Continuing its aggressive retail expansion for its contemporary sub-brand, Litestyle by PNG Jewellers celebrated the grand inauguration of its latest standalone store in the vibrant neighborhood of Aundh, Pune. Located at the prestigious Supercon Residency on ITI Road, the store was officially opened on March 17, 2026, marking a significant milestone in the brand’s mission to redefine everyday luxury.

The store was inaugurated by Vinod Chandwani, a key figure within the PNG leadership, amidst a gathering of loyal patrons and jewellery enthusiasts. The launch of the Aundh outlet aligns with the brand’s strategic roadmap to capture the burgeoning demand for minimalist, design-led fine jewellery among urban professionals and modern women.

Redefining the ‘Everyday’ Aesthetic

The new Aundh showroom showcases an extensive collection of 14K, 18K, and 22K gold, alongside a stunning range of diamond jewellery. Moving away from the traditional, heavy ceremonial pieces, Litestyle focuses on:

• Minimalist Designs: Sleek chains, stackable rings, and delicate pendants.
• Work-to-Evening Versatility: Pieces designed to transition seamlessly from a boardroom meeting to a social gathering.
• Affordability & Quality: Catering to a younger demographic (ages 25–40) who view jewellery as a personal style statement rather than just a long-term investment.

Exclusive Inaugural Benefits

To celebrate the launch, the Aundh store is offering a suite of consumer-centric benefits designed to provide maximum value:

1. Zero Deduction on Old Gold Exchange: Customers can upgrade their old gold for new, trendy Litestyle designs without any loss in value.
2. Additional 3% Benefit: An exclusive inaugural incentive for early shoppers to welcome them to the new location.
3. Special Discounts on Making Charges: In line with previous launches, the store is expected to offer competitive pricing to celebrate the festive season.