BrandBuzz
Tanishq Launches ‘Festival of Diamonds 2025’ and Unveils Élan Collection at Palladium Ahmedabad
A glittering evening of style, craftsmanship, and luxury marked the debut of Tanishq’s versatile new diamond line, with exclusive offers and experiences for Ahmedabad’s elite.
Tanishq, India’s most trusted jewellery brand from the House of Tata, celebrated the grand launch of its much-anticipated ‘Festival of Diamonds 2025 – Sparkle Your Way’ at Palladium Ahmedabad, the city’s premier luxury shopping destination. The event also witnessed the exclusive unveiling of the Élan Collection — a striking new line that fuses intricate gold jali work with the brilliance of natural diamonds, crafted for the modern woman who values versatility, individuality, and timeless elegance.
The glamorous evening brought together over 60 high-net-worth guests, offering them an exclusive first look at the Élan Collection. Designed to complement every facet of contemporary life — from casual brunches to corporate boardrooms — the collection features more than 10,000 diamond jewellery styles, with prices starting at just ₹15,000. Whether one seeks minimal everyday elegance or bold statement pieces, the Festival caters to every taste and occasion.
Central to the campaign is the idea of versatility, with diamonds styled for everyday life — not just celebrations. This spirit is beautifully embodied by campaign faces Alaya Furniturewala and Teju Ashwini, who bring the Élan Collection’s fusion of tradition and modernity to life with their distinctive personal styles.
To make the Festival even more rewarding, Tanishq is offering up to 20% off on the entire MRP of diamond jewellery — a rare promotion that applies not just to the diamond’s weight, but to the complete piece. This exclusive offer is valid only until 25th August 2025, making it a perfect time to invest in fine diamonds.
The launch event at Palladium Ahmedabad featured curated experiences, including a fine F&B curation by Caffe Allora and an artisanal fragrance workshop by Scentido, India’s premier niche perfumery. These thoughtful additions elevated the evening into a celebration of luxury, craftsmanship, and sensorial indulgence.
With Palladium Ahmedabad continuing to set new standards in high-end retail, Tanishq’s Festival of Diamonds adds yet another dazzling chapter to the city’s evolving luxury landscape. Visitors are encouraged to experience the Élan Collection in-store before 25th August to enjoy the exclusive launch benefits.
BrandBuzz
The Pearl Edit: Thoughtful Women’s Day Gifting by GIVA
Timeless pearl creations from GIVA that honour the quiet strength, elegance, and individuality of modern women.
For generations, pearls have defined timeless elegance — an evergreen classic that transcends trends and seasons. Effortlessly refined, they carry a quiet sophistication that has remained relevant across eras.
Neither fleeting nor ornamental, pearls embody a kind of understated luxury, graceful, enduring, and always in style.
This Women’s Day, GIVA celebrates women who are building, leading, choosing, and redefining life on their own terms. Women who don’t need to be loud to be powerful, because their presence speaks for itself.
In that spirit, pearls make for a meaningful gift. Timeless yet modern, they move effortlessly from everyday moments to milestone celebrations, making them a thoughtful way to honour the women who inspire us, whether it’s a mentor, a friend, a colleague, or even yourself.
Here are some pearl pieces that make for perfect Women’s Day gifts.
Stay With Me Golden Pendant With Link Chain
For the one who wears her heart unapologetically. A radiant pearl drop pendant set in gold-plated 925 silver, designed with an elegant lattice motif that blends timeless romance with modern craftsmanship. From the Barkha Singh x GIVA Glow in Motion collection, this piece celebrates intricate CNC artistry while offering a refined statement for everyday elegance.
Gold Pearl Centred Diamond Earrings
Elegant and timeless, these 18K BIS-hallmarked gold earrings feature a delicate circular motif with a luminous pearl at the centre, accented by sparkling lab-grown diamonds below. Designed for everyday luxury, they blend classic sophistication with modern brilliance, making them a graceful statement for any occasion.
Rose Gold On Mom’s Path Bracelet
A heartfelt rose gold-plated bracelet crafted in 925 silver, featuring a charming baby shoe motif with enamel detailing, a delicate pearl accent, and a subtle “mom” engraving. Thoughtfully designed to celebrate the unbreakable bond between a mother and her child, it makes for a meaningful keepsake.
Anushka Sharma Silver Drops of Pearls Set
Inspired by the hidden beauty of ocean pearls, the Anushka Sharma Silver Drop of Pearl Set captures effortless elegance with a graceful pearl drop and sparkling zircon accents. Crafted in 925 silver, the set includes a delicate pendant and matching earrings designed to add timeless charm to any look.
Rose Gold Glam Drops Necklace
Graceful and statement-making, this rose gold-plated lariat necklace in 925 silver features a central oblong pearl with delicate cascading strands ending in luminous pearls. Elegant yet contemporary, it’s the perfect piece to elevate evening looks and special occasions with effortless glamour.
-
BrandBuzz11 hours agoThe Pearl Edit: Thoughtful Women’s Day Gifting by GIVA
-
BrandBuzz12 hours agoAugmont Launches SPOT 2.0: One Platform. Every Product. Efficient Business
-
BrandBuzz16 hours agoSenco Gold & Diamonds Launches “SHAPE OF YOU”- AI Application for Women’s Day Celebration
-
National News16 hours agoKushals Fashion Jewellery Curates Special Women’s Day Edit Celebrating Strength, Style and Self-Expression
JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.