JB Insights
JAS 2025: India’s Premier B2B Jewellery Show Concludes in Jaipur with Grand Success!
India’s gems and jewellery industry once again asserted its global presence with grandeur and success as the Jewellers Association Jaipur hosted JAS – The Premium B2B Show 2025, a three-day event that has now cemented its status as one of the most prestigious B2B jewellery exhibitions in the country.
A Grand Opening
The three day show was inaugurated at Novotel Jaipur Convention Centre in the esteemed presence of Rajasthan’s Hon’ble Deputy Chief Minister Princess Diya Kumari and Chief Guest Mr. C.K. Venkataraman, Managing Director of Titan Company (Tanishq). With their presence, the show commenced energetically, witnessing participation from traders, dealers, brands, and designers from across India and abroad.
During the inauguration, the official magazine of the Jewellers Association Jaipur, “Gem World”, was unveiled amidst dignitaries and esteemed guests.
A landmark Memorandum of Understanding (MoU) Indian-Thai Chamber of Commerce (ITCC) was also signed during the inaugural ceremony – a pivotal step toward strengthening Indo-Thai collaboration in the gems and jewellery sector.
The MoU was signed between Jewellers Association Jaipur – represented by Alok Sonkhiya (President), Ashok Maheshwari (Convener, JAS), and Neeraj Lunawat (Hon. Secretary)
and Indian-Thai Chamber of Commerce (ITCC) – represented by Sushil Kumar Dhanuka (President), Amit Lal Singh (Hon. Secretary), Biren Surendra Parikh (Hon. Treasurer), Amit Barmiwal (Joint Hon. Secretary), Naveen Batwara (Executive Director – Membership), and Pawan Kumar Mishra (Executive Director – Gems & Jewellery Representation).
JAS 2025 recorded over 5,500 daily footfalls, with business delegates arriving from the USA, Germany, Middle East, London, Thailand, and Southeast Asia. Exhibitors got an excellent platform to interact with international buyers, which initiated trade deals worth crores. The Hosted Buyers Program brought together reputed retailers and dealers from across India, significantly expanding trade networks.
The highlighted eventof JASwas held on the evening of 5th July, the Jewellery Eminence Awards (JEA) 2025 and emerged as the most talked-about highlight of the show. This year’s theme, “Royale D’Art,” was a tribute to India’s regal heritage, dignity, and cultural pride.
Bollywood actress Shazahn Padamsee graced the gala night, adding sparkle to the celebration.
Alok Sonkhiya (President) welcomed all guests and extended heartfelt thanks to the sponsors.
During his address, he remarked: “We are part of a truly beautiful business – one that deals with nature’s rarest creations. We are connected with gems, which are limited editions of nature. First and foremost, we are lovers of gemstones, and that sentiment is the soul of our trade. Addressing the buyers he further mentioned that you have arrived at the right place. Jaipur is the world’s finest jewellery market with its variety, craftsmanship, and quality, the city has earned global distinction.”
Neeraj Lunawat (Hon. Secretary) and Ashok Maheshwari (Convener, JAS) also shared their thoughts and insights on the show’s success and the industry’s forward trajectory.
The highlight of the JEA Gala Night was the inspirational presence of Honourable Chief Minister of Rajasthan – Shri Bhajan Lal ji Sharma as a Chief guest.
Raju Mangodiwala (Vice President & Co-Convener, JAS) welcomed the Chief Minister and expressed the industry’s high expectations from the state government.
“We believe the Hon’ble CM will play a pivotal role in furthering the growth of our gems and jewellery sector,” he said.
Honourable Chief Minister of Rajasthan Shri Bhajanlal Sharma applauded the outstanding designs and innovation showcased, encouraging local talent.
He appreciated the innovations brought forth by the Jewellers Association Jaipur and said Jaipur truly deserves to be called the “Gem Capital of the World”. He also encouraged greater participation of women in the jewellery industry.
His presence elevated the prestige of the event and sent a strong message of the state government’s commitment and support to the jewellery sector. His appearance was highly inspiring for organisers, exhibitors, and the entire industry, sparking hope for future positive policies and support.
He also conferred the JEA Lifetime Achievement Award and JEA Artisans Awards, honouring the legendary individuals who have elevated the Indian jewellery industry to new heights.
During the night JEAwards were distributed across 15 major categories, recognizing excellence in design, innovation, and artistry.
Final Day Highlights
On 6th July, the final day of JAS 2025, new partnerships, innovation discussions, and trade deals continued to flourish.
Madan Rathore (President, BJP Rajasthan), Kusum Yadav (Mayor, Jaipur Heritage), and Balamukund Acharya (MLA, Hawa Mahal Constituency) visited the show and experinced the exhibits.
JAS 2025 reaffirmed that Jaipur is the heart of India’s jewellery industry, carving a strong identity on the global stage.
The Executive Committee of Jewellers Association Jaipur announced that the next edition of JAS – The Premium B2B Show 2026 will be held on 3rd, 4th & 5th July 2026.
All participants, buyers, and industry professionals are urged to mark these dates and prepare for an even grander show next year.
Education
The New-Age Jewellery Professional: Why Tech Education for Jewellery Industry is the Biggest Growth Driver
#JbExclusive
The jewellery industry is no longer defined by craftsmanship alone. Today, it sits at the intersection of design, technology, sustainability, finance, branding, and global trade. As consumer expectations evolve and competition intensifies, structured education and continuous skill development are emerging as the most powerful growth catalysts for the sector.
For a dynamic industry like India’s jewellery market, education is not optional — it is strategic.
From Karigar to Knowledge Professional
For decades, the backbone of the industry has been generational craftsmanship. While this legacy remains invaluable, modern jewellery businesses now demand professionals who understand:
- Gemology and diamond grading
- CAD and 3D jewellery design
- Retail management and consumer psychology
- Digital marketing and brand storytelling
- International trade compliance and tariffs
- ESG and sustainability frameworks
Institutions such as the Gemological Institute of America and the Indian Institute of Gems and Jewellery have played a key role in formalising education pathways, helping transform traditional artisans and retailers into globally competitive professionals.
Trend Watch: Rise of Tech-Integrated Learning
One of the strongest education trends shaping the industry is technology integration.
- CAD & CAM Training: Digital prototyping reduces costs and speeds up product development cycles.
- AI in Retail Forecasting: Data-driven inventory planning is replacing intuition-based buying.
- Blockchain Awareness: Traceability in diamonds and coloured gemstones is becoming a compliance requirement rather than a luxury.
- Lab-Grown Diamond Expertise: As lab-grown diamonds gain market share, understanding grading, pricing dynamics, and consumer positioning has become critical.
Educational programs now increasingly blend online modules with hands-on workshops, enabling faster upskilling for working professionals.
The Bridal Economy & Consumer Education
India’s bridal jewellery segment continues to drive demand, but the modern bride is informed and research-oriented. She compares:
- Natural vs lab-grown diamonds
- Hallmarking standards
- Ethical sourcing claims
- Design originality
Retailers who invest in staff education see higher trust conversion rates. Well-trained sales professionals are no longer “salespeople” — they are consultants guiding life-defining purchases.
Financial Literacy in Jewellery
Another emerging area is financial education within the industry itself. With gold functioning as both adornment and asset, professionals must understand:
- Gold monetisation frameworks
- Hedging strategies
- Commodity price cycles
- Working capital management
Structured knowledge helps businesses move from being inventory-heavy traders to strategically managed enterprises.
Sustainability & Responsible Sourcing
Global buyers increasingly demand proof of ethical sourcing and environmental compliance. Education around responsible mining practices, supply-chain transparency, and ESG reporting is becoming central to export competitiveness.
Industry bodies such as the Gem & Jewellery Export Promotion Council regularly conduct seminars and workshops to align Indian exporters with evolving global standards.
The Future: Hybrid Skills Will Win
The next generation jewellery professional will not be defined by a single skill. The future belongs to those who combine:
- Design sensibility
- Technical expertise
- Business acumen
- Digital fluency
- Ethical awareness
For a sector contributing significantly to India’s exports and employment, education is the bridge between heritage and high growth.
Knowledge is the new luxury. As the jewellery industry transitions into a more organised, tech-enabled, and globally integrated ecosystem, continuous learning will determine who leads and who lags. The sparkle of the future will not just come from diamonds — it will come from informed minds shaping the industry.
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.