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Tradition, Love & Radiance- Jewellery by Kalyan Jewellers that Captures the Spirit of Karwa Chauth

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Karwa Chauth is more than a tradition; it’s a celebration of love, commitment, and shared moments that become cherished memories. As homes light up with rituals and joy, jewellery takes centre stage, adding a touch of radiance to the festivities. This season, Kalyan Jewellers brings you a handpicked curation of exquisite pieces that beautifully blend heritage craftsmanship with contemporary elegance, designed to make every woman feel special on this auspicious day.

Bringing this spirit to life, Kalyan Jewellers’ latest TVC follows a woman as she prepares for the festivities. From selecting her jewellery to getting ready for the rituals, the film captures her joy, anticipation, and grace, with each ornament reflecting her emotions and individuality.  To make the celebrations even more memorable, Kalyan Jewellers is offering up to 50% off on making charges. Celebrate this Karwa Chauth with jewellery that mirrors your joy and the timeless sparkle of togetherness.

Ruby Dewdrop Necklace
This graceful diamond necklace draws the eye with its delicate V-shaped silhouette that elegantly flows into twin ruby drops. The sparkling diamonds trace a fluid, almost ethereal line across the neckline, capturing both brilliance and softness. The crimson rubies at the centre add a romantic touch symbolising love and devotion, making it a perfect adornment for Karwa Chauth. Effortlessly balancing modern minimalism with timeless allure, this piece radiates understated sophistication.

Celestial Bloom Earrings
Intricately crafted in a teardrop silhouette, these diamond earrings exude a celestial charm. The centrepiece dazzles with floral-inspired diamond clusters, encircled by a delicate halo of orange sapphires that add a warm, sunlit glow. The contrast between the icy brilliance of diamonds and the vivid hues creates a striking yet balanced elegance. Perfect for festive evenings, this pair radiates confidence and grace, a luminous choice for the modern woman celebrating timeless traditions.

Crimson Radiance Bangles
These exquisite gold bangles are adorned with a rhythmic pattern of deep red rubies and shimmering diamonds, creating a symphony of colour and sparkle. The alternating gem arrangement adds vibrancy while maintaining a sense of refined balance. Their timeless design makes them a perfect companion for Karwa Chauth, symbolising love, passion, and tradition. Worn alone or stacked together, they embody festive elegance with a modern, graceful allure.

Blooming Radiance Earring
Perfect for Karwa Chauth, these earrings bring together vibrant carved ruby tops, shimmering polki clusters, and soft green drops that sway with every movement. The floral motifs and pastel-meets-bold palette strike the right balance between tradition and modern glamour, ideal for a night of celebration and elegance.

Regal Glow Ring
A statement ring that channels timeless Mughal elegance  this piece features a striking uncut stone at its heart, framed by a halo of white polki and a hint of lush green enamel. Its bold square silhouette and antique gold finish make it perfect for adding a royal touch to your Karwa Chauth look, whether paired with a saree or a classic lehenga.

Emerald Elegance
This choker captures timeless charm with its deep green gemstones set in a delicate lattice of gold and white polki. The layered design sits gracefully on the neckline, adding just the right touch of regality without overwhelming your look. Perfect for pairing with traditional reds or soft pastels, it’s a versatile piece that speaks quiet luxury. A piece that transforms gold into a kaleidoscope of soft, modern hues.

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Bengaluru-based lab-grown diamond jewellery startup ONYA raises ₹5.5 crore in pre-seed funding led by Zeropearl VC

The brand scales to four profitable high-street stores in Bengaluru, touching ₹2 crore MRR in 11 months

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ONYA, one of India’s fastest-growing offline-first, premium lab-grown diamond jewellery brands, has raised Rs.5.5 crore in a pre-seed round led by Zeropearl VC. The round also saw participation from prominent angel investors including MyGate founders Vijay Arishetty, Abhishek Kumar, Shreyans Daga, and Rohit Jindal; UrbanVault founder Amal Mishra; and Alkendra Pratap Singh, Managing Director of Crescendo Industries Pvt. Ltd. and Director of KE Engineers Pvt. Ltd., among others. The fresh capital will be used to accelerate ONYA’s offline retail expansion across major Indian cities.

ONYA, short for “On You,” was founded on a simple idea: to create art that looks good On You. The inspiration came from a deeply personal moment when two people ready to begin their life together realized that the ring they loved was beyond reach. That experience sparked a mission to make beautifully designed and meaningful diamond jewellery accessible to everyone. Today, ONYA stands for crafting soulful lab-grown diamond pieces that mark life’s most cherished celebrations in every Indian home.

Within 11 months, ONYA has expanded to four profitable high-street stores in Bengaluru, achieving a monthly revenue run rate of ₹2 crore. The company has also strengthened its leadership team with the appointment of Gaurav Choudhary, former Director of Products at xto10x, who joins as Co-founder.

Himani Yadav, Founder of ONYA, said, ONYA didn’t begin as a business idea — it began with a personal moment. My engagement ring was a lab-grown diamond long before the category became mainstream, and that experience made me realize how many people felt priced out of meaningful jewellery. ONYA was created to change that by bringing emotion, accessibility, and intention back into fine jewellery.

Being backed by Zeropearl VC at this stage — and by someone like Bipin, who brings a decade of deep consumer-brand investing experience, including in jewellery — adds immense value and clarity to our journey. The fact that ONYA fits naturally into Zeropearl VC’s Indiluxe thesis reinforces that we’re building in the right direction. This partnership gives us the confidence to take thoughtfully designed lab-grown diamonds to more homes across India.”

Bipin Shah, Founder and Managing Partner, Zeropearl VC, said At Zeropearl VC, we back founders who deeply understand the problem they’re solving — and Himani’s clarity stood out from day one. The ONYA team is already showing early signs of cracking an offline & Design first approach in premium lab-grown diamond space which strongly aligns with our Indiluxe thesis. Young India’s shift in how they view jewellery is undeniable, and ONYA is building right at that inflection point.

Bipin Shah

Their design focus and customer obsession give us strong confidence — and we see this as a gateway to expanding into more premium, next-gen consumer categories over time.” ONYA’s jewellery features IGI-certified lab-grown diamonds set in BIS Hallmarked gold, blending scientific precision with elegant design. With this investment, ONYA plans to expand its product lines, open more customer-first experience stores, and deepen its connection with India’s growing base of conscious luxury

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