BrandBuzz
Jewelry Brand Treasures by Tiara Makes International Debut at London Fashion Week with POET-LAB Collaboration
Luxury jewellery brand Treasures by Tiara unveils its stunning collection in partnership with avant-garde fashion house POET-LAB, making waves at London Fashion Week.
Luxury jewellery brand Treasures by Tiara has celebrated its global debut at London Fashion Week, a milestone achieved just one year after the brand’s creation. In an exciting partnership with renowned fashion house POET-LAB, known for its avant-garde designs, Treasures by Tiara showcased an exceptional collection blending fine jewellery with high fashion. The pieces were thoughtfully crafted to complement POET-LAB’s bold aesthetic while standing as individual works of wearable art.
The exclusive collection featured a range of luxurious jewellery, including diamond-encrusted gold bracelets, a striking silver two-finger ring adorned with ruby, topaz, and sapphire, and a signature coin ring set with onyx and rubies. Statement earrings, embellished with semi-precious lemon topaz, citrine, baroque pearls, and diamonds, underscored the brand’s signature fusion of classic elegance and modern design.
Tiara Dhody, the Founder and Designer of Treasures by Tiara, expressed her enthusiasm for the collaboration, stating, “True creative partnerships happen when visions align, and that’s exactly what we found with POET-LAB. Their belief in merging art with craftsmanship resonates with our brand’s philosophy. I wanted Treasures by Tiara to be showcased in an environment where jewellery is more than just an accessory; it’s wearable art.”
Giuseppe Iaciofano, Director of Content and CEO of POET-LAB, echoed this sentiment, noting, “When we first saw Tiara’s creations, we were drawn to the strength and elegance each piece embodies. Her jewellery doesn’t just complement our designs—it elevates them, adding depth and narrative to our runway. Collaborating with Treasures by Tiara felt like a natural choice, as both brands share a commitment to pushing creative boundaries while honoring true craftsmanship.”
With its successful debut at London Fashion Week, Treasures by Tiara has firmly positioned itself as a luxury brand to watch on the global stage. As Tiara Dhody continues to innovate and redefine jewellery design, the future of the brand looks set to shine even brighter.
BrandBuzz
UNTAME Launches In India With Versatile Everyday Fine Jewellery
​UNTAME’s catalogue blends traditional hand-finishing with modern manufacturing techniques such as 3D printing, laser work, stamping, and channel-setting
Contemporary fine jewellery brand UNTAME has officially launched in India, debuting a portfolio of over 1,000 diamond designs tailored for daily wear. Led by founders Simoni and Sayam Shah and backed by five decades of industry heritage, the brand seeks to shift fine jewellery from special-occasion vaults into everyday wardrobes.

UNTAME’s catalogue blends traditional hand-finishing with modern manufacturing techniques such as 3D printing, laser work, stamping, and channel-setting. The product lineup emphasizes stackable, minimalist essentials—including delicate necklaces, chains, signets, tennis bracelets, and understated earrings—alongside bold statement pieces. In addition to ready-to-ship inventory, UNTAME offers bespoke customization with a four-to-six-week turnaround.
​To capture diverse consumer aesthetics, the debut features distinct sub-collections:
​HEIR: Distinctive, character-driven pieces designed to elevate daily outfits.
​Hip Hop: Bold, unconventional styles with a contemporary edge.
​Diwali Collection: A playful festive range inspired by the four suits of a card deck—Hearts, Diamonds, Clubs, and Spades.
​By prioritizing versatility and accessible luxury, UNTAME positions itself at the forefront of modern Indian jewellery consumption, catering to buyers seeking self-expression and effortless styling across all settings.
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