International News
De Beers Narrowed Losses In H1 2026 Despite A Sharp Decline In Rough Diamond Prices
The decline reflected significantly lower realised rough diamond prices, although underlying operating performance improved. higher production, increased sales volumes and aggressive cost-cutting helped offset weaker pricing.
De Beers narrowed its losses in the first half of 2026 despite a sharp decline in rough diamond prices, as higher production, increased sales volumes and aggressive cost-cutting helped offset weaker pricing.
Revenue fell 19% to US$1.58 billion in the six months that ended 30 June 2026, from US$1.95 billion a year earlier. The decline reflected significantly lower realised rough diamond prices, although underlying operating performance improved.
Underlying EBITDA loss narrowed to US$113 million from US$189 million in the first half of 2025, while the underlying EBIT loss improved to US$209 million, compared with US$303 million a year earlier. EBITDA margin improved to -7% from -10%.
The average realised rough diamond price fell 32% to US$105 per carat, driven by a weaker product mix and a 16% decline in the average rough price index following inventory rebalancing measures introduced during 2025.
However, De Beers increased production by 46% to 14.9 million carats, while sales volumes rose 13% to 12.4 million carats, reflecting improved availability and stronger trading activity than in the comparable period. Unit costs declined 26% to US$64 per carat, helping cushion the impact of lower prices. Capital expenditure was reduced by a third to US$115 million.
During the second quarter, De Beers sold 6 million carats of rough diamonds, generating US$665 million in consolidated revenue, compared with US$1.2 billion from 6.8 million carats in the same period last year, underscoring the continued pressure on prices despite relatively stable demand.
The company maintained its 2026 production guidance at 21-26 million carats, although planned maintenance at the Orapa and Jwaneng mines and the proposed production pause at the Venetia mine in South Africa are expected to reduce output in the second half. Unit cost guidance remains unchanged at around US$80 per carat.
International News
From Google To Generative AI: Jewellery Industry Faces A New Digital Discovery Era
The Transition From Link-Based Search Engines To AI Tools That Aggregate and Synthesize Information Poses A Unique Challenge For Diamond and Fine Jewellery Marketers. For The Natural Diamond Sector, The Stakes Are Particularly High.
The jewellery industry must rapidly adapt to a fundamental shift in how consumers discover products as artificial intelligence threatens to displace traditional search engines,said Raluca Anghel, Head of External Affairs at the NDC
Speaking at the CIBJO Centenary Congress 2026, , she cautioned that conversational AI platforms could overtake conventional online queries within years, reshaping digital marketing and consumer trust.
The transition from link-based search engines to AI tools that aggregate and synthesize information poses a unique challenge for diamond and fine jewellery marketers. Unlike standard Google results, which present a list of competing websites, AI platforms deliver direct, conversational answers. This shift makes the source data fed into AI algorithms critical to what consumers see and buy.
For the natural diamond sector, the stakes are particularly high. The industry has struggled with consumer confusion between mined diamonds and laboratory-grown alternatives, as well as complex terminology surrounding sustainability and origin.
Anghel emphasized that ensuring AI systems draw from verified, accurate sources is essential to combating widespread industry misconceptions. CIBJO, the World Jewellery Confederation, has long advocated for clear disclosure standards and terminology to maintain consumer confidence.
As AI platforms increasingly mediate the purchasing journey, the digital battleground for jewellers is shifting. Industry experts at the congress noted that the challenge is no longer merely ranking high on a search page, but securing credibility within the generative answers provided by AI systems.
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