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US Jewellery Industry faces $117 Billion threat amid proposed diamond tariffs

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The World Diamond Council (WDC), representing the global natural diamond value chain, has raised concerns over proposed U.S. tariffs that could place the $117 billion American jewellery industry at significant risk. In a formal appeal, the WDC urged the U.S. Administration to exempt natural diamonds (HS Codes 7102.10 and 7102.31) from the ongoing tariff review and include them in Annex II, citing their critical role in the nation’s economic and manufacturing sectors.

Natural diamonds, though not produced in the U.S., are essential to the health of the domestic jewellery market — a sector supporting over 200,000 American jobs and generating over $91.5 billion in annual sales. The combined impact of jewellery manufacturing and exports adds another $25.5 billion to the economy each year.

The WDC warns that tariffs on natural diamonds would effectively act as a consumption tax, raising prices on popular items like engagement rings and anniversary jewellery, placing additional financial strain on American families. Retailers are already experiencing inventory concerns, with inflationary pressures beginning to impact consumer prices.

“A tariff would destabilize the supply chain, weaken U.S. manufacturing competitiveness, and increase costs for consumers,” said Feriel Zerouki, President of the World Diamond Council. “We support the U.S. Government’s goal of fair trade, but urge an exemption for natural diamonds to protect jobs, competitiveness, and consumer access.”

The United States is the world’s largest consumer of natural diamond jewellery. The WDC emphasized that continued access to these goods is vital to preserving the innovation, craftsmanship, and entrepreneurship that define the American jewellery industry.

WDC members are actively engaging with U.S. officials, calling for a collaborative resolution that supports fair trade without undermining one of America’s most valuable consumer markets.

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DiamondBuzz

US diamond demand is steady especially large diamonds 2 cts and higher

The diamond market is seeing mixed activity across the globe, driven by holiday shopping in the US and traditional shutdowns in India.

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Key Market Activity

  • United States (US): Demand is steady as the holiday season approaches. Shoppers are especially keen on large diamonds (2 carats and up), with long, slim fancy shapes being the most popular.
  • International Trading: Global trading centers are quiet due to recent Jewish holidays.
  • India: The market is slow due to two main reasons:
    • New US taxes (tariffs) are slowing down exports.
    • Factories are ramping up production before the major Diwali holiday break.
  • Trade Numbers (September): India’s raw diamond imports went up by 19% (to $\$924$ million), and its finished diamond exports rose by 6% (to $\$1.4$ billion).
  • Luxury Sales: LVMH, a major luxury group, saw its stock rise after reporting that watch and jewelry sales were up 2% in the third quarter.

Diamond Shape Trends (Fancies)

Long, non-round diamond shapes—known as “fancies”—are selling better than traditional round diamonds in 2-carat and larger sizes.

  • Most Popular Shapes: Oval, Marquise, and Emerald cuts are in high demand.
  • High Premiums for Long Shapes: Long Cushions are easy to sell and cost 20% to 25% more than square Cushion cuts.
  • Shape Value: Marquise cuts are the most expensive of the fancy shapes. In the US, Ovals cost 5% to 10% more than Pear shapes.
  • Quality is Key: Diamonds that are cut very well are hard to find and sell for higher prices (premiums). Shapes with poor proportions are difficult to sell.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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