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Indian Gold Industry announces  ‘Indian Association for Gold Excellence and Standards’ (IAGES) 

IAGES is self-regulatory organization (SRO) for the Indian gold industry, by the Indian gold industry that is supported by the WGC

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The Indian gold industry has today announced the formation of the Indian  Association for Gold Excellence and Standards (IAGES – pronounced as I-AAY-GES), a self regulatory organisation (SRO) created by the Indian gold industry, for the Indian gold industry and  supported by the World Gold Council.  

IAGES will aim at increasing consumer confidence and enhancing trust in the Indian gold industry  through encouraging adoption of fair, transparent and sustainable practices, regulatory compliance,  establishing code of conduct and introducing an audit framework – created by the Indian gold industry,  for the Indian gold industry across the entire industry value chain. It will be inspired by the World Gold  Council’s Retail Gold Investment Principles IAGES will aim to give gold providers a detailed set of  best practices and a road map for implementing them. 

IAGES will be formed by national industry associations including Indian Bullion and Jewellers  Association (IBJA), All India Gems and Jewellery Council of India (GJC) and Gem and Jewellery  Export Promotion Council (GJEPC) and supported by the World Gold Council.  

IAGES logo represents coming together of various stakeholders of the Indian industry for the greater  good of the gold industry and colour red denotes purity, commitment and represents India’s warm  diversified culture.  

IAGES will be independently governed and professionally managed. The Code of Conduct created by  it will be available for everyone from the industry, however, its adoption will be entirely voluntary. The  registrations for IAGES membership will be announced soon and the organisation will be operational  by early 2025. 

Sachin Jain, Regional CEO, India, World Gold Council, said, “The gold industry is integral to the  Indian economy, contributing approx. 2% to Indian GDP and 3-5mn in employment. The World Gold Council has been promoting a need for creating a Self-regulatory  organisation to promote adoption of best practices. The launch of IAGES marks a pivotal step towards enhancing trust for the Indian gold industry. Self-regulation will help empower stakeholders to build a  sustainable and trusted gold market. We  at the World Gold Council are fully committed to supporting IAGES. It is a unique initiative and global  gold industry will be watching it, it should help propel India’s gold market to global prominence.” 

Vipul Shah, Chairman, Gem and Jewellery Export Promotion Council (GJEPC), said, “The  formation of IAGES is a landmark achievement for the Indian gold industry. It underscores our collective  commitment to establishing the highest standards of ethics, transparency, and sustainability. By creating  a self-regulatory body, we are taking a proactive step to build trust and confidence among Govt.,  consumers, investors, and international stakeholders in the Indian gem & jewellery industry. IAGES will not only strengthen India’s position as a global gold hub but also drive innovation and growth within the  industry.

Saiyam Mehra, Chairman, All India Gems and Jewellery Council of India (GJC); “All India Gem &  Jewellery Domestic Council is honoured to be associated with the IAGES. IAGES is surely the need of the hour, and this collaboration  represents a significant step towards advancing the standards of excellence and transparency within  the gold industry in India.

Prithviraj Kothari, National President, India Bullion and Jewellers Association (IBJA); “The  establishment of IAGES marks a significant milestone for the Indian gold sector, showcasing our united  dedication to upholding the highest standards of integrity, transparency, and sustainability. Through the  creation of a self-regulating entity, we are proactively fostering trust and confidence among  governmental bodies, consumers, investors, and international partners within the Indian gem and  jewellery domain.

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JB Insights

Isha Ambani Turns Heads At Met Gala 2026 With Heirloom Diamonds and A Celebration Of Indian Craftsmanship

Her 200-Carat Diamond Necklace and Intricately Crafted Couture Looks Redefine Red Carpet Glamour With Art, Heritage, and Statement Jewellery At The Met Gala 2026.

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Day 1 – A Tribute to India in 26 States

Isha Ambani began her Met Gala 2026 appearances with a look that celebrated the diversity of India’s 26 states, turning the red carpet into a canvas of cultural storytelling. Her ensemble brought together elements inspired by regional textiles, crafts, and traditional artistry, reflecting the richness and unity of Indian heritage. Each detail was thoughtfully curated to represent different parts of the country, making the look not just fashion-forward but deeply symbolic. The styling highlighted intricate craftsmanship, vibrant textiles, and cultural motifs, setting the tone for her presence at this year’s theme, “Fashion is Art.”

Day 2- Jewellery Spotlight

Isha Ambani made a powerful statement at the 2026 Met Gala, marking her sixth appearance at fashion’s biggest night. Embracing the theme “Fashion is Art,” she delivered what is arguably her most extraordinary look to date—an ode to Indian heritage, craftsmanship, and couture at its finest.

At the heart of Isha Ambani’s ensemble was a breathtaking heirloom necklace from Nita Ambani’s personal collection. Featuring old-cut diamonds accumulated over the years, the piece totalled over 200 carats and was anchored by a striking 50-carat emerald at its centre. The jewellery not only elevated the look but also added a layer of legacy and timeless elegance, making it one of the most talked-about diamond moments on the red carpet.

The Look
Complementing the jewels was a custom couture saree by Gaurav Gupta, styled by Anaita Shroff Adajania. More than just attire, the saree was a work of art—crafted over 1,200 hours by more than 50 artisans. It featured hand-woven pure gold threads, pichwai-inspired hand-painted motifs, and intricate layers of Zardozi, Aari, and relief embroidery, drawing inspiration from ancient Indian frescoes. Adding a contemporary artistic touch, she carried a mango-shaped sculptural bag by Subodh Gupta, tying the look back to the evening’s theme.

From heirloom diamonds to couture craftsmanship, Isha Ambani’s Met Gala 2026 appearance was a seamless blend of jewellery, art, and heritage—setting a new benchmark for red carpet excellence while celebrating India’s rich cultural legacy on a global stage.

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