CaratLane – A TATA Product, India’s leading omnichannel jewellery retailer, simultaneously marked the debut of two exquisite collections—Sol & Luna—inspired by nature’s celestial wonders in their truest and most brilliant form. The collection launches, perfectly timed for the auspicious occasions of all the regional New Years and Akshaya Tritiya, beautifully capture the significance of new beginnings with their intricate designs.

Saumen Bhaumik, CEO & MD – CaratLane, remarked, “At CaratLane, we’re committed to making stunning jewellery. This festive season, we’re bringing 2 distinct collections – Sol and Luna, deeply symbolic of blending celestial grandeur embraced with prosperity and auspiciousness. Sol, the dawn of your brilliance is a tribute to new beginnings and endless possibilities. Inspired by the moon’s ever-changing beauty, Luna is a tribute to every phase of you. These collections perfectly reflect our vision of high-jewellery craftsmanship and everyday elegance, designed to be effortlessly wearable at accessible price points.”

Sol—crafted in 18KT yellow gold, SIFG diamonds & special-cut yellow gemstones—is inspired by the golden hues of sunrise and its reflection on the horizon. The designs embody the dawn of brilliance, marking an auspicious start to every journey, symbolising fresh opportunities captured through the brilliance of diamonds.

Luna, on the other hand, is inspired by the ever-changing phases of the moon, metaphorically representing the different sides and transformative journey of its wearer. Crafted in 18KT gold, the intricate diamond-studded designs capture the moon’s serene yet powerful aura, symbolizing elegance, resilience, and transformation. Luna is a timeless addition to any jewellery collection, embodying the essence of life’s cyclical changes.

To mark the launch of Sol & Luna, CaratLane is making a strong impact with a high-visibility campaign, ensuring these collections reach a wide audience. As an associate sponsor of the IPL, exclusively with Star Sports HD and JioHotstar, the brand is making a bold statement by showcasing its designs to millions of viewers. This is further amplified by strategic OOH ads in key markets and newspaper ads across The Times of India publication, ensuring maximum visibility and impact.

The collections are a masterful blend of celestial beauty and new beginnings, brought to life with exceptional craftsmanship in gold and diamonds – starting from ₹20,000. Currently, the brand is running a limited time festive offer, in which customers get 0.5g gold coin on every ₹30,000 worth of purchase. 

Kalyan Jewellers, one of India’s most trusted and leading jewellery companies, today opened two new showrooms in Bengaluru, at Kengeri Satellite Town Extension and at Hesaraghatta Road, MEI Layout, Bagalagunte. Bollywood Star Bobby Deol inaugurated the showrooms, which feature an extensive range of designs from various collections of Kalyan Jewellers. Patrons can expect state-of-the-art facilities with a world-class ambiance, providing an unparalleled experience.

Addressing the enthralled crowd, Bollywood Star Bobby Deol said, “I am pleased to be present here today for the inauguration of the new Kalyan Jewellers’ new showrooms. It is an honour to be associated with Kalyan Jewellers – a brand that stands firm on the principles of trust, transparency, and customer-centricity. I am confident that the patrons will welcome Kalyan Jewellers warmly, while enjoying the service-backed shopping experience and exploring the diverse range of jewellery collections offered by the company.”

Commenting on the new showroom, Mr. Ramesh Kalyanaraman, Executive Director of Kalyan Jewellers, said, “With the launch of our all-new Kalyan Jewellers’ showroom in Kengeri and Hesaraghatta in Bengaluru, the aim is to create a holistic ecosystem and cater to the distinct needs of our customers, enhancing their shopping experience. We aspire to continue reinventing ourselves, providing customers with world-class ambience, while staying true to the company’s ethos of trust and transparency. At Kalyan Jewellers, we will continue to offer vast range of exquisite and unique jewellery designs with focus on quality and service.”

Celebrating the launch, Kalyan Jewellers has announced flat 50% off on making charges* on their jewellery purchases from the all-new showroom. It has also announced that the Kalyan Special Gold Board Rate – lowest in the market and standardized across all company showrooms – will apply on jewellery purchases from the new showroom. All the jewellery retailed at Kalyan Jewellers is BIS hallmarked and undergoes multiple purity tests. Patrons will also receive the Kalyan Jewellers 4-Level Assurance Certificate, guaranteeing purity, free lifetime maintenance of ornaments, detailed product information, and transparent exchange and buy-back policies. This certification reflects the brand’s commitment to offering the very best to its loyal customers.

The showroom will also stock Kalyan’s popular house brands, including Muhurat (Wedding Jewellery Line), Mudhra (Handcrafted Antique Jewellery), Nimah (Temple Jewellery), Glo (Dancing Diamonds), Ziah (Solitaire-like Diamond Jewellery), Anokhi (Uncut Diamonds), Apoorva (Diamonds for Special Occasions), Antara (Wedding Diamonds), Hera (Daily Wear Diamonds), Rang (Precious Stones Jewellery), and the recently launched Lila (Coloured Stones and Diamond Jewellery).

The sparkling city of Hyderabad was abuzz as Sitara Ghattamaneni, brand ambassador of PMJ Jewels and daughter of Telugu superstar Mahesh Babu, unveiled the jewelry brand’s 40th and largest store at Punjagutta. The new flagship, stretching across an expansive 30,000 square feet, is not only the biggest store in PMJ Jewels’ 60-year history but also an epitome of the brand’s tradition, craftsmanship, and timeless appeal.

The launch event was a dazzling affair with Sitara shining brightly—not just for her elegant presence, but also for her charming and witty interactions with the press. As part of the occasion, she introduced her newly launched Sitara Exclusive Half Saree Jewelry Collection, a stunning fusion of traditional South Indian designs and modern flair, capturing the essence of her lively and vibrant personality.

In her signature style, Sitara entertained reporters when asked about her father Mahesh Babu’s much-anticipated film, SSMB29, joking, “Silence is the best part!” before laughing off the teasing, leaving the audience in stitches and showcasing the lighthearted charisma that she shares with her father.

This new PMJ Jewels store promises an exceptional shopping experience, featuring everything from traditional gold and diamonds to cutting-edge designs for contemporary tastes. The Sitara Exclusive Half Saree Jewelry Collection, a highlight of the launch, reflected the craftsmanship and attention to detail PMJ Jewels is known for. The store also offers luxurious amenities, convenient parking, and the brand’s trademark warm hospitality, ensuring an unforgettable experience for every customer.

In her speech, Sitara expressed her excitement about being part of PMJ Jewels’ growth: “It’s an honor to be part of this journey. This store is a beautiful mix of tradition and innovation, and I’m truly proud to launch the Half Saree Collection—it’s something that’s very close to my heart!”

With the opening of its 40th store, PMJ Jewels reinforces its status as a beloved household name in South India. And with Sitara Ghattamaneni leading the way, the brand’s future is sparkling brighter than ever. As she waved to the crowd, playfully evading more questions with a wink, it was clear that Sitara is not only a rising star but also a force to be reckoned with.