DiamondBuzz
US Jewellery Industry faces $117 Billion threat amid proposed diamond tariffs
The World Diamond Council (WDC), representing the global natural diamond value chain, has raised concerns over proposed U.S. tariffs that could place the $117 billion American jewellery industry at significant risk. In a formal appeal, the WDC urged the U.S. Administration to exempt natural diamonds (HS Codes 7102.10 and 7102.31) from the ongoing tariff review and include them in Annex II, citing their critical role in the nation’s economic and manufacturing sectors.
Natural diamonds, though not produced in the U.S., are essential to the health of the domestic jewellery market — a sector supporting over 200,000 American jobs and generating over $91.5 billion in annual sales. The combined impact of jewellery manufacturing and exports adds another $25.5 billion to the economy each year.
The WDC warns that tariffs on natural diamonds would effectively act as a consumption tax, raising prices on popular items like engagement rings and anniversary jewellery, placing additional financial strain on American families. Retailers are already experiencing inventory concerns, with inflationary pressures beginning to impact consumer prices.

“A tariff would destabilize the supply chain, weaken U.S. manufacturing competitiveness, and increase costs for consumers,” said Feriel Zerouki, President of the World Diamond Council. “We support the U.S. Government’s goal of fair trade, but urge an exemption for natural diamonds to protect jobs, competitiveness, and consumer access.”
The United States is the world’s largest consumer of natural diamond jewellery. The WDC emphasized that continued access to these goods is vital to preserving the innovation, craftsmanship, and entrepreneurship that define the American jewellery industry.
WDC members are actively engaging with U.S. officials, calling for a collaborative resolution that supports fair trade without undermining one of America’s most valuable consumer markets.
DiamondBuzz
Big, Slightly Tinted Diamonds: Object Of Desire In The US Market
Buyers Of 2.5-Carat and Up Pieces Are Increasingly Choosing Stones With J Color Or Lower, Sometimes Much Lower On The Color Scale
Big, slightly tinted diamonds are suddenly the object of desire in the US — and the industry is asking why.
Buyers of 2.5-carat and up pieces are increasingly choosing stones with J color or lower, sometimes much lower on the color scale, say retailers and traders. That shift signals more than a fashion tweak: it reflects how affluent shoppers now want their diamonds to read as “natural” at a glance.
Lab-grown gems typically come in the brightest, clearest grades, so a warmly hued, imperfect-looking stone has become a visible badge of authenticity — a deliberate antique vibe in a polished world where synthetics dominate. No surprise: The Knot reports that 61% of U.S. couples now pick lab-grown rings.
A report explores who’s buying these larger, lower-color stones, how cultural moments and celebrities — think Taylor Swift — helped fuel the taste for them, and why antique cuts seem particularly suited to carrying color. The piece also ties this appetite to broader marketing narratives, including De Beers’ push for so-called “Desert diamonds.”
It’s not all doom and gloom for mined diamonds. Larger sizes — especially 2 carats and above and long fancy shapes — have held up better than smaller goods over the past year. The report isolates this rising niche and asks the key question: can these warm-toned showstoppers withstand the continued rise of lab-grown competition?
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