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PNG Jewellers launches new festive collection ‘Saptam’ and ‘Eiina’ Brand Ambassador Madhuri Dixit unveils exclusive Diwali jewellery range

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After the overwhelming response to last year’s Festive collection, PNG Jewellers is excited to announce the launch of brand-new designs under their popular Saptam and Eiina collect Madhuri Dixit as the face of the campaign.

Saptam Collection, a line that celebrates the spirit of festivities through jewellery that reflects the seven emotions of the festival: joy, prosperity, love, unity, renewal, enthusiasm, and grace.

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The updated Eiina Collection, offers a fresh selection of natural diamond jewellery for those who prefer the brilliance of diamonds during Diwali. Designed to appeal to women looking for a bold yet sophisticated look, the Eiina Collection features elegant new pieces, from stunning earrings to intricate bracelets, allowing customers to celebrate the festival in dazzling style.

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Speaking about the campaign, Dr. Saurabh Gadgil, Chairman and Managing Director of PNG Jewellers, said, “Last year’s collections were incredibly well-received, and we are excited to continue that momentum by introducing new designs that encapsulate the festive emotions. Each piece in the Saptam and Eiina Collection has been carefully crafted to blend tradition with modernity, offering customers something truly unique.”

Adding her thoughts, Madhuri Dixit, the brand’s ambassador, remarked, “I’ve always admired the elegance and beauty of the Saptam and Eiina Collection, and the new designs this year are breathtaking. I believe these pieces will resonate deeply with women looking to add a touch of grace and celebration to their festive attire.”

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Both the Saptam and Eiina collections will be available across all 47 PNG Jewellers stores in Maharashtra and Goa, ensuring easy access for customers eager to explore these festive designs. PNG Jewellers has also introduced a special festive offer to make this festive season even more memorable for its customers. Shoppers can avail up to 30% off on gold jewellery-making charges and up to 100% off on diamond jewellery-making charges till 3rd November 2024.

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With Dusshera and Diwali just around the corner, PNG Jewellers offers a golden opportunity for customers to embrace the festive spirit through exquisite jewellery while enjoying attractive offers that make this the ideal time to invest in timeless pieces.

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ZOYA Creates A Cultural Moment For India Penelope Cruz Wears Atelier’s High Jewellery On The TIFF Red Carpet

The jewellery Atelier From The Tata Group Brings Colour and Craft Of India’s Rich Heritage To The Toronto International Film Festival.

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ZOYA, the luxury jewellery atelier from the Tata Group, created a significant cultural moment for India this evening as Academy Award winner Penelope Cruz walked the Red Carpet for her film’s screening at TIFF in the atelier’s High Jewellery, presenting the colour and craft of India’s rich jewellery heritage on a global stage.

ZOYA’s wearable art celebrates a woman’s journey towards her authentic self, expressed through a distinctive design language deeply rooted in the elemental feminine inspired by the craft and cultural richness of India. It is this spirit that comes alive in ZOYA’s upcoming High Jewellery collection, a sensory journey through one of India’s most enduring treasures: its spices. A familiar note becomes a passage into memory and ritual, awakening the many facets of her: curious, playful, spontaneous and deeply feminine. As these memories unfold, she reconnects with the woman within. She returns to herself. These familiar references are reimagined through natural gemstones, sculptural forms and intricate craftsmanship, creating a contemporary expression of India rendered in ZOYA’s distinctive design language.

For the Toronto International Film Festival, Penélope Cruz offers an early glimpse of the collection, bringing ZOYA’s evocative stories of India to the international red carpet.

REKINDLE NECKLACE BY ZOYA:

The Rekindle Necklace by ZOYA, reimagines the eternity silhouette in a radiant composition of 19 carats of golden heliodor, glowing with the rich, turmeric-like warmth of India’s spice traditions. Encircling the central gemstones, yellow and pink Sapphires create a vibrant chromatic dialogue, their saturated hues amplifying the heliodor’s golden intensity. Worn close to her, each jewel becomes a talisman of self-celebration, honouring the memories that make her unmistakably who she is.

Sculpted forms flow into a fluid lattice, framing each gemstone with a sense of movement and rhythm. The open-back construction allows light to pass through the heliodors, revealing their depth and setting their inner brilliance aglow. An alchemy of inherited form and contemporary expression, the composition brings together the warmth of the stone with the freshness of a distinctly modern colour language. Fluid sculptural forms frame the gemstones, allowing colour and light to move across the jewel with quiet vibrancy.

Inspired by turmeric’s golden warmth and the exuberant colours of India, Rekindle transforms an enduring silhouette into a bold expression of contemporary high jewellery. More than 1,200 hours of master craftsmanship bring the intricate composition to life, creating a jewel of extraordinary radiance, sensuality and presence.

WILDFLOWER HEART RING BY ZOYA:

For Penélope’s ring, ZOYA draws inspiration from the untamed beauty of wildflowers that blossom where they stand. At its centre, a magnificent 13-carat Amethyst commands attention in ZOYA’s signature Bloom Cut™, its intricate, spiralling facets capturing light with extraordinary depth and brilliance. Perfected over nearly a year of experimentation and precision cutting, the proprietary cut transforms the gemstone into a luminous, sculptural bloom. A cascade of Pink Sapphires and Diamonds unfurls around the vivid violet centre, creating a dramatic halo of colour, movement and light. Each bloom becomes a symbol of the heroine’s journey, unapologetically herself and truly alive.

ICONIC LATTICE BANGLE BY ZOYA

The Iconic Lattice Bangle by ZOYA celebrates the artistry of a gold lattice, illuminated by brilliant-cut diamonds and crowned with flawless emerald-cut tanzanites at its chamfered ends.

AMANPREET AHLUWALIA, BUSINESS HEAD, ZOYA:

“We believe the future of luxury will be defined by originality, by Houses that have the courage to develop a language entirely their own. TIFF is a beautiful expression of that belief for ZOYA. We have always wanted to create meaningful jewellery rooted in our own cultural stories, with a distinctive language of colour, design and craft, while speaking to the woman of today. Seeing Penélope Cruz wear ZOYA on this global stage feels like an affirmation of that creative conviction.

It is a moment where our language meets the world, not simply to be seen, but to add something distinctive to the conversation.”

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