BrandBuzz
Celebrate Akshaya Tritiya with the Enduring Beauty of Forevermark Diamond Jewellery
Celebrated for ushering in prosperity, success, and auspicious beginnings, Akshaya Tritiya is one of the most significant days in the Hindu calendar. This year, it falls on April 30, 2025. Believed to bring lasting good fortune, it is a time when intentions take root and blessings multiply- making it the perfect occasion to mark with something meaningful and enduring. As traditions evolve to embrace modern interpretations, Forevermark invites you to celebrate this special day with exquisite diamond jewellery. Trusted and timeless, natural diamonds by Forevermark offer a fitting tribute to the spirit of the day. Every Forevermark diamond is rare, responsibly sourced, and inscribed with a unique number that guarantees authenticity and trust. More than a symbol of beauty, these natural diamonds embody strength, purity, and enduring commitment—carrying emotional significance that transcends the moment. Each Forevermark creation reflects a sense of permanence and legacy, making it ideal for marking milestones, new beginnings, or simply celebrating life’s most precious moments. From sleek bangles to statement rings and pendants, Forevermark’s iconic designs are crafted with care and meant to shine across generations. Choosing Forevermark diamond jewellery is a beautiful way to embrace the essence of Akshaya Tritiya—honouring the past, celebrating the present, and shining into the future with timeless brilliance, whether as a meaningful gift or a personal celebration.
Top Diamond Jewellery Picks for Akshaya Tritiya:
- The Icon™ Collection 3-Stones Band A modern classic, this band with three exquisite diamonds celebrates harmony, strength, and balance—perfectly capturing the essence of Akshaya Tritiya.
- The Icon™ Collection Open Pavé Bangle Sculptural yet elegant, this open bangle curves delicately around the wrist—symbolizing infinite blessings and understated luxury.
- The Icon™ Collection Pavé and Baguette Pendant A sleek pendant with architectural beauty, this piece offers a brilliant way to honour tradition while embracing modern grace.
- Forevermark Avaanti™ Grand Pavé Pendant Bold and graceful, this pendant inspires you to move forward with confidence—just as the spirit of Akshaya Tritiya encourages progress and new beginnings.
- This Akshaya Tritiya, honour the tradition of meaningful purchases with the everlasting beauty of natural diamonds. Whether gifted or self-chosen, Forevermark diamond jewellery becomes a cherished heirloom, celebrating the prosperity and promise of today and tomorrow
BrandBuzz
Kalyan Jewellers Unveils New Campaign Celebrating The Nimah Collection
Directed By Priyadarshan and Featuring Sreeleela and Kalyani Priyadarshan, The Campaign Reimagines Temple Jewellery As A Timeless Blend Of Heritage, Strength, and Contemporary Elegance
Kalyan Jewellers has unveiled a new brand campaign for its Nimah Collection, directed by acclaimed filmmaker Priyadarshan and featuring brand ambassadors Sreeleela and Kalyani Priyadarshan.
Built around the idea of “A Legacy You Wear,” the campaign presents a cinematic interpretation of India’s temple jewellery traditions, positioning them as enduring expressions of identity, strength, and artistry. Through a narrative-led approach, the film brings together mythology and classical performance to present temple jewellery beyond traditional settings.
The campaign unfolds through two complementary personas. Sreeleela’s character reflects strength and discipline, transitioning from archery to classical dance, with bold temple jewellery reinforcing a sense of power. In contrast, Kalyani Priyadarshan’s portrayal explores introspection and creativity through music and writing, with jewellery that highlights finer detailing and understated elegance. Together, the film positions the Nimah collection as heritage jewellery designed to remain relevant across generations.
The Nimah collection draws inspiration from South Indian temple jewellery and is defined by intricate Nakashi (hand-carved) work. The range includes statement bridal necklaces and haarams, temple-inspired chokers, earrings and jhumkas, as well as rings and chains, designed for both bridal and festive occasions.
As part of Kalyan Jewellers’ commitment to trust and transparency, every piece from the Nimah collection comes with the brand’s 4-Level Assurance Certificate, guaranteeing purity, free lifetime maintenance, and transparent buy-back policies.
The campaign is now live across digital platforms, with the Nimah collection available at Kalyan Jewellers showrooms, offering patrons an experience of jewellery defined by divinity, tradition, and enduring elegance.
Actress Daisy Shah Inaugurates Karan Kothari Jewellers’ Grand Amravati Showroom
Kalyan Jewellers Unveils New Campaign Celebrating The Nimah Collection
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MMTC-PAMP Launches Industry’s First Organized Silver Buyback for Coins, Bars, and Jewellery
Actress Daisy Shah Inaugurates Karan Kothari Jewellers’ Grand Amravati Showroom
Natural Diamond Council India Leads the Celebration of the First-Ever World Diamond Day
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BrandBuzz14 hours agoMMTC-PAMP Launches Industry’s First Organized Silver Buyback for Coins, Bars, and Jewellery
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New Premises13 hours agoActress Daisy Shah Inaugurates Karan Kothari Jewellers’ Grand Amravati Showroom
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DiamondBuzz16 hours agoNatural Diamond Council India Leads the Celebration of the First-Ever World Diamond Day
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BrandBuzz13 hours agoKalyan Jewellers Unveils New Campaign Celebrating The Nimah Collection
JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.