BrandBuzz
Celebrate Akshaya Tritiya with the Enduring Beauty of Forevermark Diamond Jewellery
Celebrated for ushering in prosperity, success, and auspicious beginnings, Akshaya Tritiya is one of the most significant days in the Hindu calendar. This year, it falls on April 30, 2025. Believed to bring lasting good fortune, it is a time when intentions take root and blessings multiply- making it the perfect occasion to mark with something meaningful and enduring. As traditions evolve to embrace modern interpretations, Forevermark invites you to celebrate this special day with exquisite diamond jewellery. Trusted and timeless, natural diamonds by Forevermark offer a fitting tribute to the spirit of the day. Every Forevermark diamond is rare, responsibly sourced, and inscribed with a unique number that guarantees authenticity and trust. More than a symbol of beauty, these natural diamonds embody strength, purity, and enduring commitment—carrying emotional significance that transcends the moment. Each Forevermark creation reflects a sense of permanence and legacy, making it ideal for marking milestones, new beginnings, or simply celebrating life’s most precious moments. From sleek bangles to statement rings and pendants, Forevermark’s iconic designs are crafted with care and meant to shine across generations. Choosing Forevermark diamond jewellery is a beautiful way to embrace the essence of Akshaya Tritiya—honouring the past, celebrating the present, and shining into the future with timeless brilliance, whether as a meaningful gift or a personal celebration.
Top Diamond Jewellery Picks for Akshaya Tritiya:
- The Icon™ Collection 3-Stones Band A modern classic, this band with three exquisite diamonds celebrates harmony, strength, and balance—perfectly capturing the essence of Akshaya Tritiya.
- The Icon™ Collection Open Pavé Bangle Sculptural yet elegant, this open bangle curves delicately around the wrist—symbolizing infinite blessings and understated luxury.
- The Icon™ Collection Pavé and Baguette Pendant A sleek pendant with architectural beauty, this piece offers a brilliant way to honour tradition while embracing modern grace.
- Forevermark Avaanti™ Grand Pavé Pendant Bold and graceful, this pendant inspires you to move forward with confidence—just as the spirit of Akshaya Tritiya encourages progress and new beginnings.
- This Akshaya Tritiya, honour the tradition of meaningful purchases with the everlasting beauty of natural diamonds. Whether gifted or self-chosen, Forevermark diamond jewellery becomes a cherished heirloom, celebrating the prosperity and promise of today and tomorrow
BrandBuzz
Yuliya Kutovaya Debuts ‘Dilorom’ and ‘Shibirma’ at Red Sea Film Festival
Inspired by Alisher Navoi’s Seven Planets and the architectural motifs of Bolo Hauz Mosque, the Collections Debut at the Red Sea Film Festival
Jewelry designer and founder of Yuliya Kutovaya Jewelry, Yuliya Kutovaya, has reinterpreted one of her signature collections, Shibirma, and introduced a new line of elegant jewelry titled Dilorom, inspired by the aesthetics of Eastern poetry.
At the heart of both collections lies a sculptural sense of volume, the expressive color of gemstones, intricate ornamental patterns and a refined fusion of contemporary aesthetics with the classical decorative art of Uzbekistan.
The pieces are harmoniously styled and crafted using a variety of artistic techniques.
Dilorom
The collection is inspired by the image of the beauty Dilorom from Alisher Navoi’s epic poem Seven Planets, as well as the opera Dilorom by Uzbek composer Mukhtar Ashrafi, created based on this literary masterpiece.
The design concept centers on love and tenderness — reflected in the color palette of gemstones and the airy forms of the jewelry, adorned with delicate arabesques.
Shibirma
The inspiring motif behind this collection is the story of traditional openwork volumetric earrings that, at the beginning of the 20th century, were traditionally presented to a bride as a wedding gift.
Reinterpreting this historical design, Yuliya complemented the concise silhouette of the earrings with an ornament echoing the carved wooden column pattern of the renowned Bolo Hauz Mosque in the historic city of Bukhara.
The international show premiere of the jewelry took place at the Red Sea Film Festival in Saudi Arabia.
Renowned Uzbek model and festival guest Vazira John chose Shibirma and Dilorom earrings for the opening and closing ceremonies, showcasing the pieces on the red carpet.
“The jewelry looks striking and luxurious, telling the story of our history and culture. Elements of national design recall the tradition of passing precious pieces down from generation to generation. Vazira John’s appearance became a moment when this tradition found a contemporary voice and resonated in a new way. Shibirma Red is my story about the beauty of Bukhara, and Dilorom is about love and poetic heritage”, Yuliya Kutovaya says.
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