OurBuzz
GJC’s most premium B2B jewellery exhibition GJS Diwali Edition 2024 showcases timeless elegance and innovation
Mumbai, September 25th, 2024: The All India Gem and Jewellery Domestic Council (GJC) a pioneer industry body representing over 600,000 jewellers across the country, is proud to announce the inauguration of its exclusive GJS Diwali Edition 2024. The event is considered as #HumaraApnaShow was officially opened on Wednesday and will continue till September 28, 2024, at the Jio World Convention Centre, Mumbai, featuring a stunning collection of fine jewellery that blends traditional craftsmanship with contemporary design.
The exhibition was inaugurated by the Chief Guest and industry veteran Govindbhai Dholakia, Chairman Emeritus, SRK from Surat. Eminent personalities who graced the occasion include Immediate Past Chairman Ashish Pethe, COA Co-Convenor Nilesh Shobhawat, Vice Chriaman Rajesh Rokde, Past Chairman Nitin Khandelwal, Guests of Honour Ajay Chawla – CEO Jewellery Division Titan Jewellery, Guests of Saurabh Gadgil – MD P N Gadgil Jewellers, Suvankar Sen – MD Senco Gold & Diamond, Special Guest Rajiv Jain Secretary JJS, Prithviraj Kothari – President India Bullion and Jewellers Association, and Vice Chairman GJEPC Kirit Bhansali.
Several prominent figures from the fashion and jewellery world participated in the exhibition, which promises to bring together jewellery enthusiasts, collectors, and industry experts under one roof, offering a unique opportunity to explore a dazzling array of high-end pieces. With over 400 exhibitors spread across 700+ booths from across the country and international markets, the Diwali edition of GJS2024 promises a spectacular display of timeless designs, cutting-edge creations, and exclusive pieces ranging from traditional and bridal jewellery to contemporary fashion-forward collections.
Perfectly timed before the festival of the wedding season, the delivery show is scheduled 8 days before Navratri, 17 days before Dussera, 34 days before Dhanteras, 37 days before Diwali, and 48 days before the wedding season. Among other facilities, visitors may benefit from complimentary lounge access at the exhibition venue with special F&B provision, hi-speed internet access at the lounge, dedicated parking space, reserved seating area at seminar & networking night organized during GJS 2024. Additionally, GJC has also arranged private shuttle car service at discounted rates, exclusive entry-exit at the exhibition venue, early access to the show, and privilege visitor logo on the badge.
Attendees had the opportunity to explore a wide variety of jewellery styles, including gold, couture and real diamond studded ornaments, silver, platinum, gemstones, allied and machinery, loose diamonds, pearls, lab grown diamonds and bespoke custom designs. The key highlights of this event was that renowned jewellery brands and independent designers unveiled their latest collections of exclusive designs offering visitors a first look at the season’s hottest trends. Experts from the industry hosted educational sessions such as interactive workshops and seminars on jewellery design, gemstone identification, and the art of jewellery craftsmanship.
Saiyam Mehra, Chairman, GJC, said, “The GJS Show has been a pioneer in the industry for which we have arranged complimentary food, water, and parking space, among other necessities for exhibitors and visitors alike. We are expecting Rs 25,000-30,000 crore worth of business to be executed during the show, despite gold prices reaching all-time high. The exhibition has witnessed participation from all types of jewellery value chain including gold, diamond, lose stones, machineries”
Rajesh Rokde, Vice Chairman, GJC, stated, “It give me an immense pleasure that I got the opportunity to speak before the chairman. GJC is working 360 degrees for the betterment of the domestic jewellery industry. Only 200 workers were engaged in the diamond jewellery industry in Surat when Govindbhai Dholakia, the veteran industry leader, started his career with just Rs 103 as his monthly salary. Today, more than one million people are working in this industry there. GJC is known for all-round work and help for the jewellery industry. We will continue working for the growth of the industry with our main motto as promoting, protecting, and progressing.”
Chief Guest of the occasion, Govindbhai Dholakia, Chairman Emeritus, expressed excitement about the event, saying, “We should consider ourselves blessed to be in this jewellery industry. This business doesn’t cause harm to humans and any other living being. Across the globe, members of the jewellery industry are the most honest. We must remember that it is our responsibility to conduct our business honestly and uphold moral values.”
About GJC: All India Gem and Jewellery Domestic Council is a national trade council established with the objective to address the industry, its functioning, and its cause with a 360° approach to promote and progress its growth, while protecting the industry’s interests. As a self-regulated trade body, GJC, since the last 19 years, has been serving as a bridge between the Government and the trade as well as undertaking various initiatives on behalf of and for the industry.
BrandBuzz
Malabar Gold & Diamonds Unveils Nayraa, A New Expression Of Natural Gemstone Jewellery Featuring Srinidhi Shetty
The Gemstone Jewellery Festival Celebrates Natural Gemstones and Traditional Craftsmanship WithThe Launch
Malabar Gold & Diamonds, the world’s fourth-largest jewellery retailer and ‘The Responsible Jeweller’, has launched Nayraa – Nature’s Finest Gemstones, Crafted into Timeless Masterpieces, a new natural gemstone jewellery collection featuring renowned actor and model Srinidhi Shetty as the face of the collection. The launch forms the centrepiece of the brand’s Gemstone Jewellery Festival, being celebrated across Andhra Pradesh, Telangana, Tamil Nadu and Karnataka. As part of the festival, customers can avail of up to 25% off on making charges of gemstone and uncut jewellery, with the offer valid till 14 September 2026.


Inspired by the enduring allure of nature’s rarest treasures, Nayraa draws from the artistry of traditional Chillai and Pachi craftsmanship. Crafted in gold and set with precious natural gemstones, the collection brings together sculptural forms and intricate detailing, offering a fresh take on traditional gemstone jewellery. Nayraa presents natural gemstone jewellery with an evolved design sensibility, highlighting the craftsmanship, character and distinctive aesthetic of the collection for a new generation of consumers. The collection reflects Malabar Gold & Diamonds’ focus on combining traditional jewellery-making expertise with evolving design sensibilities and consumer preferences.


Along with the newly launched Nayraa collection, the Gemstone Jewellery Festival showcases natural gemstones through Malabar Gold & Diamonds’ curated range of gemstone and uncut jewellery, complemented by customer-focused buying experiences that offer customers an opportunity to explore the category.
Commenting on the launch of Nayraa and the Gemstone Jewellery Festival, M. P. Ahammad, Chairman, Malabar Group, said:

“Gemstone jewellery brings together the beauty of nature, the richness of craftsmanship and the individuality of every customer. With Nayraa, we wanted to present natural gemstones through a renewed focus on design and craftsmanship while retaining the artistry and character that make gemstone jewellery distinctive. As The Responsible Jeweller, our focus remains on offering customers jewellery backed by quality, transparency and assured buying standards.
Through the Gemstone Jewellery Festival, we look forward to bringing this distinctive category and the Nayraa collection closer to customers across our key markets.”
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