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Raniwala 1881 Partners with Francorp to Scale Retail Footprint Through Franchising

The iconic Jaipur-based jewellery house adopts FOFO and FOCO models to expand across India while preserving its royal heritage and artisanal legacy

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Raniwala 1881, the luxury jewellery brand rooted in Jaipur’s rich heritage, has announced a strategic alliance with Francorp, the franchising advisory arm of Franchise India Group, to fuel its next phase of growth through a structured franchise model.

This partnership marks a significant milestone for the 140-year-old brand as it seeks to expand its retail footprint across India while staying true to its legacy of regal design and meticulous craftsmanship.

Under the agreement, Raniwala 1881 will implement both Franchise-Owned, Franchise-Operated (FOFO) and Franchise-Owned, Company-Operated (FOCO) models. These formats aim to offer opportunities for entrepreneurs and investors to be part of the evolution of one of India’s most prestigious fine jewellery brands.

“Our jewellery is more than just adornment; it is a representation of centuries-old craftsmanship and a deep-rooted heritage,” said Abhishek Raniwala, Managing Director of Raniwala 1881. “With the growing demand for handcrafted Polki and Jadau jewellery, this partnership with Francorp allows us to expand while preserving our brand’s exclusivity.”

Founded in the 19th century by Rai Bahadur Champalal of Beawar, the brand carries a legacy dating back to the British era, when the family was honored with the title “Raniwala.” The brand continues to be a trusted name in bridal jewellery, known for its 18-karat gold Polki pieces that appeal to both Gen Z and Millennial audiences.

Over the years, Raniwala 1881 has also collaborated with some of India’s top fashion designers, including Sabyasachi Mukherjee, Manish Malhotra, and Rahul Mishra, reinforcing its place at the intersection of heritage and high fashion.

The shift toward franchising comes as India’s jewellery market undergoes a transformation, with consumers increasingly gravitating toward branded, story-driven luxury pieces that offer authenticity and traceability.

Francorp will help guide Raniwala 1881’s expansion across metro cities and fast-growing luxury markets, ensuring a consistent retail experience that honors the brand’s heritage.

“Luxury retail is evolving rapidly, and heritage brands like Raniwala 1881 are leading the way in strategic expansion while maintaining timeless elegance and exclusivity,” said Gaurav Marya, Chairman of Franchise India Group. “Franchising provides an effective model to scale without compromising brand integrity. With FOFO and FOCO formats, we’re introducing a new dimension to luxury jewellery retail in India.”

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National News

Jewellery That Honors Her Journey: Celebrating Women’s Day with Kalyan Jewellers

A curated Women’s Day edit by Kalyan Jewellers brings together bold diamond statements and heritage-inspired gold designs that celebrate women’s strength, individuality, and personal milestones.

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This Women’s Day, celebrate women who lead with strength, ambition, and unmistakable individuality. Curated by Kalyan Jewellers, this jewellery edit brings together bold diamond statements and heritage-inspired gold designs that reflect confidence, resilience, and self-assured elegance. Each piece is more than adornment it’s a tribute to her journey, her choices, and the power she wears with pride.

The Heritage Bloom Gold Pendant

A beautifully sculpted floral pendant in luminous yellow gold, enhanced with refined dual-tone detailing. Its layered petal form evokes growth, resilience, and enduring grace an ode to traditions that evolve with time. Thoughtfully crafted for versatility, this piece moves effortlessly from everyday elegance to meaningful occasions, making it perfect for the woman who cherishes her roots while confidently carving her own journey forward.

The Duality Grace Drop Necklace

A sleek, contemporary drop pendant crafted in warm rose gold, this design brings together the subtle glow of pearls and the refined sparkle of diamonds in a striking vertical silhouette. The diamond-accented bar flows seamlessly into a luminous pearl drop, creating a poised balance between softness and strength. Its elongated form flatters the neckline while retaining a clean, minimalist appeal making it equally suited for polished workwear and effortless evening looks. Representing harmony between grace and confidence, this necklace is designed for the woman who carries both with ease.

The Empowered Band Diamond Ring

A striking geometric ring crafted in luminous yellow gold, this design features a layered arrangement of diamonds set within a sculptural frame. The structured silhouette and clean lines lend it a bold, contemporary edge, while the clustered diamonds add depth and radiant brilliance. Designed to make a statement without overwhelming, this ring embodies confidence, resilience, and modern femininity perfect for women who lead with purpose, whether in everyday power dressing or standout occasions.

The Everyday Brilliance Diamond Tennis Bracelet

A continuous line of radiant diamonds set in yellow gold, this timeless tennis bracelet embodies understated luxury and enduring strength. Each precisely set stone creates a fluid rhythm of light, resting effortlessly on the wrist with refined elegance. Designed for seamless day-to-evening wear, it adds just the right touch of sparkle without ever overpowering the look. A symbol of quiet confidence and everyday victories, this piece celebrates the grace and resilience with which she moves through every role she owns.

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