand carries a legacy dating back to the British era, when the family was honored with the title “Raniwala.” The brand continues to be a trusted name in bridal jewellery, known for its 18-karat gold Polki pieces that appeal to both Gen Z and Millennial audiences.

Over the years, Raniwala 1881 has also collaborated with some of India’s top fashion designers, including Sabyasachi Mukherjee, Manish Malhotra, and Rahul Mishra, reinforcing its place at the intersection of heritage and high fashion.

The shift toward franchising comes as India’s jewellery market undergoes a transformation, with consumers increasingly gravitating toward branded, story-driven luxury pieces that offer authenticity and traceability.

Francorp will help guide Raniwala 1881’s expansion across metro cities and fast-growing luxury markets, ensuring a consistent retail experience that honors the brand’s heritage.

“Luxury retail is evolving rapidly, and heritage brands like Raniwala 1881 are leading the way in strategic expansion while maintaining timeless elegance and exclusivity,” said Gaurav Marya, Chairman of Franchise India Group. “Franchising provides an effective model to scale without compromising brand integrity. With FOFO and FOCO formats, we’re introducing a new dimension to luxury jewellery retail in India.”

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National News

The Solitaire Festival Of India Concludes; Bumper Prize Winner At Ranka Jewellers Wins XUV 7XO

TSFI Reached More Than 200+ Partner Jewellery Stores Across 100+ Cities

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A solitaire often becomes part of a moment that people cherish for years. Whether it marks a milestone, celebrates a relationship or is a personal choice, it often holds a special meaning for its wearer. Reflecting this sentiment, The Solitaire Festival of India (TSFI) 2026, hosted by Divine Solitaires, concluded on a celebratory note at Ranka Jewellers, Chinchwad, Pune, with the handover of the festival’s bumper prize.

Amardeep Jinde was felicitated as the TSFI 2026 bumper prize winner and received the keys to a brand-new XUV 7XO, bringing the nationwide festival to a memorable close.

Taking the Solitaire Experience Across India

This year, TSFI reached more than 200+ partner jewellery stores across 100+ cities. The festival offered customers an opportunity to explore solitaires through assured gifts, weekly draws and a national bumper prize, while encouraging informed buying through a focus on quality, certification and transparent pricing.

Retail partners such as Ranka Jewellers have played an important role in bringing TSFI to consumers. The bumper prize handover at its Chinchwad store marked the culmination of this year’s festival, bringing

the nationwide celebration to a close.

Speaking on the occasion, Jignesh Mehta, Founder & Managing Director, Divine Solitaires, said:

“At Divine Solitaires, we continuously look for ways to engage with our customers and create exciting experiences for them. TSFI is one such initiative that brings together customers and our retail partners across the country. As we bring this edition to a close at all over India, we are grateful to everyone who has been part of the journey. We look forward to bringing many more interesting initiatives and experiences to our customers in the future.”

Adding his perspective,. Tejpal Ranka, Owner, Ranka Jewellers, Chinchwad, Pune, said:

“It has been a very eventful year for us, and our long-standing association with Divine Solitaires has been fruitful. We have seen an increase in customer walk-ins, which has been encouraging for our business. Having the TSFI bumper prize winner emerge from our store is a matter of great pride for us. It is wonderful to see a customer from our store win a prize in a festival celebrated across India. We look forward to continuing our association with Divine Solitaires and being part of more such initiatives in the future.”

Divine Solitaires continues to focus on making solitaire buying more transparent through its 123-parameter Quality Guarantee, standardised pricing and consumer-focused post-purchase benefits.

As the brand looks ahead to Dhanteras and the festive buying season, Divine Solitaires aims to encourage more consumers to consider a solitaire for their first meaningful jewellery purchase through festive offers and engaging customer initiatives.

With its focus on quality, transparent pricing and consumer confidence, the brand aims to further strengthen its position in India’s solitaire jewellery market. Going forward, Divine Solitaires plans to introduce more initiatives that bring solitaires closer to consumers and make the buying experience more rewarding.

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