Kalyan Jewellers, one of India’s largest and most-trusted jewellery brand, today launched its all-new showroom at Phoenix Marketcity, Mumbai. Bollywood Actor Tabu inaugurated the showroom, which features an extensive range of designs from various collections of Kalyan Jewellers. The event drew an enthusiastic crowd, and the warm welcome added vibrant energy to the showroom launch, reflecting the excitement and anticipation surrounding the occasion.

Addressing the crowd, Bollywood Actor Tabu said, “I am delighted to be here today for the inauguration of the new Kalyan Jewellers showroom. It is a privilege to represent Kalyan Jewellers, a brand deeply rooted in the values of trust, transparency, and customer focus. I am confident that our patrons will warmly embrace Kalyan Jewellers, appreciating not only the exceptional service but also the wide array of jewellery collections we offer.”

Commenting on the new showroom, Ramesh Kalyanaraman, Executive Director, Kalyan Jewellers, said, “With the launch of our all new Kalyan Jewellers showroom in Mumbai, our goal is to create a comprehensive ecosystem that addresses the unique needs of our customers, elevating their shopping experience. We are committed to continuously evolving, delivering a world-class ambiance while upholding the brand’s core values of trust and transparency. At Kalyan Jewellers, we will continue to offer a wide range of exquisite and distinctive jewellery designs, with a strong emphasis on quality and exceptional service.”

Celebrating the launch, Kalyan Jewellers has announced 25% off on making charges, with double the offer on purchases above Rs. 2 lakhs*. The Kalyan Special Gold Board Rate the lowest in the market and standardized across all company showrooms – will also apply to these jewellery purchases. These offers are valid for a limited period only.

Patrons will also receive Kalyan Jewellers’ 4-Level Assurance Certificate, which guarantees purity, free lifetime maintenance of ornaments, detailed product information, and transparent exchange and buy-back policies. This certification reflects the brand’s commitment to offering the very best to its loyal customers.

The showroom will also stock Kalyan’s popular house brands, including Muhurat (Wedding Jewellery Line), Mudhra (Handcrafted Antique Jewellery), Nimah (Temple Jewellery), Glo (Dancing Diamonds), Ziah (Solitaire-like Diamond Jewellery), Anokhi (Uncut Diamonds), Apoorva (Diamonds for Special Occasions), Antara (Wedding Diamonds), Hera (Daily Wear Diamonds), Rang (Precious Stones Jewellery), and the recently launched Lila (Coloured Stones and Diamond Jewellery).

Limelight Diamonds, India’s largest lab grown diamond jewellery brand, expanded its footprint in Gujarat with the launch of a brand-new store in Vadodara. The stylish celebration was led by none other than Gujarati cinema’s heartthrob, Malhar Thakar, who inaugurated the space in the presence of Mr. Nirav Bhatt, Co-partner, Limelight Diamonds; Mr. Rohit Chokshi, Franchise Partner; and the Limelight leadership team.

Located at Ocean Complex, Vikram Sarabhai Marg, the store is a reflection of Limelight’s modern philosophy – blending clean design, thoughtful curation, and an education-first approach to diamonds. To add to this celebration, the brand announced an exclusive opening offer: 15% off on diamonds, 15% off on making charges, and a FREE gold coin on purchases above ₹1 lakh, valid till 31^st July, 2025.

Admiring the Brand’s collection, Actor Malhar Thakar said, “I’ve always believed in meaningful style, and Limelight’s lab grown diamonds deliver that beautifully. These are 100% real and pure as well as stunning, smart, and proudly made in India. What excites me most is that the brand is also innovating for men, with elegant, bold designs that are wearable, timeless, and conscious. I’m proud to be a part of this movement towards luxury that makes a difference.”

Thoughtfully designed to reflect modern elegance and eco-conscious values, the new store promises a seamless, elevated shopping experience. With curated collections and a comprehensive introduction to the brilliance of lab-grown diamonds, it stands as Vadodara’s new destination for conscious sparkle.

“Opening our fourth store in Gujarat is a testament to the trust and growing demand we’re witnessing in this vibrant state,” said Pooja Sheth Madhavan, Founder & MD, Limelight Diamonds.
“Our vision has always been to make sustainable luxury mainstream, and cities like Vadodara are leading this change. We’re excited to deepen our presence here and bring a thoughtfully curated diamond experience to customers who value transparency, innovation, and elegance.”

The new store featuring certified lab grown diamonds boasts an exquisite collection of solitaire necklaces, bracelets, rings and earrings that perfectly blend new-age technology and traditional fine jewellery, establishing itself as the ultimate solitaire destination. While the aesthetic remains globally inspired and minimal, each store is tailored to the lifestyle and preferences of the local consumer, offering pieces that are both relevant and refined.

“Gujarat has been one of our strongest markets; the customer response here has been phenomenal,” said Nirav Bhatt, Co-partner, Limelight Diamonds. “Vadodara was a natural progression for us as we expand deeper into a state that truly appreciates quality and innovation. Opening our fourth store in Gujarat reinforces Limelight’s credibility as the country’s leading name in lab grown diamond jewellery.”

Additionally, the Brand’s customer services include design customisation, lifetime buyback, and a 100% exchange guarantee, along with value-protected complementary jewellery insurance and more, which further instils trust and confidence in the consumers visiting the store.

In the last two years, the Brand has seen rapid growth and has the widest reach in the country for lab grown diamond jewellery with a presence across 40+ cities, including Mumbai, Kolkata, Delhi, Jaipur, Varanasi, Hyderabad, Rajkot, Bangalore, Chennai, etc.

Leading silver jewellery brand Tribe Amrapali has launched its 34th retail destination at Pacific Mall in Tagore Garden, New Delhi. With this launch, the brand deepens its footprint in the capital city, offering New Delhi’s vibrant audience a closer and more immersive experience into its world of traditional-modern jewellery.

New Delhi, a melting pot of heritage and innovation, has long influenced Tribe Amrapali’s design language, from architectural motifs to regal nostalgia seen through a modern lens. The store opening at Pacific Mall celebrates this synergy, welcoming customers to explore a space where traditional artisanship meets everyday wearability.

With collections that feature everything from bold silver neckpieces and textured jhumkis to experimental ear cuffs and delicately crafted stackable rings, the new store reflects Tribe Amrapali’s philosophy – jewellery as a story-telling medium, rooted in culture and re-imagined for today.

Commenting on the new store launch, Akanksha Arora, CEO of Tribe Amrapali, said, “Opening our store at Pacific Mall, one of West Delhi’s most dynamic shopping destinations, is a natural step forward for Tribe Amrapali. Our Delhi patrons have always embraced the brand’s duality: where heritage meets the now. With this store, we aim to offer an inspiring retail experience that celebrates craftsmanship, community and contemporary Indian identity.”

The Pacific Mall store is designed to echo the brand’s signature aesthetic – artisanal, spirited, mirroring the stories carried in every handcrafted piece. From everyday elegance to statement styles, the store is intended to serve as a cultural pit stop for jewellery lovers and design enthusiasts alike.

As Tribe Amrapali continues to grow its retail presence across airports, high streets, and premium malls across India, each store stands for the brand’s commitment, i.e., celebrating Indian craftsmanship with a modern voice.

Started with an e-Store in March 2013, Tribe Amrapali branched off from the mother brand Amrapali, to create contemporary and affordable designs cultivated out of experimental design philosophy, primarily focusing on silver and gold-plated silver jewellery. It now has 34 stores across India.